# 2026 Augmented Enterprise Summit — AI-Readable Audience Fit Brief **Living prospect-safe brief · Updated August 25, 2026** ## Purpose Use this file with the companion AI-agent prompt to evaluate whether the summit aligns with your company's target buyers, use cases, commercial goals, and market priorities. This brief deliberately emphasizes audience quality and responsibility alignment rather than total audience volume. ## Event - **Event:** Augmented Enterprise Summit - **Dates:** October 13–15, 2026 - **Location:** Atlanta Marriott Marquis, Atlanta, Georgia - **Focus:** Enterprise AI, XR and spatial computing, digital twins and simulation, learning and workforce technology, operational transformation, engineering, and frontline deployment - **Commercial orientation:** Enterprise implementation, buyer relevance, practical outcomes, and high-quality conversations ## How to interpret the evidence - Private attendee names, emails, exact titles, and person-level mappings are excluded. - Company profiles summarize verified responsibilities and priorities represented by confirmed attendees. - Publicly announced speakers are named and linked only when their company is also present in the confirmed company representation. - Representation does not guarantee access to a specific person or meeting. - Evaluate fit from the overlap between your offering and the responsibilities, priorities, sectors, and companies represented. ## Sectors represented - Other - Manufacturing & Industrial - Healthcare & Life Sciences - Construction & Engineering - Education & Research - Retail & Consumer - Automotive & Mobility - Transportation & Logistics - Energy & Utilities - Aerospace & Defense - Food & Beverage - Financial Services & Insurance - Professional Services - Media & Entertainment - Technology & Telecommunications - Government & Public Sector ## Enterprise priorities represented - Innovation and Emerging Technology - Learning and Development - Product Design and Engineering - XR and Spatial Computing - Data, Analytics, and Automation - 3D Content and Visualization - Manufacturing and OT - Enterprise AI - Digital Twins and Simulation - BIM/VDC and Construction - Generative AI - Facilities and Asset Management - Logistics and Supply Chain - Agentic AI - Workforce Technology - Immersive Training - Remote Assistance ## Functions represented - Leadership & Strategy - Engineering & Product - Design, UX & Visualization - Learning & Workforce Development - AI, Data & Automation - XR & Immersive Technology - Innovation & Transformation - Operations & Manufacturing - Enterprise IT & Architecture - Academic & Research - BIM, VDC & Construction - Safety, EHS & Ergonomics - Logistics & Supply Chain ## Confirmed company representation ### AB InBev - **Sector:** Food & Beverage - **Company description:** A beverage company that produces and distributes beer and other alcoholic and non-alcoholic drinks across numerous markets. - **Representation:** Confirmed representation - **Overview:** AB InBev’s representation centers on guiding digitalization within a large beverage enterprise. The relevant perspective is broad rather than technology-specific, connecting emerging technology with business priorities, operational improvement, and practical adoption across established processes without indicating a particular platform, project, or deployment stage. - **Why it matters for partners:** Relevant conversations include enterprise digitalization strategy, emerging-technology assessment, adoption frameworks, and methods for translating new capabilities into practical operational improvements. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Guide digitalization priorities in alignment with broader business and operational objectives. - Evaluate emerging technologies for practical relevance within established enterprise processes. ### Abbott - **Sector:** Healthcare & Life Sciences - **Company description:** Abbott develops and manufactures medical devices, diagnostics, nutritional products, and branded generic medicines. - **Representation:** Multi-person representation - **Overview:** Abbott’s representation connects medical-device engineering and supplier quality with workforce learning and instructional design. Relevant interests span product development, simulation, manufacturing, emerging technology, and structured learning, with practical attention to regulated design processes, cross-functional delivery, testing, and translating complex technical knowledge into effective employee development. - **Why it matters for partners:** This representation supports conversations about engineering simulation, digital workflows, manufacturing enablement, immersive technical learning, and scalable development of specialized workforce capabilities. - **Areas represented:** Learning and Development, Product Design and Engineering, Digital Twins and Simulation, Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development, Engineering & Product, Innovation & Transformation - **Responsibilities represented:** - Support medical-device design, supplier quality, testing, and manufacturing readiness within regulated development environments. - Develop structured learning experiences that translate specialized knowledge into practical workforce capability. - Coordinate cross-functional engineering delivery involving simulation, prototyping, analysis, and design-control activities. ### adidas - **Sector:** Retail & Consumer - **Company description:** A consumer goods company designing and selling athletic footwear, apparel, accessories, and sports-related equipment. - **Representation:** Multi-person representation - **Overview:** adidas is represented by learning, training, continuous improvement, and distribution operations perspectives. The group connects workforce development with operational excellence, including facilitation, content creation, project management, adult learning practices, leadership communications, and training support for North American distribution environments. - **Why it matters for partners:** Relevant conversations include immersive training, learning platforms, workforce technology, content-development tools, and operational learning approaches designed for distribution and continuous-improvement environments. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development, Leadership & Strategy, Operations & Manufacturing, Academic & Research - **Responsibilities represented:** - Develop and manage workforce training programs supporting distribution operations and continuous improvement. - Create learning content and facilitate programs using established adult-learning practices. - Align training strategy, operational excellence priorities, and leadership communication across regional teams. ### Aflac - **Sector:** Financial Services & Insurance - **Company description:** Aflac provides supplemental insurance products that help policyholders manage expenses associated with illness or injury. - **Representation:** Multi-person representation - **Overview:** Aflac’s representation connects customer-centered experience design with broader innovation leadership. The combination suggests interest in shaping usable digital experiences, evaluating emerging approaches, and translating new ideas into initiatives that can serve insurance customers and internal stakeholders without losing sight of practical adoption. - **Why it matters for partners:** Relevant conversations include experience-design platforms, emerging-technology evaluation, prototyping, and methods for moving customer-focused innovation from concept toward operational use. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization, Innovation & Transformation - **Responsibilities represented:** - Guide customer-centered experience design across digital products and services. - Evaluate emerging technologies and translate promising concepts into practical innovation initiatives. ### Agilent Technologies - **Sector:** Healthcare & Life Sciences - **Company description:** Agilent Technologies supplies analytical instruments, laboratory software, consumables, and services for life sciences and diagnostics. - **Representation:** Multi-person representation - **Overview:** Agilent Technologies shows complementary interest in immersive learning, mixed-reality training, three-dimensional content, and XR project delivery. The represented capabilities connect instructional design and workforce enablement with engineering-led visualization, creating a practical basis for discussing how immersive media can clarify complex processes, machinery, and laboratory environments. - **Why it matters for partners:** Relevant solutions span XR authoring, immersive training delivery, interactive 3D content, learning-system integration, and measurement tools for technical workforce development. - **Areas represented:** XR and Spatial Computing, Learning and Development, Manufacturing and OT, Immersive Training - **Functions represented:** XR & Immersive Technology, Learning & Workforce Development, Design, UX & Visualization, Operations & Manufacturing - **Responsibilities represented:** - Design immersive and digital learning experiences for complex processes, equipment, or environments. - Coordinate XR and three-dimensional initiatives across engineering, content, and training stakeholders. - Evaluate learning effectiveness and refine programs using participant and operational feedback. ### Airbus - **Sector:** Aerospace & Defense - **Company description:** Airbus designs and manufactures commercial aircraft, helicopters, military aircraft, satellites, and related aerospace systems. - **Representation:** Confirmed representation - **Overview:** Airbus brings an aerospace product perspective that connects mixed reality, workflow digitization, process analysis, and cross-functional delivery. The represented focus is on translating engineering and manufacturing challenges into usable immersive experiences, technical visualizations, and productivity tools aligned with operational needs and strategic digital-transformation goals. - **Why it matters for partners:** Relevant conversations include industrial XR, immersive training, engineering visualization, workflow analytics, and platforms that integrate mixed-reality products with aerospace operations. - **Areas represented:** XR and Spatial Computing, Innovation and Emerging Technology, 3D Content and Visualization - **Functions represented:** XR & Immersive Technology, Design, UX & Visualization, Innovation & Transformation - **Responsibilities represented:** - Translate aerospace operational needs into requirements for immersive and digital products. - Coordinate mixed-reality initiatives across engineering, manufacturing, business, and technical stakeholders. - Improve workflows through visualization, digitization, analytics, and user-centered product decisions. ### Alaska Airlines - **Sector:** Transportation & Logistics - **Company description:** Alaska Airlines provides scheduled passenger and cargo air transportation services. - **Representation:** Multi-person representation - **Overview:** Alaska Airlines brings a workforce-development perspective grounded in technical and airport operations. Its representation covers the creation and delivery of training for operational teams, including maintenance-oriented subject matter, making scalable learning, practical skills development, and support for complex assets central themes. - **Why it matters for partners:** Relevant solutions include immersive training, technical learning platforms, simulation, skills assessment, and tools that support consistent instruction across aviation operating environments. - **Areas represented:** Learning and Development, Facilities and Asset Management, Product Design and Engineering - **Functions represented:** Learning & Workforce Development, Engineering & Product, Operations & Manufacturing - **Responsibilities represented:** - Develop and deliver technical learning for operational and maintenance-oriented workforces. - Coordinate airport training programs, curricula, and workforce-readiness priorities. - Translate engineering and asset-management knowledge into practical instruction. - **Publicly confirmed speakers from this company:** - [Scott Burch](https://augmentedenterprisesummit.com/speakers/scott-burch/), Flight Operations Instructional Designer — Case Study - [Janet Ann](https://augmentedenterprisesummit.com/speakers/janet-ann/), Instructional Systems Designer, Flight Operations — Case Study ### Alstom - **Sector:** Transportation & Logistics - **Company description:** Alstom manufactures trains, rail systems, signaling equipment, and related transportation infrastructure technologies. - **Representation:** Confirmed representation - **Overview:** Alstom’s audience presence centers on strategic leadership for digital reality across industrial domains. The remit suggests interest in evaluating emerging technologies that can support complex industrial environments, with an emphasis on direction-setting and alignment rather than a narrowly defined implementation activity. - **Why it matters for partners:** Relevant conversations include industrial visualization, spatial technology strategy, and approaches for evaluating emerging solutions across complex operational domains without assuming an active procurement initiative. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Shape strategic direction for digital reality across industrial operating environments - Assess emerging technologies for alignment with broader industrial priorities ### Amazon - **Sector:** Retail & Consumer - **Company description:** Amazon operates online retail, cloud computing, digital media, advertising, and logistics businesses. - **Representation:** Multi-person representation - **Overview:** Amazon is represented by leaders spanning AI-enabled product design, spatial computing, workforce learning, and operational capability development. Their work connects agentic systems and internal productivity tools with scalable design frameworks, immersive learning, leadership development, and technology adoption across complex enterprise environments. - **Why it matters for partners:** Relevant conversations include enterprise AI platforms, agent orchestration, XR development, immersive learning, workforce enablement, design systems, and analytics supporting adoption and productivity. - **Areas represented:** Agentic AI, Learning and Development, Innovation and Emerging Technology, Product Design and Engineering, Enterprise AI - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, Engineering & Product, Design, UX & Visualization, AI, Data & Automation - **Responsibilities represented:** - Shape AI, spatial computing, and internal product experiences through scalable design and engineering practices. - Develop enterprise learning programs that incorporate automation, personalization, immersive formats, and measurable capability outcomes. - Guide workforce adoption and leadership development across complex operational and cross-functional environments. ### American Airlines - **Sector:** Transportation & Logistics - **Company description:** American Airlines provides scheduled passenger and cargo air transportation services. - **Representation:** Multi-person representation - **Overview:** American Airlines is represented by workforce learning responsibilities spanning training strategy, program development, and learning-platform administration. The focus suggests practical interest in how enterprise learning is planned, delivered, maintained, and improved for a large operational workforce, without extending beyond the training remit reflected here. - **Why it matters for partners:** Relevant conversations include learning platforms, content-development tools, immersive training, analytics, and scalable methods for supporting workforce readiness across complex airline operations. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development - **Responsibilities represented:** - Shape training strategy and coordinate workforce learning programs across operational contexts. - Develop learning content and administer platforms that support consistent training delivery. ### American Bureau of Shipping - **Sector:** Professional Services - **Company description:** A classification society providing marine and offshore vessel classification, certification, and technical advisory services. - **Representation:** Multi-person representation - **Overview:** American Bureau of Shipping brings a combined technology-strategy and engineering perspective relevant to a technical assurance organization. Its representation can connect emerging-technology roadmaps with engineering rigor, helping frame how new capabilities may be assessed, governed, and applied within complex maritime and industrial environments. - **Why it matters for partners:** Relevant discussions include emerging-technology evaluation, engineering-grade simulation, technical governance, and integration approaches suited to safety-conscious maritime and industrial operations. