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VERSION:2.0
PRODID:-//BrainXchange//Augmented Enterprise Summit//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
BEGIN:VEVENT
UID:aes-12433-2026-augmented-enterprise-summit
DTSTAMP:20260923T185636Z
DTSTART;TZID=America/New_York:20261014T151500
DTEND;TZID=America/New_York:20261014T154000
SUMMARY:Case Study - Beyond the Screen: Designing Disney+ for XR
DESCRIPTION:As Disney+ moves beyond the screen and into XR\, how do you design a viewing experience that feels just as immersive as the story itself?\n\nThis case study explores the experience design decisions behind Disney+’s venture into XR and the development of immersive viewing environments that transport the fans to some of the most iconic story worlds.\n\nThe session examines how the team balanced immersion\, storytelling\, and viewer comfort while building distinct experiences for these emerging XR devices.
LOCATION:Atrium Ballroom B\, Atlanta\, GA
URL:https://augmentedenterprisesummit.com/agenda/case-study-day2-1515-blue/
STATUS:CONFIRMED
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END:VCALENDAR