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Shape technology direction and evaluate emerging capabilities against organizational priorities. - Provide senior engineering judgment on feasibility, integration, and technical application. - Connect strategic technology planning with the requirements of complex engineered environments. ### Applied Materials - **Sector:** Other - **Company description:** Applied Materials is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Applied Materials's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing initiatives. - **Areas represented:** XR and Spatial Computing - **Functions represented:** XR & Immersive Technology - **Responsibilities represented:** - Public speaker role: Sr. Manager Augmented Reality/Virtual Reality Development - Program participation includes Malcolm Wallace from Applied Materials. - **Publicly confirmed speakers from this company:** - [Malcolm Wallace](https://augmentedenterprisesummit.com/speakers/malcolm-wallace/), Sr. Manager Augmented Reality/Virtual Reality Development — Panel ### Aptitude - **Sector:** Construction & Engineering - **Company description:** An organization operating in the Construction & Engineering sector. - **Representation:** Multi-person representation - **Overview:** Aptitude combines intelligent building integration with simulation, advanced visualization, AI-enabled engineering, and VDC expertise. Its representation connects emerging technology experimentation to practical built-environment delivery, including digital and physical connectivity, jobsite technology, technical design, and immersive simulated environments for commercial real-estate applications. - **Why it matters for partners:** Relevant solutions include BIM/VDC platforms, simulation integration, AI-assisted engineering, connected-building systems, and advanced visualization for construction and property operations. - **Areas represented:** 3D Content and Visualization, Data, Analytics, and Automation, Digital Twins and Simulation, Learning and Development - **Functions represented:** Engineering & Product, Design, UX & Visualization, AI, Data & Automation, Academic & Research - **Responsibilities represented:** - Integrate emerging technologies into immersive simulation and advanced visualization environments. - Apply BIM and VDC methods to construction design and jobsite technology workflows. - Connect digital systems with physical building infrastructure and engineering requirements. ### AR for Enterprise Alliance (AREA) - **Sector:** Other - **Company description:** AR for Enterprise Alliance (AREA) is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** AR for Enterprise Alliance (AREA)'s public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Executive Director - Program participation includes Mark Sage from AR for Enterprise Alliance (AREA). - **Publicly confirmed speakers from this company:** - [Mark Sage](https://augmentedenterprisesummit.com/speakers/mark-sage/), Executive Director ### ArborXR - **Sector:** Other - **Company description:** ArborXR is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** ArborXR's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Co-Founder and CEO - Program participation includes Brad Scoggin from ArborXR. - **Publicly confirmed speakers from this company:** - [Brad Scoggin](https://augmentedenterprisesummit.com/speakers/brad-scoggin/), Co-Founder and CEO — Chair ### Arcadis - **Sector:** Other - **Company description:** Arcadis is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Arcadis's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Global Director, Water - Program participation includes James P. Cooper from Arcadis. - **Publicly confirmed speakers from this company:** - [James P. Cooper](https://augmentedenterprisesummit.com/speakers/jim-cooper/), Global Director, Water — Panel ### Assurant - **Sector:** Financial Services & Insurance - **Company description:** Assurant provides insurance products and protection services for housing, vehicles, mobile devices, and other consumer goods. - **Representation:** Multi-person representation - **Overview:** Assurant’s representation joins analytics product management with enterprise technology innovation and strategic business partnership. The company perspective is relevant to using data and modern technology to solve customer problems, guide product decisions, improve user experiences, and organize innovation initiatives around practical business priorities. - **Why it matters for partners:** Relevant conversations include analytics product platforms, data-driven customer experiences, enterprise innovation governance, workflow automation, and methods for evaluating emerging technologies. - **Areas represented:** Data, Analytics, and Automation, Learning and Development, Manufacturing and OT, Product Design and Engineering - **Functions represented:** Engineering & Product, AI, Data & Automation, Design, UX & Visualization, Learning & Workforce Development - **Responsibilities represented:** - Guide analytics products from customer problem discovery through scalable delivery and optimization. - Align technology innovation initiatives with strategic priorities and enterprise architecture considerations. - Use data, research, and user experience insights to refine product decisions. ### ASTEC - **Sector:** Manufacturing & Industrial - **Company description:** An organization operating in the Manufacturing & Industrial sector. - **Representation:** Confirmed representation - **Overview:** ASTEC’s representation connects digital solution architecture with product and enterprise technology considerations. The focus suggests practical involvement in evaluating emerging technologies, translating operational or engineering needs into solution designs, and helping technical stakeholders understand how new capabilities could fit established industrial environments. - **Why it matters for partners:** Relevant conversations include industrial solution architecture, enterprise integration, scalable emerging-technology pilots, and tools that connect engineering use cases with existing IT environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Enterprise IT & Architecture - **Responsibilities represented:** - Translate industrial and engineering needs into coherent digital solution architectures. - Assess emerging technologies for compatibility with enterprise systems and technical standards. ### AstraZeneca - **Sector:** Healthcare & Life Sciences - **Company description:** AstraZeneca researches, develops, manufactures, and markets prescription medicines across several major disease areas. - **Representation:** Confirmed representation - **Overview:** AstraZeneca’s representation is connected broadly to quality assurance within a life-sciences setting. The supported perspective centers on maintaining quality expectations and contributing implementation insight as new technical approaches are considered, without indicating responsibility for a particular platform, transformation program, or emerging-technology deployment. - **Why it matters for partners:** Relevant conversations should focus on quality-conscious innovation, controlled technology adoption, documentation, and solutions that support consistent execution in regulated environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Support quality assurance activities within a controlled life-sciences operating environment. - Contribute implementation-level quality considerations when new technical approaches are evaluated. - **Publicly confirmed speakers from this company:** - [Danny Allen](https://augmentedenterprisesummit.com/speakers/danny-allen/), Associate Director of Digital Products - XR — Case Study ### AtkinsRéalis - **Sector:** Construction & Engineering - **Company description:** AtkinsRéalis provides engineering, design, project management, consulting, and construction services for infrastructure and industrial projects. - **Representation:** Confirmed representation - **Overview:** AtkinsRéalis brings a mature BIM and design-technology perspective rooted in infrastructure engineering and project delivery. The represented focus connects technology implementation, design-process improvement, workforce learning, and innovation, with particular relevance to helping multidisciplinary teams use building information methods more consistently and effectively. - **Why it matters for partners:** Relevant solutions include BIM/VDC platforms, design collaboration, model coordination, standards management, visualization, and learning tools supporting enterprise-wide digital delivery practices. - **Areas represented:** BIM/VDC and Construction, Innovation and Emerging Technology, Learning and Development - **Functions represented:** BIM, VDC & Construction, Design, UX & Visualization, Engineering & Product - **Responsibilities represented:** - Lead BIM integration and implementation across infrastructure design and project-delivery workflows. - Help design teams convert technology challenges into improved processes and practice standards. - Develop learning resources that strengthen organizational BIM capability and adoption. - **Publicly confirmed speakers from this company:** - [Marvin Johnson](https://augmentedenterprisesummit.com/speakers/marvin-johnson/), Head of Extended Reality, Nuclear, EMEA — Case Study ### Atlanta International School - **Sector:** Education & Research - **Company description:** An independent school offering multilingual, internationally focused education from early learning through secondary grades. - **Representation:** Confirmed representation - **Overview:** Atlanta International School is represented through senior technology leadership focused on enterprise IT direction and emerging technology. Relevant conversations center on how educational institutions evaluate, govern, and integrate new digital capabilities while maintaining alignment between technology architecture, institutional priorities, and long-term planning. - **Why it matters for partners:** This representation makes conversations about enterprise architecture, emerging-technology governance, integration planning, and education-focused digital platforms directly relevant to institutional priorities. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Enterprise IT & Architecture, Leadership & Strategy - **Responsibilities represented:** - Shape enterprise technology direction and align architecture choices with institutional priorities. - Assess emerging technologies for responsible, sustainable use across an educational environment. ### Axiom Space - **Sector:** Aerospace & Defense - **Company description:** Axiom Space develops commercial space infrastructure and provides human spaceflight missions and related services. - **Representation:** Confirmed representation - **Overview:** Axiom Space is represented through hands-on XR software development for mission training, human-factors evaluation, design review, and technical demonstrations. This perspective connects immersive application engineering with high-consequence aerospace use cases where spatial interaction, realistic simulation, usability, and clear visualization can support preparation and design decisions. - **Why it matters for partners:** Relevant solutions include XR development platforms, immersive mission training, spatial interfaces, human-factors evaluation, and visualization tools designed for complex aerospace workflows. - **Areas represented:** XR and Spatial Computing, Learning and Development - **Functions represented:** XR & Immersive Technology, Engineering & Product, Enterprise IT & Architecture - **Responsibilities represented:** - Develop immersive applications supporting mission training and technical preparation. - Create XR experiences for human-factors analysis and engineering design evaluation. - Build spatial demonstrations that communicate complex aerospace systems and concepts. ### Ball Corporation - **Sector:** Manufacturing & Industrial - **Company description:** Ball Corporation manufactures aluminum packaging for beverage, personal care, and household product markets. - **Representation:** Confirmed representation - **Overview:** Ball Corporation brings an enterprise manufacturing perspective on identifying, testing, and governing emerging technology across IT and operational environments. The represented remit connects manufacturing innovation with AI strategy, architecture review, product engineering, and coordinated evaluation of technologies across regions and business units. - **Why it matters for partners:** Relevant conversations include industrial AI, IT and OT integration, emerging-technology trials, manufacturing platforms, architecture governance, and scalable innovation programs. - **Areas represented:** Enterprise AI, Manufacturing and OT, Product Design and Engineering - **Functions represented:** Innovation & Transformation, Engineering & Product, Operations & Manufacturing - **Responsibilities represented:** - Guide enterprise technology innovation across manufacturing, engineering, IT, and operational systems. - Coordinate evaluation and trials of emerging technologies across regions and business units. - Contribute to AI strategy, roadmaps, and technology architecture governance. ### Bank of America - **Sector:** Financial Services & Insurance - **Company description:** Bank of America provides consumer banking, commercial banking, investment banking, and wealth management services. - **Representation:** Confirmed representation - **Overview:** Bank of America’s representation focuses on understanding employee interactions with AI-enabled workplace tools. The work links mixed-method research, usability testing, experience measurement, and cross-functional design guidance to productivity and adoption across associate-facing digital experiences in financial-services settings. - **Why it matters for partners:** Relevant discussions include employee AI adoption, workforce experience analytics, usability research platforms, responsible interface design, and productivity-oriented workplace technology. - **Areas represented:** Workforce Technology - **Functions represented:** Design, UX & Visualization, Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Study employee workflows and usability needs around AI-enabled workplace tools. - Translate mixed-method research into design guidance and standardized experience measurement. ### BASF - **Sector:** Manufacturing & Industrial - **Company description:** BASF manufactures chemicals, materials, industrial solutions, agricultural products, and surface technologies. - **Representation:** Confirmed representation - **Overview:** BASF brings an enterprise sales-enablement perspective connecting AI, Salesforce, strategic data management, change management, and global workforce adoption. The represented work emphasizes converting business requirements into practical AI capabilities, preparing users for new tools, gathering feedback, and refining solutions to improve productivity across an industrial organization. - **Why it matters for partners:** Relevant conversations include enterprise AI adoption, agent-enabled customer workflows, Salesforce integration, change enablement, training, and analytics for measuring user engagement and productivity. - **Areas represented:** Innovation and Emerging Technology, Learning and Development, Product Design and Engineering - **Functions represented:** Leadership & Strategy, Innovation & Transformation, Learning & Workforce Development - **Responsibilities represented:** - Translate stakeholder requirements into prioritized AI capabilities within customer-management workflows. - Lead change management, training, onboarding, and feedback collection for enterprise technology rollouts. - Use strategic data and adoption insights to refine digital solutions and business processes. ### BD - **Sector:** Other - **Company description:** BD is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** BD's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing, product design and engineering initiatives. - **Areas represented:** XR and Spatial Computing, Product Design and Engineering - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Public speaker role: Senior Manager, Digital Engineering – Extended Reality & Visualization - Program participation includes Krystal DeVaughn from BD. - **Publicly confirmed speakers from this company:** - [Krystal DeVaughn](https://augmentedenterprisesummit.com/speakers/krystal-devaughn/), Senior Manager, Digital Engineering – Extended Reality & Visualization — Panel ### Belden - **Sector:** Manufacturing & Industrial - **Company description:** Belden manufactures networking, connectivity, and signal transmission products for industrial and commercial applications. - **Representation:** Confirmed representation - **Overview:** Belden is represented through technology partnership leadership focused on innovation and emerging technology. The role suggests an interest in aligning external technology relationships with broader business priorities, making the company relevant to discussions about practical collaboration, ecosystem development, and evaluating new enterprise capabilities. - **Why it matters for partners:** Relevant conversations include industrial technology partnerships, interoperable solutions, integration pathways, and emerging capabilities that complement connected infrastructure or manufacturing environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Develop technology relationships that support strategic innovation priorities and complementary capabilities. - Assess partnership fit across product, program, and technical considerations. ### Bentley University - **Sector:** Education & Research - **Company description:** Bentley University is a higher education institution focused on business education, technology, research, and related disciplines. - **Representation:** Confirmed representation - **Overview:** Bentley University is represented through instructional and research media engineering with responsibility for an XR studio environment. This creates a focused connection to immersive learning, spatial computing infrastructure, media production, and the technical support required for academic experimentation and instruction. - **Why it matters for partners:** Relevant conversations include XR studio infrastructure, immersive course development, research visualization, spatial-computing systems, and technical enablement for academic media production. - **Areas represented:** XR and Spatial Computing, Learning and Development, Manufacturing and OT - **Functions represented:** Learning & Workforce Development, Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Support instructional and research media production through specialized technical infrastructure. - Guide XR studio capabilities for immersive academic learning and experimentation. ### BMW - **Sector:** Automotive & Mobility - **Company description:** BMW designs, manufactures, and sells automobiles, motorcycles, and related mobility products and services. - **Representation:** Multi-person representation - **Overview:** BMW’s cross-functional representation joins manufacturing talent development, ergonomics, immersive and AI-enabled engineering, and virtual construction coordination. It reflects practical interest in preparing plant workforces, improving human-centered production, connecting digital environments to physical operations, and applying visualization or intelligent systems within automotive manufacturing. - **Why it matters for partners:** Strong solution alignment includes industrial XR, immersive training, digital twins, ergonomic assessment, real-time 3D pipelines, manufacturing AI, and VDC coordination technologies. - **Areas represented:** Manufacturing and OT, Learning and Development, Product Design and Engineering, 3D Content and Visualization, BIM/VDC and Construction - **Functions represented:** Operations & Manufacturing, Learning & Workforce Development, Leadership & Strategy, Safety, EHS & Ergonomics, Engineering & Product - **Responsibilities represented:** - Develop manufacturing talent, workforce qualifications, and structured pathways for future technical skills. - Improve factory ergonomics through training, systems, and human-centered production methods. - Connect immersive applications, AI, 3D pipelines, and virtual construction practices to operations. ### Boeing - **Sector:** Aerospace & Defense - **Company description:** Boeing designs and manufactures commercial aircraft, defense systems, spacecraft, satellites, and related aerospace products. - **Representation:** Multi-person representation - **Overview:** Boeing’s representation spans immersive engineering, human-centered AI, advanced visualization, enterprise AI, technical services, and support integration. Relevant work includes simulation-based learning, XR development, visual inspection, engineering analytics, manufacturing visualization, and product roadmaps connecting cloud platforms with aviation training and sustainment needs. - **Why it matters for partners:** Relevant conversations include governed enterprise AI, scalable XR development, simulation-based training, visual inspection, engineering analytics, technical content, and immersive sustainment support. - **Areas represented:** 3D Content and Visualization, Product Design and Engineering, Learning and Development, Innovation and Emerging Technology, Enterprise AI - **Functions represented:** Engineering & Product, Enterprise IT & Architecture, Leadership & Strategy, AI, Data & Automation, XR & Immersive Technology - **Responsibilities represented:** - Shape AI, immersive technology, simulation, and cloud-enabled product strategies for aviation programs. - Develop XR, visualization, computer-vision, and human-centered software for training, inspection, and engineering workflows. - Connect technical services, support integration, analytics, and sustainment requirements with operational program needs. - **Publicly confirmed speakers from this company:** - [Katherine Meza](https://augmentedenterprisesummit.com/speakers/katherine-meza/), Associate Technical Fellow - Advanced Visualization and Human Factors Engineering — Panel - [Paul Davies](https://augmentedenterprisesummit.com/speakers/paul-davies/), Technical Fellow - Immersive Technologies — Panel - [Brian Laughlin](https://augmentedenterprisesummit.com/speakers/brian-laughlin/), Technical Fellow / Systems Engineer, Digital Transformation (DTx) — Panel ### Bombardier - **Sector:** Aerospace & Defense - **Company description:** Bombardier designs, manufactures, and supports business aircraft and related aviation services. - **Representation:** Confirmed representation - **Overview:** Bombardier is represented through technical artistry and 3D visualization supporting digital configuration and interactive media. The perspective is most relevant to creating, preparing, and presenting visual assets for product-oriented experiences within an aerospace manufacturing context. - **Why it matters for partners:** Relevant discussions include real-time visualization, technical art workflows, 3D asset preparation, interactive product media, and digital configuration experiences. - **Areas represented:** 3D Content and Visualization - **Functions represented:** Design, UX & Visualization - **Responsibilities represented:** - Create and refine 3D assets for technical visualization and interactive media. - Support digital product configuration through reliable visual content workflows. ### Boston Scientific - **Sector:** Other - **Company description:** Boston Scientific is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Boston Scientific's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting learning and development initiatives. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development - **Responsibilities represented:** - Public speaker role: Senior Group Manager, Learning Experience & Innovation - Program participation includes Dawn Peterson from Boston Scientific. - **Publicly confirmed speakers from this company:** - [Dawn Peterson](https://augmentedenterprisesummit.com/speakers/dawn-peterson/), Senior Group Manager, Learning Experience & Innovation — Panel ### Brasfield & Gorrie - **Sector:** Construction & Engineering - **Company description:** Brasfield & Gorrie provides general contracting, construction management, design-build, and preconstruction services. - **Representation:** Multi-person representation - **Overview:** Brasfield & Gorrie’s representation combines regional VDC leadership, project-level VDC management, and construction innovation. The group links BIM-enabled delivery with unmanned systems, field data collection, fleet coordination, pilot training, workflow improvement, and safer, more productive jobsite operations. - **Why it matters for partners:** Relevant conversations include BIM and VDC platforms, reality capture, drone workflows, construction visualization, field-data processing, workforce training, and jobsite safety technology. - **Areas represented:** BIM/VDC and Construction, Logistics and Supply Chain, Learning and Development, Innovation and Emerging Technology - **Functions represented:** BIM, VDC & Construction, Learning & Workforce Development, Innovation & Transformation, Design, UX & Visualization, Logistics & Supply Chain - **Responsibilities represented:** - Direct regional virtual design and construction strategy across project delivery teams. - Manage BIM and VDC workflows supporting coordinated construction planning and execution. - Operate unmanned-systems programs, training, fleet processes, and jobsite data workflows. ### Brookdale Senior Living - **Sector:** Healthcare & Life Sciences - **Company description:** Brookdale Senior Living operates communities providing independent living, assisted living, memory care, and related services. - **Representation:** Confirmed representation - **Overview:** Brookdale Senior Living is represented through visual design and animation capabilities. The supported focus is creative production using established design, motion, video, illustration, layout, and image-editing tools, with potential relevance to communicating organizational information through accessible visual media. - **Why it matters for partners:** Relevant conversations include visual-content production, animation workflows, creative collaboration, accessible communications, and emerging tools that improve design efficiency. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization - **Responsibilities represented:** - Produce visual communications using graphic design, animation, video, and illustration tools. - Apply art direction and layout skills to accessible creative content. ### BSH - **Sector:** Retail & Consumer - **Company description:** BSH manufactures and markets household appliances, including cooking, refrigeration, laundry, and dishwashing products. - **Representation:** Confirmed representation - **Overview:** BSH is represented through digital learning work that combines regional training strategy with interactive technologies. Relevant interests include accessible learning experiences, AI-assisted content, augmented reality, multilingual delivery, 3D visualization, and software platforms that connect technology adoption with workforce education. - **Why it matters for partners:** Relevant solution discussions include immersive learning platforms, AR-based instruction, multilingual content delivery, 3D visualization, and AI-supported workforce education. - **Areas represented:** Digital Twins and Simulation, 3D Content and Visualization, Learning and Development - **Functions represented:** Learning & Workforce Development, Innovation & Transformation, Design, UX & Visualization - **Responsibilities represented:** - Shape regional digital learning approaches aligned with broader organizational training goals. - Develop interactive, accessible learning experiences using AI, AR, and 3D technologies. ### Capital One - **Sector:** Financial Services & Insurance - **Company description:** Capital One provides banking, credit card, lending, and other financial services to consumers and businesses. - **Representation:** Confirmed representation - **Overview:** Capital One is represented through technical program leadership associated with workplace and collaboration technologies. The role context points to coordinating technology delivery and cross-team execution rather than a narrowly defined AI or immersive mandate. Appropriate engagement should focus on emerging enterprise tools that improve collaboration, implementation, and employee technology experiences. - **Why it matters for partners:** Relevant conversations include collaboration platforms, workplace technology integration, implementation management, secure enterprise tooling, and emerging solutions that improve distributed teamwork. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Coordinate technical programs supporting enterprise building and collaboration technology initiatives. - Align engineering stakeholders, delivery requirements, and adoption needs across workplace technology efforts. ### Cardinal Health - **Sector:** Healthcare & Life Sciences - **Company description:** Cardinal Health distributes pharmaceuticals and medical products while providing services supporting healthcare supply chains. - **Representation:** Multi-person representation - **Overview:** Cardinal Health’s representation centers on enterprise AI leadership, governance, data strategy, and organizational transformation. It combines strategic oversight with program-level data and AI responsibility, creating a strong basis for discussions about scaling trustworthy AI, establishing operating standards, and connecting reusable technical capabilities with business priorities. - **Why it matters for partners:** Relevant conversations include AI governance, agentic systems, reusable enterprise platforms, observability, secure architecture, automation, and organization-wide enablement for responsible adoption. - **Areas represented:** Enterprise AI, Product Design and Engineering, Data, Analytics, and Automation, Agentic AI - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Engineering & Product, Enterprise IT & Architecture - **Responsibilities represented:** - Set enterprise AI strategy, governance standards, and cross-functional operating models. - Guide reusable AI platforms, architecture, automation, and production delivery practices. - Coordinate organizational enablement for responsible adoption across business and technical teams. ### Cargill - **Sector:** Food & Beverage - **Company description:** Cargill produces, processes, and distributes agricultural commodities, food ingredients, animal nutrition products, and related services. - **Representation:** Multi-person representation - **Overview:** Cargill brings complementary perspectives on remotely operated systems and digital environmental, health, and safety solutions. The organizational focus includes safe, lawful, and predictable adoption of drone technology, alongside practical analysis of digital tools supporting EHS work across a large, operationally complex enterprise. - **Why it matters for partners:** Relevant solution conversations include drone operations, remote inspection, safety technology, workforce guidance, digital EHS workflows, and governance frameworks for emerging operational systems. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Safety, EHS & Ergonomics - **Responsibilities represented:** - Shape governance, education, and execution for safe enterprise adoption of remotely operated systems. - Assess digital solutions supporting environmental, health, and safety workflows. - Translate emerging technology into controlled, practical operational use. ### Carle Health - **Sector:** Healthcare & Life Sciences - **Company description:** Carle Health is a nonprofit healthcare system providing hospital, physician, insurance, and related health services. - **Representation:** Confirmed representation - **Overview:** Carle Health brings a system-wide healthcare simulation perspective focused on clinical performance, patient safety, workforce capability, and organizational improvement. The program connects simulation strategy with operational priorities, facilitator development, impact measurement, and process change, offering a grounded view of how experiential learning can support safer healthcare delivery. - **Why it matters for partners:** Relevant conversations include clinical simulation platforms, immersive learning, scenario development, program analytics, facilitator tools, and workforce technologies supporting healthcare performance improvement. - **Areas represented:** Digital Twins and Simulation, Learning and Development, Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, Innovation & Transformation - **Responsibilities represented:** - Set system-wide simulation priorities aligned with clinical performance, patient safety, and organizational goals. - Build workforce capability through scalable facilitator development and simulation-based learning programs. - Use after-action insights and operational data to guide process improvement and system change. ### Caterpillar - **Sector:** Manufacturing & Industrial - **Company description:** Caterpillar manufactures construction and mining equipment, diesel and natural gas engines, turbines, and locomotives. - **Representation:** Confirmed representation - **Overview:** Caterpillar is represented through strategy work in electrification and energy solutions. The focus is on creating and scaling next-generation technologies, products, and services that support more sustainable industrial outcomes. Engagement should remain strategic and connect emerging capabilities to product evolution, commercialization pathways, and long-term industrial transformation. - **Why it matters for partners:** Relevant conversations include emerging industrial technology, product innovation, engineering ecosystems, simulation, and scalable digital capabilities supporting electrification and energy solutions. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Shape strategy for emerging technologies, products, and services within electrification and energy solutions. - Support scalable pathways for next-generation industrial offerings tied to more sustainable outcomes. - **Publicly confirmed speakers from this company:** - [Sabaita Mohsin](https://augmentedenterprisesummit.com/speakers/sabaita-mohsin-2/), AI product Leader — Panel ### CBRE - **Sector:** Professional Services - **Company description:** CBRE provides commercial real estate services, including property management, leasing, valuation, investment, and workplace consulting. - **Representation:** Multi-person representation - **Overview:** CBRE’s representation connects enterprise facilities leadership with technical engineering, smart-building operations, asset assessment, and multi-site program delivery. Interests span building automation, resource conservation, operational analytics, product engineering, and emerging technology, creating a practical perspective on modernizing complex commercial and institutional property portfolios. - **Why it matters for partners:** Relevant conversations include smart-building platforms, asset intelligence, facilities analytics, digital engineering, automation, and scalable tools for assessing and operating distributed property portfolios. - **Areas represented:** Facilities and Asset Management, Product Design and Engineering, Data, Analytics, and Automation, Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Leadership & Strategy, Operations & Manufacturing, AI, Data & Automation - **Responsibilities represented:** - Guide technical strategy for facilities, building systems, and multi-site asset programs. - Evaluate operational performance, conservation opportunities, and smart-building implementation approaches. - Connect emerging technologies with practical engineering and property-management requirements. ### CBS Sports - **Sector:** Media & Entertainment - **Company description:** CBS Sports produces sports news, live event coverage, analysis, and programming across television and digital platforms. - **Representation:** Confirmed representation - **Overview:** CBS Sports is represented through senior leadership in graphics innovation and design. The focus connects broadcast-oriented visual experiences with virtual production technologies, AI exploration, creative direction, and emerging approaches to presenting sports content. - **Why it matters for partners:** Relevant conversations include real-time graphics, virtual production, AI-assisted creative tools, immersive sports visualization, and scalable design workflows. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Innovation & Transformation, Design, UX & Visualization, Leadership & Strategy - **Responsibilities represented:** - Guide graphics innovation and design direction for sports media experiences. - Explore virtual technologies and AI applications within creative production workflows. ### CDM Smith - **Sector:** Construction & Engineering - **Company description:** CDM Smith provides engineering and construction services for infrastructure, water, environmental, transportation, and energy projects. - **Representation:** Multi-person representation - **Overview:** CDM Smith’s representation links VDC and BIM delivery with rendering, reality capture, simulation, and immersive experiences. The team brings program-level influence over visualization workflows and emerging tools that can improve coordination, communication, and interactive understanding across engineering and construction projects. - **Why it matters for partners:** Relevant conversations include BIM interoperability, rendering platforms, reality capture, immersive project reviews, engineering simulation, 3D visualization, and digital construction workflows. - **Areas represented:** Digital Twins and Simulation, BIM/VDC and Construction, 3D Content and Visualization, Innovation and Emerging Technology - **Functions represented:** XR & Immersive Technology, Innovation & Transformation, BIM, VDC & Construction, Design, UX & Visualization - **Responsibilities represented:** - Manage VDC, BIM, rendering, and visualization workflows for engineering and construction delivery. - Guide simulation and immersive experiences that improve interactive project understanding. - Evaluate reality capture and emerging tools for more efficient digital project workflows. ### CEMEX - **Sector:** Manufacturing & Industrial - **Company description:** CEMEX manufactures and supplies cement, ready-mix concrete, aggregates, and related building materials. - **Representation:** Multi-person representation - **Overview:** CEMEX’s representation spans health and safety leadership, workforce development, performance measurement, and digital transformation. The group connects safety culture and training with policy, continuous improvement, analytics, business intelligence, process automation, and engineering-informed development of operational tools. - **Why it matters for partners:** Relevant conversations include safety training, EHS analytics, performance dashboards, workflow automation, connected worker tools, digital transformation, and operational continuous-improvement platforms. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering, Learning and Development, Data, Analytics, and Automation - **Functions represented:** Safety, EHS & Ergonomics, AI, Data & Automation, Learning & Workforce Development, Innovation & Transformation - **Responsibilities represented:** - Set health and safety direction, culture priorities, policies, and continuous-improvement programs. - Develop workforce training and evaluate safety performance through indicators, audits, and analysis. - Build digital, analytics, automation, and engineering solutions supporting safer operations. ### Chevron - **Sector:** Energy & Utilities - **Company description:** Chevron explores, produces, refines, and markets oil, natural gas, fuels, lubricants, and other energy products. - **Representation:** Confirmed representation - **Overview:** Chevron brings an operational technology architecture perspective spanning XR, connected field work, and digital twins. The remit includes technology strategy, architecture assessment, enterprise and cloud alignment, industrial cybersecurity guardrails, field pilots, and transition into sustainable operations across oil and gas business units. - **Why it matters for partners:** Relevant conversations include industrial XR, connected worker platforms, digital twins, OT cybersecurity, cloud-edge architecture, remote assistance, and field deployment management. - **Areas represented:** Manufacturing and OT, Digital Twins and Simulation, XR and Spatial Computing - **Functions represented:** Engineering & Product, Operations & Manufacturing, Enterprise IT & Architecture - **Responsibilities represented:** - Define OT architecture strategy across extended reality, digital twins, and connected field worker capabilities. - Assess solution fit against enterprise architecture, cloud capabilities, cybersecurity standards, and industrial guardrails. - Guide field pilots and transition viable technologies into scalable, supportable operational services. - **Publicly confirmed speakers from this company:** - [Ed Moore](https://augmentedenterprisesummit.com/speakers/ed-moore/), OT Strategist and Distinguished Engineer — Panel ### Chewy - **Sector:** Retail & Consumer - **Company description:** Chewy is an online retailer offering pet food, supplies, medications, and related services. - **Representation:** Confirmed representation - **Overview:** Chewy is represented through applied machine learning and generative AI engineering focused on turning prototypes into scalable software. Current interests include multi-agent applications, research and development, large-scale software design, and customer-facing AI use cases, providing an implementation-oriented perspective on productionizing emerging AI capabilities. - **Why it matters for partners:** Relevant conversations include agent frameworks, generative AI development platforms, model operations, observability, evaluation, data infrastructure, and production software engineering. - **Areas represented:** Data, Analytics, and Automation, Generative AI, Learning and Development - **Functions represented:** Engineering & Product, AI, Data & Automation, Design, UX & Visualization - **Responsibilities represented:** - Architect generative AI software and multi-agent applications for practical customer-oriented use cases. - Translate applied AI experimentation into scalable, reliable production systems and engineering patterns. - Explore machine learning methods through research, prototyping, and open technical collaboration. ### Chick-fil-A - **Sector:** Food & Beverage - **Company description:** Chick-fil-A operates a restaurant chain specializing in chicken sandwiches and other prepared food and beverages. - **Representation:** Multi-person representation - **Overview:** Chick-fil-A’s broad representation covers enterprise AI, advanced analytics, automation, digital learning, product engineering, digital experiences, and emerging technology. The group connects technical architecture and applied research with transformation, customer experience, workforce enablement, and cross-functional delivery, offering several paths for substantive enterprise-technology discussions. - **Why it matters for partners:** Relevant conversations span enterprise AI architecture, agentic systems, analytics platforms, automation, digital learning, simulation, data enablement, and product-development tools suited to cross-functional deployment. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering, Data, Analytics, and Automation, Learning and Development, Enterprise AI, Facilities and Asset Management - **Functions represented:** Leadership & Strategy, Engineering & Product, Innovation & Transformation, AI, Data & Automation, Enterprise IT & Architecture - **Responsibilities represented:** - Develop scalable enterprise AI, analytics, automation, and supporting data capabilities. - Design digital learning and enablement approaches for workforce and operational audiences. - Coordinate emerging-technology research, product delivery, and customer-facing digital experiences. ### Children’s Healthcare of Atlanta - **Sector:** Healthcare & Life Sciences - **Company description:** Children’s Healthcare of Atlanta provides pediatric hospital, specialty, urgent, and outpatient healthcare services. - **Representation:** Multi-person representation - **Overview:** Children’s Healthcare of Atlanta is represented by a concentrated learning-technology group covering experience design, technical training, quality assurance, digital course development, and learning operations. Their responsibilities connect clinical and non-clinical workforce needs with accessible content, technology support, stakeholder collaboration, and analytics-informed improvement. - **Why it matters for partners:** Relevant solutions include healthcare learning platforms, content-authoring tools, technical training, learning analytics, virtual delivery, quality assurance, and workflow-integrated workforce support. - **Areas represented:** Learning and Development, Product Design and Engineering, Facilities and Asset Management, Data, Analytics, and Automation - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Operations & Manufacturing, AI, Data & Automation - **Responsibilities represented:** - Design accessible digital and instructor-led learning for clinical, technical, and administrative audiences. - Manage training intake, learning operations, platform content, and workforce-support coordination. - Evaluate course quality and use learning analytics to improve engagement and outcomes. ### CHRISTUS Health - **Sector:** Healthcare & Life Sciences - **Company description:** CHRISTUS Health is a nonprofit Catholic health system providing hospital, clinical, and community-based healthcare services. - **Representation:** Confirmed representation - **Overview:** CHRISTUS Health is represented through work connecting human resources digital solutions with spatial computing strategy. The focus suggests practical interest in applying XR within workforce-facing technology environments, including the technical design, integration, and adoption considerations required to make immersive tools useful across a healthcare organization. - **Why it matters for partners:** Relevant conversations include enterprise XR platforms, immersive workforce applications, systems integration, content delivery, and adoption support suited to healthcare operating environments. - **Areas represented:** XR and Spatial Computing - **Functions represented:** Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Connect spatial computing concepts with workforce-oriented digital solutions and employee technology needs. - Evaluate technical integration and adoption considerations for immersive tools in a healthcare environment. ### Clark Construction - **Sector:** Construction & Engineering - **Company description:** Clark Construction provides general contracting, construction management, design-build, and related building services. - **Representation:** Confirmed representation - **Overview:** Clark Construction is represented through virtual design and construction leadership combining advanced BIM practices, XR development, project-team enablement, and workforce training. The work includes applying immersive model review to complex construction delivery, making the company relevant to practical discussions about coordination, visualization, and technology adoption in the field. - **Why it matters for partners:** Relevant conversations include BIM collaboration, immersive model review, construction visualization, XR hardware and software, field coordination, and scalable VDC training. - **Areas represented:** BIM/VDC and Construction, XR and Spatial Computing, Learning and Development - **Functions represented:** BIM, VDC & Construction, XR & Immersive Technology, Leadership & Strategy - **Responsibilities represented:** - Lead VDC and BIM coordination for complex construction delivery and multidisciplinary project teams. - Pilot extended reality applications for model review, clash understanding, and project collaboration. - Build internal VDC capability through structured training and project-team enablement. ### Clorox - **Sector:** Retail & Consumer - **Company description:** Clorox manufactures and markets consumer products, including cleaning, household, and personal care products. - **Representation:** Multi-person representation - **Overview:** Clorox brings senior leadership coverage across manufacturing technology, operational technology automation and controls, global technical services, and emerging technology. This creates a grounded industrial audience for discussions linking plant operations with data and automation strategy, without implying specific initiatives, deployment maturity, or purchasing authority. - **Why it matters for partners:** This representation makes conversations about industrial automation, OT data, manufacturing systems, and emerging technology relevant, particularly where solutions connect strategic direction with practical plant operations. - **Areas represented:** Data, Analytics, and Automation, Manufacturing and OT, Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Operations & Manufacturing - **Responsibilities represented:** - Guide manufacturing technology priorities across production environments, connecting operational needs with scalable technical approaches. - Shape OT automation, controls, and data initiatives while aligning technical work with broader strategy. - Coordinate global technical services and evaluate emerging technologies relevant to industrial operations. ### CNN - **Sector:** Other - **Company description:** CNN is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** CNN's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing, product design and engineering initiatives. - **Areas represented:** XR and Spatial Computing, Product Design and Engineering - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Public speaker role: Senior 3d XR Production Artist - Program participation includes Ramondo Robinson from CNN. - **Publicly confirmed speakers from this company:** - [Ramondo Robinson](https://augmentedenterprisesummit.com/speakers/ramondo-robinson/), Senior 3d XR Production Artist — Panel ### Coca-Cola - **Sector:** Food & Beverage - **Company description:** Coca-Cola develops and markets nonalcoholic beverages, including soft drinks, water, juices, and sports drinks. - **Representation:** Confirmed representation - **Overview:** Coca-Cola is represented through occupational health and safety leadership covering manufacturing, warehousing, transportation, sales, and corporate operations. The remit integrates safety governance, workforce capability, performance analytics, operational risk reduction, and emerging approaches such as virtual reality training across company and bottling-partner environments. - **Why it matters for partners:** Relevant conversations include immersive safety training, workforce learning platforms, operational risk analytics, simulation content, program tracking, and technology-enabled safety engagement. - **Areas represented:** Learning and Development, Product Design and Engineering, Innovation and Emerging Technology - **Functions represented:** Safety, EHS & Ergonomics, Leadership & Strategy, Learning & Workforce Development - **Responsibilities represented:** - Govern critical safety programs across manufacturing, warehouse, transportation, sales, and corporate environments. - Develop leadership training, microlearning, and virtual reality experiences that strengthen safety capability. - Analyze performance and maturity data to guide risk reduction and continuous operational improvement. - **Publicly confirmed speakers from this company:** - [Keisha Nelson](https://augmentedenterprisesummit.com/speakers/keisha-nelson/), Director - Learning Innovation — Case Study ### Collins Aerospace - **Sector:** Aerospace & Defense - **Company description:** Collins Aerospace develops aerospace systems and components for commercial aviation, defense, and space applications. - **Representation:** Confirmed representation - **Overview:** Collins Aerospace is represented through leadership connecting intelligent systems, AI, automation, and immersive technology with aerospace engineering. The remit includes turning internal technology concepts into operational solutions while considering user experience, software delivery, and product management across enterprise or multi-site environments. - **Why it matters for partners:** Relevant conversations include enterprise AI platforms, XR engineering workflows, human-centered AI interfaces, automation tooling, and approaches for scaling intelligent systems across distributed operations. - **Areas represented:** XR and Spatial Computing, Data, Analytics, and Automation, Product Design and Engineering - **Functions represented:** Engineering & Product, Leadership & Strategy, XR & Immersive Technology - **Responsibilities represented:** - Guide AI, automation, and immersive technology initiatives across complex engineering and operational environments. - Translate internal technology concepts into usable solutions spanning software, operations, and human interaction. - Coordinate product and technical priorities for enterprise or multi-site digital programs. ### Comcast - **Sector:** Technology & Telecommunications - **Company description:** Comcast provides broadband, cable television, telecommunications, media, entertainment, and technology services. - **Representation:** Confirmed representation - **Overview:** Comcast’s representation centers on environmental health and safety across distributed field operations. Priorities include injury and vehicle-incident reduction, policy alignment, safety culture, workplace conditions, and corrective action, creating a practical workforce-technology context rather than a broad enterprise transformation remit. - **Why it matters for partners:** Relevant discussions include mobile safety workflows, workforce engagement tools, incident analytics, digital procedure delivery, and technology supporting safer field operations. - **Areas represented:** Workforce Technology - **Functions represented:** Safety, EHS & Ergonomics, Leadership & Strategy - **Responsibilities represented:** - Coordinate safety practices and policy updates across distributed field-service locations. - Investigate incidents, identify root causes, and monitor corrective measures. - Strengthen workforce safety culture through communication, engagement, and recognition. ### CommonSpirit Health - **Sector:** Healthcare & Life Sciences - **Company description:** CommonSpirit Health is a nonprofit Catholic health system operating hospitals, clinics, and other healthcare services. - **Representation:** Confirmed representation - **Overview:** CommonSpirit Health brings a clinical and product-management perspective to responsible enterprise AI. The represented remit connects governance, compliance, data integrity, clinical validation, generative AI, and workforce education, with emphasis on translating technical capabilities into safe, scalable healthcare applications and measurable patient-care improvements. - **Why it matters for partners:** Relevant conversations include AI governance, model-risk controls, clinical validation, enterprise data stewardship, generative AI enablement, and scalable education for responsible healthcare adoption. - **Areas represented:** Learning and Development, Data, Analytics, and Automation, Enterprise AI - **Functions represented:** Engineering & Product, Leadership & Strategy, Learning & Workforce Development - **Responsibilities represented:** - Shape governance practices for responsible AI across clinical, compliance, and data environments. - Align generative and predictive AI solutions with clinical needs and validation requirements. - Develop AI learning resources for clinical, managerial, and executive audiences. ### Continental Automotive - **Sector:** Automotive & Mobility - **Company description:** Continental Automotive develops vehicle components, electronics, software, safety systems, and mobility technologies. - **Representation:** Multi-person representation - **Overview:** Continental Automotive’s representation links applied machine learning and extended reality for manufacturing improvement with enterprise systems expertise. The combined perspective is oriented toward developing practical predictive and immersive solutions while considering how emerging technologies interact with established business platforms and industrial processes. - **Why it matters for partners:** Relevant conversations include industrial XR, predictive systems, immersive learning, manufacturing analytics, enterprise integration, and tools that connect innovation pilots with established operational platforms. - **Areas represented:** Innovation and Emerging Technology, Data, Analytics, and Automation, Learning and Development, XR and Spatial Computing - **Functions represented:** Engineering & Product, Learning & Workforce Development, XR & Immersive Technology, AI, Data & Automation - **Responsibilities represented:** - Develop machine-learning and extended-reality solutions for manufacturing process improvement. - Support enterprise application workflows and integration within established operational systems. - Explore emerging technologies through incremental, implementation-focused engineering. ### Copeland - **Sector:** Manufacturing & Industrial - **Company description:** Copeland develops compressors, controls, thermostats, and related technologies for heating, cooling, refrigeration, and industrial applications. - **Representation:** Confirmed representation - **Overview:** Copeland’s representation bridges industrial hardware, connected products, software, data, and digital operations. The remit emphasizes product strategy, roadmaps, lifecycle management, and cross-functional delivery, with a focus on developing connected platforms that align engineering capabilities, customer needs, and sustainable commercial models. - **Why it matters for partners:** Relevant discussions include industrial IoT, connected-product platforms, product lifecycle tooling, AI-informed services, ecosystem integration, and operating models bridging physical and digital offerings. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering - **Functions represented:** Operations & Manufacturing, Leadership & Strategy, Enterprise IT & Architecture - **Responsibilities represented:** - Shape roadmaps connecting industrial hardware, software, data, and digital services. - Coordinate product delivery across engineering, operations, software, and customer-facing teams. - Guide connected-product lifecycle decisions from concept through commercialization. ### Core & Main - **Sector:** Manufacturing & Industrial - **Company description:** Core & Main distributes products used in water, wastewater, drainage, and fire protection infrastructure. - **Representation:** Confirmed representation - **Overview:** Core & Main is represented through a broad learning-content responsibility. The role connects the company to workforce education, structured course development, and the translation of organizational knowledge into usable learning experiences, while offering no basis for narrower assumptions about specific technologies or operating programs. - **Why it matters for partners:** Suitable conversations include learning-content development, authoring workflows, workforce education platforms, and tools that improve the consistency and usability of training materials. - **Areas represented:** Learning and Development - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development - **Responsibilities represented:** - Translate organizational knowledge into clear, structured workforce learning experiences. - Develop learning content that supports employee understanding and skill development. ### Corgan - **Sector:** Professional Services - **Company description:** Corgan provides architecture, interior design, planning, and related professional services for buildings and spaces. - **Representation:** Confirmed representation - **Overview:** Corgan is represented through leadership in immersive technologies, with an engineering-oriented background. The supported remit centers on XR and its technical application, making the firm relevant to focused discussions about spatial experiences, immersive visualization, and engineering-led delivery without implying broader responsibility for enterprise systems or construction operations. - **Why it matters for partners:** Relevant conversations include XR platforms, immersive visualization, spatial-experience development, engineering integration, and tools supporting technically rigorous design communication. - **Areas represented:** XR and Spatial Computing - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Guide immersive-technology initiatives from an engineering-informed perspective. - Support technical application of XR within design-oriented professional services. ### Cox Enterprises - **Sector:** Other - **Company description:** A diversified company operating businesses in communications, automotive services, media, and technology investments. - **Representation:** Multi-person representation - **Overview:** Cox Enterprises brings complementary perspectives across agentic AI, intelligent automation, enterprise architecture, cloud modernization, process intelligence, and leadership development. This breadth supports commercially substantive conversations about scaling digital capabilities, aligning technology with business priorities, and preparing leaders and teams to apply new systems effectively. - **Why it matters for partners:** Relevant conversations include agentic AI platforms, automation discovery, process intelligence, cloud architecture, secure enterprise integration, generative AI, and workforce adoption programs. - **Areas represented:** Data, Analytics, and Automation, Learning and Development, Agentic AI, Product Design and Engineering, Manufacturing and OT - **Functions represented:** Leadership & Strategy, Design, UX & Visualization, Engineering & Product, Enterprise IT & Architecture - **Responsibilities represented:** - Define and deliver enterprise agentic AI, automation, and process-intelligence capabilities. - Design secure, scalable architectures aligned with modernization and business transformation priorities. - Build leadership capabilities that connect learning experiences to practical business outcomes. ### Cummins - **Sector:** Manufacturing & Industrial - **Company description:** A manufacturer of engines, power generation equipment, filtration systems, and related components and technologies. - **Representation:** Confirmed representation - **Overview:** Cummins is represented through technical program coordination and agile delivery. The supported scope is broad rather than technology-specific, pointing to involvement in organizing engineering work, facilitating iterative execution, and helping technical teams navigate emerging initiatives without indicating ownership of a particular platform or transformation portfolio. - **Why it matters for partners:** Relevant discussions include technical program delivery, agile adoption, collaboration tooling, and practical methods for coordinating emerging-technology work across engineering teams. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Coordinate technical programs across engineering stakeholders and delivery activities. - Support agile practices, iterative planning, and team execution for emerging initiatives. ### Customer Engineering Services - **Sector:** Professional Services - **Company description:** An organization operating in the Professional Services sector. - **Representation:** Multi-person representation - **Overview:** Customer Engineering Services combines executive, learning, and technical-service perspectives around field workforce enablement. The represented priorities include technical curriculum, learning-platform administration, documentation, advanced support, virtual delivery, and alignment between education programs and field-service operations. - **Why it matters for partners:** Relevant conversations include field-service training, remote assistance, learning-platform modernization, technical knowledge delivery, virtual instruction, and tools connecting education with advanced support. - **Areas represented:** Learning and Development, Product Design and Engineering, Remote Assistance, Innovation and Emerging Technology - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Design and deliver technical training for field-service personnel. - Manage learning platforms, education programs, and advanced field-support coordination. - Maintain technical documentation and align workforce education with operational priorities. ### CVS - **Sector:** Healthcare & Life Sciences - **Company description:** CVS operates retail pharmacies and provides prescription, health clinic, and other healthcare services. - **Representation:** Multi-person representation - **Overview:** CVS brings complementary architecture and applied data science perspectives to enterprise AI. Relevant interests span generative AI platforms, retrieval-augmented applications, reusable integration patterns, automation, and emerging technology. The combination supports commercially useful discussions about moving AI concepts into scalable systems across healthcare, retail, and operational settings. - **Why it matters for partners:** Relevant solution discussions include AI platforms, agent orchestration, retrieval architectures, voice AI, cloud infrastructure, model operations, governance tooling, and enterprise integration. - **Areas represented:** Generative AI, Data, Analytics, and Automation, Innovation and Emerging Technology, Enterprise AI - **Functions represented:** Engineering & Product, AI, Data & Automation, Innovation & Transformation, Leadership & Strategy - **Responsibilities represented:** - Shape reusable enterprise architectures for generative, multi-agent, voice, and retrieval-augmented AI applications. - Develop machine learning and generative AI solutions around practical healthcare and retail challenges. - Translate successful experimentation into scalable platforms, integration patterns, and production-ready capabilities. ### Daimler Truck - **Sector:** Other - **Company description:** Daimler Truck is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Daimler Truck's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Immersive Technologies Lead - Program participation includes Laura Kinkle from Daimler Truck. - **Publicly confirmed speakers from this company:** - [Laura Kinkle](https://augmentedenterprisesummit.com/speakers/laura-kinkle/), Immersive Technologies Lead — Panel ### Dallas College - **Sector:** Education & Research - **Company description:** A public community college system providing academic programs, workforce training, continuing education, and student services. - **Representation:** Multi-person representation - **Overview:** Dallas College is represented through academic work spanning immersive AI, XR, computational design, digital arts, and computer science. The emphasis includes curriculum development, creative research, real-time and generative media, interaction design, 3D production, and experiential learning at the intersection of art and technology. - **Why it matters for partners:** Relevant conversations include XR education, immersive content creation, generative-media tools, 3D visualization, simulation environments, creative coding, and platforms supporting applied academic research. - **Areas represented:** XR and Spatial Computing, 3D Content and Visualization, Digital Twins and Simulation, Innovation and Emerging Technology - **Functions represented:** Academic & Research, Design, UX & Visualization, XR & Immersive Technology - **Responsibilities represented:** - Develop and teach curricula spanning XR, computational design, and new media. - Explore immersive and generative experiences through animation, sound, interaction, and creative coding. - Support academic engagement with computer science and emerging technologies. ### Dallas/Fort Worth International Airport (DFW) - **Sector:** Transportation & Logistics - **Company description:** A commercial airport providing passenger aviation facilities, cargo infrastructure, ground transportation, and related airport services. - **Representation:** Confirmed representation - **Overview:** DFW is represented through enterprise geospatial leadership spanning airport operations, planning, asset management, and emergency response. Relevant priorities include governed spatial data, real-time operational visualization, digital twins, predictive analytics, and automation supporting safer, more resilient decisions across airside and landside environments. - **Why it matters for partners:** Relevant conversations include geospatial platforms, digital-twin infrastructure, operational analytics, spatial data governance, asset intelligence, and scalable visualization for complex transportation environments. - **Areas represented:** Data, Analytics, and Automation, Digital Twins and Simulation, Facilities and Asset Management - **Functions represented:** AI, Data & Automation, Operations & Manufacturing, Innovation & Transformation - **Responsibilities represented:** - Guide enterprise geospatial strategy and integration across airport operations, planning, assets, and emergency response. - Oversee governed spatial data, operational dashboards, digital twins, and predictive analytics capabilities. - Enable cross-functional users to apply reliable geospatial information in airside and landside decisions. ### Delta Air Lines - **Sector:** Transportation & Logistics - **Company description:** An airline providing scheduled passenger and cargo air transportation through domestic and international route networks. - **Representation:** Multi-person representation - **Overview:** Delta Air Lines brings an implementation-oriented technology perspective across enterprise AI, spatial computing, software development, and IT innovation. The representation is positioned to assess how emerging tools can support airline workflows, with attention to engineering feasibility, product execution, and practical adoption by operational users. - **Why it matters for partners:** Relevant discussions include enterprise AI platforms, spatial-computing toolchains, developer infrastructure, integration architecture, and deployment approaches suited to frontline and operational airline settings. - **Areas represented:** Innovation and Emerging Technology, Enterprise AI, XR and Spatial Computing - **Functions represented:** Engineering & Product, XR & Immersive Technology, Enterprise IT & Architecture - **Responsibilities represented:** - Engineer and evaluate AI-enabled products for practical enterprise use. - Develop spatial-computing and software capabilities for operational workflows. - Explore emerging technologies while aligning implementation with enterprise IT needs. - **Publicly confirmed speakers from this company:** - [Brent Blas](https://augmentedenterprisesummit.com/speakers/brent-blas/), Learning Facilitator II — Panel ### Delta College - **Sector:** Education & Research - **Company description:** A public community college providing degree programs, career education, workforce training, and continuing education. - **Representation:** Confirmed representation - **Overview:** Delta College is represented from computer science education, bringing an academic and practitioner perspective to emerging technology. The connection is most relevant to teaching, applied exploration, and preparing learners to understand evolving computing approaches rather than to enterprise deployment or operational ownership. - **Why it matters for partners:** Relevant discussions include educational access to emerging technologies, curriculum-support resources, and tools that help learners explore contemporary computing concepts. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Academic & Research - **Responsibilities represented:** - Teach computer science concepts and support learner development in evolving technology disciplines. - Explore emerging computing topics through an academic and instructional perspective. ### Dematic - **Sector:** Transportation & Logistics - **Company description:** Dematic develops automated material handling systems, warehouse software, and supply chain solutions for manufacturing and distribution operations. - **Representation:** Confirmed representation - **Overview:** Dematic’s representation centers on strategic leadership for technology procurement, with attention to how emerging solutions align with enterprise priorities. Relevant discussions can address evaluation criteria, supplier fit, governance, interoperability, lifecycle support, and the practical requirements for introducing new technology into a complex industrial and logistics environment. - **Why it matters for partners:** Relevant conversations include emerging technology evaluation, enterprise integration, vendor governance, lifecycle support, and practical adoption requirements for industrial automation and logistics environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Guide strategic evaluation of technology suppliers and emerging solution categories. - Align procurement considerations with enterprise priorities, governance requirements, and long-term support needs. - Assess commercial and operational fit without presuming direct ownership of implementation programs. ### DENSO - **Sector:** Automotive & Mobility - **Company description:** A manufacturer of automotive components and systems, including thermal, powertrain, safety, and electronic technologies. - **Representation:** Multi-person representation - **Overview:** DENSO’s representation combines management perspective with hands-on engineering experience in product lifecycle practices. Supported capabilities include CAD, engineering data management, implementation support, technical training, and design-process improvement, creating relevance to automotive engineering workflows and workforce adoption of complex product-development systems. - **Why it matters for partners:** Relevant discussions include product lifecycle management, CAD and engineering-data workflows, technical training, design collaboration, and adoption support for automotive development teams. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering, Learning and Development - **Functions represented:** Leadership & Strategy, Engineering & Product, Design, UX & Visualization, Learning & Workforce Development - **Responsibilities represented:** - Apply product lifecycle tools and practices across automotive engineering workflows. - Support CAD, engineering data management, implementation, and technical user enablement. - Connect managerial priorities with practical engineering-development needs. ### Dewberry - **Sector:** Professional Services - **Company description:** A professional services firm providing engineering, architecture, consulting, geospatial, and infrastructure planning services. - **Representation:** Confirmed representation - **Overview:** Dewberry brings leadership focused on turning data and analytics into practical business outcomes. The represented remit connects business needs, feasibility assessment, solution development, operational efficiency, and risk mitigation, with an emphasis on aligning technology initiatives to organizational objectives and communicating effectively with senior stakeholders. - **Why it matters for partners:** Relevant discussions include enterprise analytics, responsible AI enablement, data products, decision-support tools, and frameworks connecting technology feasibility with measurable operational needs. - **Areas represented:** Data, Analytics, and Automation - **Functions represented:** Leadership & Strategy, AI, Data & Automation - **Responsibilities represented:** - Translate business needs into feasible analytics and technology solution strategies. - Guide collaborative teams delivering actionable insights, operational improvements, and risk mitigation. - Align technology investments and solution design with broader organizational objectives. ### Dow Chemical - **Sector:** Manufacturing & Industrial - **Company description:** A manufacturer of chemicals, plastics, coatings, silicones, and other materials used across industrial and consumer applications. - **Representation:** Confirmed representation - **Overview:** Dow Chemical is represented through global supply-chain innovation connecting digital manufacturing, automation, analytics, and emerging technology. The perspective is oriented toward identifying and advancing practical improvements across industrial operations and logistics, with program-level influence over how new capabilities support enterprise workflows. - **Why it matters for partners:** Relevant conversations include supply-chain automation, industrial analytics, connected manufacturing, workflow orchestration, and emerging technologies designed for enterprise-scale operational settings. - **Areas represented:** Innovation and Emerging Technology, Logistics and Supply Chain, Data, Analytics, and Automation - **Functions represented:** Innovation & Transformation, Logistics & Supply Chain, AI, Data & Automation - **Responsibilities represented:** - Advance innovation programs across global supply-chain and industrial operating environments. - Connect digital manufacturing transformation with automation, analytics, and logistics priorities. - Evaluate emerging technologies for practical application across enterprise operational workflows. ### DPR Construction - **Sector:** Construction & Engineering - **Company description:** A commercial contractor providing construction, preconstruction, and project management services across multiple building sectors. - **Representation:** Multi-person representation - **Overview:** A national general contractor known for complex, technically demanding projects, DPR Construction spans innovation leadership, VDC management, field technology engineering, surveying, and estimating. Their thematic focus is making innovation practical: connecting VDC, reality capture, and field technology to real jobsite outcomes - safer work, quality, less rework, and faster decisions. - **Why it matters for partners:** Relevant conversations include BIM-to-field reality capture, on-site AR and digital-reality visualization, drone and laser integration, and field technology training for construction teams adopting digital operations. - **Areas represented:** Innovation and Emerging Technology, BIM/VDC and Construction, XR and Spatial Computing, 3D Content and Visualization, Product Design and Engineering - **Functions represented:** Engineering & Product, BIM, VDC & Construction, Leadership & Strategy, Innovation & Transformation, XR & Immersive Technology - **Responsibilities represented:** - Channels regional innovation programs connecting VDC, reality capture, and field technology to safer work and quality outcomes - Leads site-level reality capture and digital layout across laser scanning, drone flights, and robotic systems - Builds AR-based inspection workflows and survey control to support QA/QC verification on active projects - **Publicly confirmed speakers from this company:** - [Stuart Drahota](https://augmentedenterprisesummit.com/speakers/stuart-drahota/), Southeast Regional Innovation Leader — Panel ### DSV - **Sector:** Transportation & Logistics - **Company description:** A transportation and logistics company providing freight forwarding, warehousing, and supply chain services. - **Representation:** Confirmed representation - **Overview:** DSV’s representation brings a technical, analytical perspective to emerging technology within a global logistics environment. The supported focus is practical exploration: applying data-oriented methods to engineering and product questions, assessing new capabilities, and connecting technical work with operationally relevant use cases. - **Why it matters for partners:** Relevant solution discussions include analytical tooling, data-enabled product development, experimentation environments, and emerging technologies that can support logistics engineering workflows. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Apply analytical methods to engineering and product questions involving emerging technology. - Support practical evaluation and implementation of new technical capabilities in logistics contexts. ### Duke Energy - **Sector:** Energy & Utilities - **Company description:** An energy company generating, distributing, and selling electricity and natural gas to residential and business customers. - **Representation:** Confirmed representation - **Overview:** Duke Energy’s representation covers enterprise training strategy, instructional design, program management, and adoption of emerging learning methods. The remit links standardized curricula with regulatory compliance, workforce safety, human performance, technical training, governance, and evaluation of learning effectiveness across a complex utility environment. - **Why it matters for partners:** Relevant conversations include immersive training, learning platforms, instructional analytics, simulation, content development, and governance tools for regulated utility workforces. - **Areas represented:** Learning and Development, Facilities and Asset Management, Manufacturing and OT - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Leadership & Strategy - **Responsibilities represented:** - Lead enterprise instructional design, program management, and standardized curriculum development. - Govern compliant training across safety, environmental, health, human-performance, and technical domains. - Assess emerging learning methods while monitoring program effectiveness and workforce outcomes. ### Dycom - **Sector:** Construction & Engineering - **Company description:** A contractor providing engineering, construction, maintenance, and installation services for telecommunications infrastructure and utility networks. - **Representation:** Confirmed representation - **Overview:** Dycom is represented through field-oriented training leadership. The perspective centers on developing workforce learning and supporting leadership capabilities for operational teams, making the company relevant to practical conversations about consistent instruction, field readiness, and scalable training delivery. - **Why it matters for partners:** Relevant conversations include field-training platforms, scalable instructional content, workforce readiness tools, and methods for delivering consistent learning to distributed teams. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development, Leadership & Strategy - **Responsibilities represented:** - Guide development and delivery of training for field-based operational personnel. - Support workforce readiness through structured learning and leadership development practices. ### Ecolab - **Sector:** Manufacturing & Industrial - **Company description:** A provider of water, hygiene, cleaning, and infection-prevention products and services for commercial and industrial operations. - **Representation:** Confirmed representation - **Overview:** Ecolab’s representation connects safety, health, and environmental management with analytics and workflow automation. The perspective emphasizes safety systems, organizational culture, and practical use of business-intelligence tools to support monitoring, communication, and continuous improvement within an industrial operating context. - **Why it matters for partners:** Relevant discussions include EHS analytics, automated safety workflows, operational dashboards, reporting tools, and workforce technologies that reinforce consistent safety practices. - **Areas represented:** Data, Analytics, and Automation - **Functions represented:** Safety, EHS & Ergonomics, AI, Data & Automation, Leadership & Strategy - **Responsibilities represented:** - Manage safety, health, and environmental systems within an industrial operating environment. - Strengthen safety culture through leadership, monitoring, communication, and continuous improvement. - Apply business intelligence and automation to support safety-related analysis and workflows. ### Edwards Lifesciences - **Sector:** Healthcare & Life Sciences - **Company description:** A medical technology company developing products for structural heart disease and critical care monitoring. - **Representation:** Multi-person representation - **Overview:** Edwards Lifesciences is represented by product, innovation, global strategy, instructional design, and immersive-learning perspectives. Relevant priorities span emerging technology, product development, learning experiences, and supply-chain considerations within medical technology. The mix suggests interest in connecting human-centered design and XR experimentation with scalable product and workforce initiatives. - **Why it matters for partners:** Relevant conversations include XR learning design, product visualization, scalable instructional content, emerging-technology evaluation, and digital tools connecting product teams with operational and supply-chain workflows. - **Areas represented:** Innovation and Emerging Technology, Learning and Development, Logistics and Supply Chain, XR and Spatial Computing, Product Design and Engineering - **Functions represented:** Design, UX & Visualization, Leadership & Strategy, Engineering & Product, Innovation & Transformation, Learning & Workforce Development - **Responsibilities represented:** - Guide product, innovation, and market strategies for medical technology initiatives. - Design scalable learning experiences and instructional content for workforce development. - Explore XR and human-centered visualization approaches for product and training applications. ### Egis - **Sector:** Construction & Engineering - **Company description:** An engineering and consulting firm providing design, project management, and operational services for infrastructure and buildings. - **Representation:** Multi-person representation - **Overview:** Egis brings digital-engineering representation focused on BIM, product lifecycle management, digital twins, three-dimensional scanning, visualization, and immersive technologies in nuclear and built-environment contexts. The team combines strategic program leadership with consulting implementation, supporting conversations about digital continuity and business-led transformation. - **Why it matters for partners:** Relevant discussions include BIM integration, digital-twin platforms, spatial visualization, immersive engineering reviews, reality capture, lifecycle data continuity, and transformation services. - **Areas represented:** 3D Content and Visualization, BIM/VDC and Construction, Digital Twins and Simulation, Innovation and Emerging Technology - **Functions represented:** BIM, VDC & Construction, Engineering & Product, Innovation & Transformation, Leadership & Strategy - **Responsibilities represented:** - Define digital-engineering vision, roadmaps, and solution choices for complex project environments. - Integrate BIM, digital twins, lifecycle data, scanning, and three-dimensional visualization workflows. - Support implementation and organizational change around digitally connected engineering practices. ### EllisDon - **Sector:** Construction & Engineering - **Company description:** A construction services company providing general contracting, project management, building development, and infrastructure services. - **Representation:** Confirmed representation - **Overview:** EllisDon is represented through strategic leadership in digital and data engineering for the construction industry. The remit connects growth and partnerships with technology consulting, enterprise adoption, software development, data management, and cybersecurity lessons drawn from serving internal operations, trade partners, and clients. - **Why it matters for partners:** Relevant conversations include construction technology integration, data engineering, secure enterprise adoption, digital consulting, and partnership models for industry-wide modernization. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Develop strategic partnerships supporting construction-industry technology and data-engineering adoption. - Guide clients and trade partners beginning or expanding enterprise technology capabilities. - Connect software, data management, and cybersecurity practices with practical industry needs. ### Enercon - **Sector:** Construction & Engineering - **Company description:** An organization operating in the Construction & Engineering sector. - **Representation:** Confirmed representation - **Overview:** Enercon’s representation combines enterprise AI strategy with engineering depth in regulated industries. The remit spans firm-wide program development, platform leadership, generative and agentic AI, governance foundations, workforce enablement, use-case delivery, and accountability mechanisms designed to connect AI adoption with operational value. - **Why it matters for partners:** Relevant conversations include governed enterprise AI, agentic workflows, cloud AI platforms, workforce enablement, use-case management, and secure adoption within regulated engineering organizations. - **Areas represented:** Generative AI, Enterprise AI, Agentic AI - **Functions represented:** Leadership & Strategy, Engineering & Product, Operations & Manufacturing - **Responsibilities represented:** - Set enterprise AI strategy and platform direction across engineering-focused business operations. - Develop generative and agentic AI use cases with governance suited to regulated environments. - Coordinate workforce enablement, adoption programs, and operational accountability for AI initiatives. ### Engent - **Sector:** Manufacturing & Industrial - **Company description:** An organization operating in the Manufacturing & Industrial sector. - **Representation:** Confirmed representation - **Overview:** Engent’s representation connects advanced electronics manufacturing with cross-functional business, engineering, and product leadership. Relevant interests span manufacturing technology, emerging production capabilities, and visualization that supports complex technical delivery. The perspective combines operational execution with the development and commercialization of highly engineered products. - **Why it matters for partners:** Relevant conversations include manufacturing visualization, production workflow technology, engineering collaboration, and emerging tools that support complex electronics assembly and cross-functional execution. - **Areas represented:** Manufacturing and OT, 3D Content and Visualization, Innovation and Emerging Technology - **Functions represented:** Operations & Manufacturing, Design, UX & Visualization, Engineering & Product - **Responsibilities represented:** - Guide cross-functional delivery across advanced manufacturing, engineering, and product development priorities. - Connect emerging production technologies with commercially relevant technical capabilities and customer requirements. - Oversee operational execution for specialized electronics assembly and manufacturing services. ### Ericsson - **Sector:** Technology & Telecommunications - **Company description:** A telecommunications technology company providing mobile network equipment, software, cloud services, and enterprise connectivity solutions. - **Representation:** Confirmed representation - **Overview:** Ericsson brings a learning-design perspective focused on developing structured educational experiences and course content. The representation is relevant to organizations improving how technical or business knowledge is organized, communicated, and delivered to learners through thoughtfully designed training materials and learning journeys. - **Why it matters for partners:** Relevant discussions include learning-content platforms, instructional design tools, course-authoring workflows, and technologies that improve the development and delivery of workforce education. - **Areas represented:** Learning and Development - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development - **Responsibilities represented:** - Design structured learning experiences that make complex information accessible to varied audiences. - Develop course content and instructional materials aligned with defined learning objectives. ### EssilorLuxottica - **Sector:** Retail & Consumer - **Company description:** A designer, manufacturer, and retailer of eyewear, optical lenses, frames, and vision-care products. - **Representation:** Confirmed representation - **Overview:** EssilorLuxottica is represented through senior digital technology leadership spanning transformation strategy, enterprise systems, software delivery, and innovation. The perspective connects customer-facing digital capabilities with architecture, analytics, automation, and continuous team development across a large optical and consumer retail organization. - **Why it matters for partners:** Relevant conversations include enterprise architecture, digital commerce integration, AI-enabled analytics, automation, technology-team development, and platforms supporting scalable customer and operational experiences. - **Areas represented:** Innovation and Emerging Technology, Learning and Development, Data, Analytics, and Automation - **Functions represented:** Leadership & Strategy, Enterprise IT & Architecture, Engineering & Product - **Responsibilities represented:** - Shape digital transformation strategy and translate business priorities into executable technology roadmaps. - Coordinate architecture, software, data, infrastructure, and product disciplines across enterprise initiatives. - Develop scalable digital capabilities while strengthening technical teams and continuous-learning practices. ### Eversource Energy - **Sector:** Energy & Utilities - **Company description:** An energy company providing electric, natural gas, and water utility services to residential and business customers. - **Representation:** Multi-person representation - **Overview:** Eversource Energy is represented through instructional design and workforce-learning responsibilities. The focus supports conversations about creating, structuring, and improving employee learning experiences in a utility environment, particularly where digital delivery, clear visualization, and scalable training content can strengthen workforce development. - **Why it matters for partners:** Relevant solution conversations include digital learning platforms, instructional content tools, immersive training approaches, visualization workflows, and scalable methods for developing utility workforce capabilities. - **Areas represented:** Learning and Development - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development - **Responsibilities represented:** - Design structured learning experiences and supporting instructional materials for employees. - Translate complex workplace information into clear, usable training content. - Improve learning delivery through thoughtful visual and instructional design. ### ExxonMobil - **Sector:** Energy & Utilities - **Company description:** An energy and chemicals company engaged in oil and natural gas production, refining, fuels, and petrochemicals. - **Representation:** Confirmed representation - **Overview:** ExxonMobil’s representation centers on digital reality strategy for an asset-intensive energy environment. The focus brings together three-dimensional visualization, visual digital twins, and extended reality, with responsibility for shaping how these technologies are positioned and developed as coordinated digital capabilities. - **Why it matters for partners:** Relevant discussions include visual digital twins, spatial visualization, XR product strategy, industrial simulation, and integration approaches for deploying coordinated digital-reality capabilities. - **Areas represented:** 3D Content and Visualization, Digital Twins and Simulation - **Functions represented:** Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Shape strategy and roadmaps for three-dimensional, digital-twin, and extended-reality capabilities. - Guide product direction for visual technologies used in complex industrial environments. - Connect emerging immersive tools with broader digital transformation priorities. - **Publicly confirmed speakers from this company:** - [Casey Jolley](https://augmentedenterprisesummit.com/speakers/casey-jolley/), Geoscience Technology Advisor — Case Study ### Family Dollar Stores - **Sector:** Retail & Consumer - **Company description:** A discount retailer selling household goods, groceries, health products, clothing, and other everyday merchandise. - **Representation:** Confirmed representation - **Overview:** Family Dollar Stores contributes a multi-site retail workforce perspective spanning training, operational enablement, leadership development, and workforce technology. The representation connects scalable learning programs with consistent store execution, organizational effectiveness, labor planning, and the readiness of frontline and field leadership. - **Why it matters for partners:** Relevant conversations include frontline learning platforms, workforce planning, scalable enablement, leadership development, and technology supporting consistent execution across distributed retail operations. - **Areas represented:** Learning and Development, Workforce Technology - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, Operations & Manufacturing - **Responsibilities represented:** - Develop scalable onboarding and leadership programs for distributed retail operations. - Improve operational consistency through training, coaching, and clear performance routines. - Support workforce planning technology and capability development across multiple locations. ### FedEx - **Sector:** Transportation & Logistics - **Company description:** A transportation and logistics company providing parcel delivery, freight shipping, supply chain, and business services. - **Representation:** Multi-person representation - **Overview:** FedEx brings complementary perspectives across enterprise architecture and product design. Strategic technology transformation, cloud and data platforms, integration patterns, and cross-functional delivery sit alongside practical product-development concerns. Together, these interests make scalable architecture, digital experience design, and emerging technology adoption relevant within a complex logistics enterprise. - **Why it matters for partners:** Relevant conversations include enterprise architecture, cloud and data modernization, AI-enabled workflows, product design platforms, integration tooling, and technologies connecting digital experiences with logistics operations. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology, Data, Analytics, and Automation - **Functions represented:** Engineering & Product, Enterprise IT & Architecture, Leadership & Strategy, Innovation & Transformation - **Responsibilities represented:** - Guide enterprise architecture, cloud transformation, integration patterns, and technology alignment. - Translate operational and user needs into practical product experiences and design decisions. - Coordinate cross-functional technology delivery across complex systems and stakeholder groups. ### Ferguson Enterprises - **Sector:** Retail & Consumer - **Company description:** A distributor of plumbing, HVAC, waterworks, and building products serving residential and commercial construction markets. - **Representation:** Confirmed representation - **Overview:** Ferguson Enterprises is represented through senior responsibility for estimation. This creates a broad connection to the processes, information, and emerging tools used to develop reliable estimates and guide related planning, while not supporting assumptions about particular construction systems, implementation programs, or technology ownership. - **Why it matters for partners:** Relevant conversations include emerging tools for estimation, workflow modernization, data-supported planning, visualization, and process consistency, framed without assumptions about current systems. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Guide estimation practices and the processes supporting reliable planning decisions. - Evaluate opportunities to improve consistency, information quality, and estimating workflows. ### First American - **Sector:** Financial Services & Insurance - **Company description:** A financial services company providing title insurance, settlement services, and property-related data solutions. - **Representation:** Confirmed representation - **Overview:** First American brings a learning-operations perspective that combines learning strategy, technology, people leadership, and program delivery. The representation is pertinent to organizations seeking more coordinated ways to operate workforce development, equip learners, and align training activity with broader organizational priorities. - **Why it matters for partners:** Relevant discussions include learning operations, training platforms, learning technology, program governance, and tools that help organizations coordinate workforce-development delivery. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development, Leadership & Strategy, Operations & Manufacturing - **Responsibilities represented:** - Coordinate learning operations, technology, and delivery around organizational development priorities. - Shape workforce learning strategy while supporting trainers, facilitators, and program stakeholders. - Improve the structure and consistency of enterprise learning experiences. ### Floor & Decor - **Sector:** Retail & Consumer - **Company description:** A specialty retailer offering hard-surface flooring, tile, stone, and related installation accessories. - **Representation:** Confirmed representation - **Overview:** Floor & Decor offers a creative leadership viewpoint rooted in brand stewardship, advertising, customer-centered innovation, and data-informed strategy. Its representation is relevant to the use of emerging technology within creative workflows and to improving how retail brands develop and communicate customer experiences. - **Why it matters for partners:** Relevant conversations include AI-assisted creative work, data-informed content development, visualization tools, brand workflow technology, and customer-centered innovation in retail. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Innovation & Transformation - **Responsibilities represented:** - Set creative direction across brand, advertising, and customer-facing communication. - Use customer and performance insights to inform creative strategy and innovation. - Explore emerging technology applications within modern creative workflows. ### Florida Power & Light - **Sector:** Energy & Utilities - **Company description:** An electric utility that generates, transmits, and distributes electricity to customers across Florida. - **Representation:** Confirmed representation - **Overview:** Florida Power & Light is connected to an innovation product-management perspective spanning artificial intelligence, engineering, construction, and supply-chain concerns. The representation links emerging technology exploration with practical product direction in a utility environment characterized by complex assets, technical workflows, and operational dependencies. - **Why it matters for partners:** Relevant discussions include enterprise AI products, engineering workflow tools, construction technology, supply-chain analytics, and innovation frameworks suited to asset-intensive utility operations. - **Areas represented:** Innovation and Emerging Technology, Enterprise AI, Logistics and Supply Chain - **Functions represented:** Engineering & Product, Leadership & Strategy, Innovation & Transformation - **Responsibilities represented:** - Guide product direction for artificial intelligence and emerging innovation opportunities. - Connect engineering, construction, and supply-chain needs with technology development. - Evaluate forward-looking capabilities for practical use in asset-intensive operations. ### Fluor - **Sector:** Construction & Engineering - **Company description:** An engineering and construction company providing project development, procurement, construction, and maintenance services. - **Representation:** Confirmed representation - **Overview:** Fluor is represented through enterprise application work with a broad connection to artificial intelligence and emerging technology. The role centers on practical software enablement within a large engineering and construction environment, making application integration, usability, and responsible technology adoption the clearest areas of interest. - **Why it matters for partners:** Relevant discussions include enterprise application integration, workflow-oriented AI capabilities, implementation support, and emerging technology suited to engineering and construction environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Support enterprise software applications used across engineering and business workflows. - Evaluate practical uses of emerging technology within established application environments. ### Ford Motor Company - **Sector:** Automotive & Mobility - **Company description:** An automaker that designs, manufactures, and sells passenger vehicles, commercial vehicles, and related services. - **Representation:** Confirmed representation - **Overview:** Ford Motor Company is represented through senior global technology direction. The perspective is relevant to how an automotive enterprise evaluates emerging capabilities, aligns technology choices with long-range priorities, and develops strategic roadmaps, without indicating responsibility for any particular platform, deployment, or operational program. - **Why it matters for partners:** Appropriate conversations include emerging-technology strategy, enterprise roadmapping, innovation portfolio alignment, and frameworks for evaluating scalable capabilities in an automotive context. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Shape global technology direction and align emerging capabilities with enterprise priorities. - Guide strategic roadmaps for evaluating and positioning new technology opportunities. - **Publicly confirmed speakers from this company:** - [Muhammad Anwar](https://augmentedenterprisesummit.com/speakers/muhammad-anwar/), Technology Lead - Extended, Virtual, Augmented, Mixed Reality (VR/AR/MR) and Visualization — Panel - [Vijay Jeyabal](https://augmentedenterprisesummit.com/speakers/vijay-jeyabal/), Systems Architect - Product Visualization — Panel ### ForgeFX Simulations - **Sector:** Other - **Company description:** ForgeFX Simulations is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** ForgeFX Simulations's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: CEO and Co-Founder - Program participation includes Greg Meyers from ForgeFX Simulations. - **Publicly confirmed speakers from this company:** - [Greg Meyers](https://augmentedenterprisesummit.com/speakers/greg-meyers/), CEO and Co-Founder — Case Study ### Franke Group - **Sector:** Manufacturing & Industrial - **Company description:** A manufacturer of kitchen systems, foodservice equipment, and products for residential and commercial environments. - **Representation:** Multi-person representation - **Overview:** Franke Group’s representation combines IT management with frontline technical support. This pairing offers a practical enterprise-technology perspective spanning service reliability, user assistance, operational coordination, and the evaluation of emerging approaches that could improve how employees access and use workplace technology. - **Why it matters for partners:** Relevant discussions include enterprise IT operations, workforce technology, service management, adoption support, and emerging tools that improve dependable access to workplace systems. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Coordinate enterprise IT priorities, service delivery, and technology operations. - Support employees with technical issues and reliable access to workplace systems. - Assess emerging approaches through the practical lens of usability and supportability. ### Fresenius - **Sector:** Healthcare & Life Sciences - **Company description:** A healthcare company providing dialysis products and services, hospital care, and healthcare technologies. - **Representation:** Confirmed representation - **Overview:** Fresenius contributes a global digital-product perspective focused on mixed reality in healthcare. The representation centers on product management for immersive solutions, making it pertinent to how spatial technologies are defined, coordinated, and advanced within an international medical-care organization. - **Why it matters for partners:** Relevant conversations include mixed-reality platforms, spatial interfaces, healthcare XR product development, content workflows, and integration considerations for globally managed immersive solutions. - **Areas represented:** XR and Spatial Computing - **Functions represented:** XR & Immersive Technology - **Responsibilities represented:** - Guide global product direction for mixed-reality digital solutions in healthcare. - Coordinate spatial-technology priorities across product, technical, and organizational stakeholders. ### Garver - **Sector:** Construction & Engineering - **Company description:** An engineering and consulting firm serving infrastructure sectors including aviation, transportation, water, and energy. - **Representation:** Confirmed representation - **Overview:** Garver’s representation reflects digital construction leadership focused on BIM, virtual coordination, model quality, and constructability. The role connects engineering design with field execution, using digital project information to reduce coordination risk, support multidisciplinary collaboration, and improve confidence before physical construction begins. - **Why it matters for partners:** Relevant solution conversations include BIM coordination, model review, reality-informed workflows, digital twins, immersive design review, and collaboration tools connecting engineering with construction execution. - **Areas represented:** BIM/VDC and Construction, Digital Twins and Simulation, Product Design and Engineering - **Functions represented:** BIM, VDC & Construction, Engineering & Product, Innovation & Transformation - **Responsibilities represented:** - Coordinate multidisciplinary models to identify constructability issues before field execution. - Maintain model quality and reliable digital information throughout engineering project delivery. - Advance practical adoption of BIM and visualization methods within project teams. ### Gaylor Electric - **Sector:** Construction & Engineering - **Company description:** An electrical contractor providing design, installation, and construction services for commercial and industrial facilities. - **Representation:** Multi-person representation - **Overview:** Gaylor Electric’s representation links enterprise improvement strategy with workforce learning. Interests span process efficiency, analytics, technology evaluation, workforce growth, digital simulation, operational systems, and instructional design. This combination suggests a practical focus on helping people and processes scale together as the electrical contracting business grows. - **Why it matters for partners:** Relevant conversations include workforce technology, learning platforms, process automation, operational analytics, simulation, and tools that support scalable organizational change in construction. - **Areas represented:** Learning and Development, Manufacturing and OT, Data, Analytics, and Automation, Digital Twins and Simulation - **Functions represented:** AI, Data & Automation, Learning & Workforce Development, Operations & Manufacturing, Design, UX & Visualization - **Responsibilities represented:** - Guide cross-functional improvements involving workforce capacity, business processes, analytics, and operational technology. - Design learning experiences that translate organizational priorities into practical workforce development. - Assess technology and process changes for broader organizational efficiency and effectiveness. ### GE Aerospace - **Sector:** Aerospace & Defense - **Company description:** An aerospace company producing aircraft engines, propulsion systems, and related components and services. - **Representation:** Multi-person representation - **Overview:** GE Aerospace’s team reflects broad enterprise technology interests across secure industrial systems, data and automation, workforce learning, governance, and technology strategy. The representation connects operational technology and visualization with compliance, enterprise processes, and forward-looking intelligence for a complex aerospace manufacturing environment. - **Why it matters for partners:** Relevant discussions include secure OT and edge systems, operational analytics, identity governance, enterprise automation, workforce learning, visualization, and strategic emerging-technology intelligence. - **Areas represented:** Data, Analytics, and Automation, 3D Content and Visualization, Manufacturing and OT, Facilities and Asset Management, Learning and Development - **Functions represented:** AI, Data & Automation, Leadership & Strategy, Engineering & Product, Design, UX & Visualization - **Responsibilities represented:** - Coordinate secure technical programs spanning industrial systems, edge technology, analytics, and visualization. - Strengthen identity governance, enterprise processes, automation, and workforce enablement across global operations. - Inform enterprise strategy through structured analysis of technology trends and emerging capabilities. ### GE HealthCare - **Sector:** Healthcare & Life Sciences - **Company description:** A healthcare technology company providing medical imaging, ultrasound, patient monitoring, and pharmaceutical diagnostics solutions. - **Representation:** Confirmed representation - **Overview:** GE HealthCare is represented through strategic digital product and transformation leadership for healthcare software. The perspective spans subscription-based offerings, enterprise system integration, cloud capabilities, AI, automation, and supply-chain coordination, with a focus on aligning digital capabilities to portfolio and customer needs. - **Why it matters for partners:** Relevant discussions include healthcare SaaS operations, enterprise integration, cloud product ecosystems, AI-enabled automation, portfolio management, and digital workflows connecting software with equipment. - **Areas represented:** Innovation and Emerging Technology, Data, Analytics, and Automation, Logistics and Supply Chain - **Functions represented:** Leadership & Strategy, Innovation & Transformation, AI, Data & Automation - **Responsibilities represented:** - Shape portfolio strategy and product roadmaps for subscription-based healthcare software capabilities. - Coordinate enterprise integrations, cloud services, supply-chain processes, and cross-functional program delivery. - Apply AI, automation, and analytics to scalable digital product and operational needs. - **Publicly confirmed speakers from this company:** - [Stacy Hall](https://augmentedenterprisesummit.com/speakers/stacy-hall/), Clinical Education Program Leader - Anesthesia & Respiratory Care — Panel ### GE Vernova - **Sector:** Energy & Utilities - **Company description:** An energy technology company providing power generation, wind energy, electrification, and grid-related equipment and services. - **Representation:** Multi-person representation - **Overview:** GE Vernova is represented by leadership interests spanning data science, digital transformation, enterprise systems, program execution, and emerging innovation. The combination points to practical priorities around using analytics, automation, and modern technology platforms to improve complex operations and coordinate change across an energy-focused industrial enterprise. - **Why it matters for partners:** Relevant conversations include enterprise analytics platforms, automation, systems integration, supply-chain technology, and governance approaches for scaling innovation across complex industrial operations. - **Areas represented:** Innovation and Emerging Technology, Data, Analytics, and Automation, Logistics and Supply Chain - **Functions represented:** Leadership & Strategy, Innovation & Transformation, AI, Data & Automation, Logistics & Supply Chain - **Responsibilities represented:** - Shape data science and analytics priorities supporting enterprise decisions and operational improvement. - Coordinate digital programs involving enterprise applications, integration, automation, and organizational change. - Explore emerging technologies and innovation models with potential relevance to industrial operations. ### Genentech - **Sector:** Healthcare & Life Sciences - **Company description:** A biotechnology company that develops and manufactures medicines for serious and life-threatening diseases. - **Representation:** Multi-person representation - **Overview:** Genentech’s representation connects enterprise learning design with AI workforce enablement and immersive learning experience. The team perspective covers translating emerging technologies into accessible role-based learning, developing scalable capability programs, measuring adoption, and designing engaging experiences for employees across major business functions. - **Why it matters for partners:** Relevant conversations include AI literacy platforms, generative AI adoption, immersive training, learning analytics, content development, and measurement frameworks for enterprise workforce capability programs. - **Areas represented:** Learning and Development, Immersive Training, Enterprise AI, Generative AI - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, AI, Data & Automation, XR & Immersive Technology - **Responsibilities represented:** - Translate enterprise AI priorities into accessible learning journeys and role-based capability development. - Lead instructional design approaches that support engaging, scalable, and sustainable workforce learning. - Measure learning adoption and refine experiences using learner feedback and performance data. ### General Dynamics - **Sector:** Other - **Company description:** General Dynamics is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** General Dynamics's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Chief Technology Office - Digital Transformation - Program participation includes Warren B. Smith from General Dynamics. - **Publicly confirmed speakers from this company:** - [Warren B. Smith](https://augmentedenterprisesummit.com/speakers/warren-smith/), Chief Technology Office - Digital Transformation — Panel ### General Dynamics Electric Boat - **Sector:** Aerospace & Defense - **Company description:** A defense contractor that designs, builds, and supports nuclear-powered submarines for the United States Navy. - **Representation:** Confirmed representation - **Overview:** General Dynamics Electric Boat brings a focused technical perspective on applying spatial computing within complex engineering environments. The relevant conversation centers on how XR can support engineering visualization and practical technical workflows while fitting the operational constraints of an aerospace and defense organization. - **Why it matters for partners:** Relevant solution conversations include XR platforms, engineering visualization, secure spatial workflows, and integration approaches suited to complex technical environments. - **Areas represented:** XR and Spatial Computing - **Functions represented:** Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Translate engineering needs into workable spatial-computing experiences and technical patterns. - Evaluate XR approaches for fit within complex product-development environments. ### General Mills - **Sector:** Food & Beverage - **Company description:** A food company producing and marketing packaged foods, including cereals, snacks, baking products, and pet food. - **Representation:** Confirmed representation - **Overview:** General Mills brings an applied data science perspective focused on operations research, optimization, and commercial decision support. The represented work connects analytical modeling with product-market decisions, particularly where complex pricing and promotional choices require structured optimization and practical integration into business workflows. - **Why it matters for partners:** Relevant discussions include optimization platforms, decision intelligence, explainable analytics, model deployment workflows, and tools that connect data science with repeatable commercial decisions. - **Areas represented:** Data, Analytics, and Automation, Product Design and Engineering - **Functions represented:** AI, Data & Automation, Engineering & Product, Operations & Manufacturing - **Responsibilities represented:** - Design analytical models that improve complex pricing and promotional decision processes. - Apply operations research and optimization methods to consumer product business questions. - Translate data science outputs into usable tools for commercial decision support. ### General Motors - **Sector:** Automotive & Mobility - **Company description:** An automaker that designs, manufactures, and sells vehicles, components, and related mobility technologies. - **Representation:** Multi-person representation - **Overview:** General Motors is represented by engineering specialists working across immersive applications, vehicle and assembly validation, manufacturing environments, digital twins, ergonomics, and emerging technology. Their work connects XR software development and simulation with practical product-engineering and factory use cases, including virtual assembly, serviceability assessment, workflow improvement, and hardware evaluation. - **Why it matters for partners:** Relevant conversations include industrial XR platforms, simulation and digital-twin tooling, haptics, visualization pipelines, immersive hardware, and integrations supporting vehicle engineering and manufacturing validation. - **Areas represented:** XR and Spatial Computing, Manufacturing and OT, Innovation and Emerging Technology, Digital Twins and Simulation, Product Design and Engineering - **Functions represented:** Engineering & Product, XR & Immersive Technology, Operations & Manufacturing, Design, UX & Visualization, Innovation & Transformation - **Responsibilities represented:** - Develop immersive applications and reusable tools for vehicle engineering and manufacturing workflows. - Apply simulation and digital twins to assembly, serviceability, validation, and plant interactions. - Evaluate emerging interfaces, ergonomics, hardware, and software-development approaches for engineering use. - **Publicly confirmed speakers from this company:** - [Max Sikorski](https://augmentedenterprisesummit.com/speakers/max-sikorski/), Senior Engineering Leader - Emerging Technologies — Panel - [Jason Kohnert](https://augmentedenterprisesummit.com/speakers/jason-kohnert/), Supervisor - Virtual Engineering & Data Management — Case Study - [Devin Riley](https://augmentedenterprisesummit.com/speakers/devin-riley/), Engineering Group Manager - Virtual Engineering — Case Study - [Dean Hu](https://augmentedenterprisesummit.com/speakers/dean-hu/), Virtual Execution Engineer — Case Study ### Gensler - **Sector:** Other - **Company description:** Gensler is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Gensler's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Director of Creative Technology, LA - Program participation includes David Glicksman from Gensler. - **Publicly confirmed speakers from this company:** - [David Glicksman](https://augmentedenterprisesummit.com/speakers/david-glicksman/), Director of Creative Technology, LA — Case Study ### Genuine Parts Company - **Sector:** Automotive & Mobility - **Company description:** A distributor of automotive replacement parts and industrial products through established distribution networks. - **Representation:** Multi-person representation - **Overview:** Genuine Parts Company brings a cross-functional technology perspective spanning supply-chain architecture, AI-enabled decision systems, product management, and program execution. Its representation connects enterprise modernization with inventory, fulfillment, logistics, and store or distribution-center workflows, including practical interest in generative and agentic AI, scalable data platforms, and operationally actionable analytics. - **Why it matters for partners:** This mix makes AI decisioning, agentic systems, cloud-native architecture, data platforms, supply-chain optimization, observability, and model governance appropriate solution conversations. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology, Logistics and Supply Chain, Generative AI, Agentic AI - **Functions represented:** Leadership & Strategy, Engineering & Product, Enterprise IT & Architecture, Logistics & Supply Chain, AI, Data & Automation - **Responsibilities represented:** - Define modernization and architecture direction for resilient, scalable supply-chain and logistics platforms. - Translate AI and machine-learning capabilities into trusted inventory, assortment, and fulfillment decisions. - Coordinate technology programs across product, engineering, operations, and leadership stakeholders. ### Georgia Institute of Technology - **Sector:** Education & Research - **Company description:** A public research university offering education and conducting research across engineering, computing, sciences, business, and design. - **Representation:** Multi-person representation - **Overview:** A top-tier research university sending a delegation focused on how emerging technologies reach learners well. Georgia Tech spans inclusive design research, online professional education, instructional media, safety training, and pediatric-focused engineering, with a shared interest in inclusive innovation across research, services, and educational programs. - **Why it matters for partners:** The pattern makes relevant in conversations around inclusive design for immersive learning, accessibility of AI and XR content, and online learning platforms with engagement for professional education audiences. - **Areas represented:** Innovation and Emerging Technology, Learning and Development, Product Design and Engineering - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Academic & Research, Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Directs inclusive design research and translation into practical cloud guidance for inclusive emerging technologies - Leads professional education at scale for Georgia Tech Online - Develops instructional media, safety training, and research to support degree programs and campus operations ### Georgia Quick Start - **Sector:** Government & Public Sector - **Company description:** Georgia Quick Start provides workforce training services for eligible businesses establishing or expanding operations in Georgia. - **Representation:** Confirmed representation - **Overview:** Georgia Quick Start’s audience interest is grounded in workforce training coordination. The relevant perspective concerns organizing and supporting learning delivery, making the organization a fit for discussions about practical training methods, learner engagement, content delivery, and technologies that assist workforce-development programs. - **Why it matters for partners:** Relevant conversations include learning-delivery platforms, workforce training tools, content management, and practical methods for improving coordination and learner engagement across development programs. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development - **Responsibilities represented:** - Coordinate workforce training activities and associated learning delivery - Support organized implementation of development programs for participating learners ### Georgia State University - **Sector:** Education & Research - **Company description:** A public research university providing undergraduate, graduate, and professional education across numerous academic disciplines. - **Representation:** Multi-person representation - **Overview:** Georgia State University brings a multidisciplinary creative-technology perspective spanning virtual production, interactive development, media innovation, and workforce preparation. Its representation connects academic leadership with hands-on production and development, creating a practical forum for discussing emerging tools, industry-aligned learning, and technology-enabled creative education. - **Why it matters for partners:** Relevant solution discussions include virtual production, interactive development, immersive learning, visualization tools, creative-technology infrastructure, and platforms supporting industry-aligned education. - **Areas represented:** Innovation and Emerging Technology, Manufacturing and OT, Product Design and Engineering, Learning and Development - **Functions represented:** Leadership & Strategy, Operations & Manufacturing, Innovation & Transformation, Academic & Research, Engineering & Product - **Responsibilities represented:** - Guide creative-media strategy, academic innovation, industry partnerships, and workforce-aligned program development. - Support virtual production workflows and the practical delivery of technology-enabled media experiences. - Develop interactive applications and explore emerging approaches for creative learning and production. ### Gilbane Building Company - **Sector:** Other - **Company description:** Gilbane Building Company is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Gilbane Building Company's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Media Studio Director - Program participation includes Lucas Richmond from Gilbane Building Company. - **Publicly confirmed speakers from this company:** - [Lucas Richmond](https://augmentedenterprisesummit.com/speakers/lucas-richmond/), Media Studio Director — Case Study ### Goldman Sachs - **Sector:** Financial Services & Insurance - **Company description:** A financial institution providing investment banking, securities, asset management, and wealth management services. - **Representation:** Confirmed representation - **Overview:** Goldman Sachs is represented through data strategy, governance, automation, and responsible adoption of analytical tools. The relevant remit connects strategic planning with workflow automation, stakeholder coordination, risk awareness, and the foundational data practices needed to support AI and business intelligence in a financial-services environment. - **Why it matters for partners:** Relevant discussions include data governance, workflow automation, AI adoption controls, low-code platforms, analytics enablement, and change management within regulated enterprise environments. - **Areas represented:** Data, Analytics, and Automation - **Functions represented:** AI, Data & Automation, Academic & Research - **Responsibilities represented:** - Shape data governance priorities that support reliable AI and business intelligence applications. - Automate business processes using analytical, low-code, and programming-based workflows. - Coordinate stakeholder adoption while managing implementation risks and strategic alignment. ### Gooseneck Implement - **Sector:** Manufacturing & Industrial - **Company description:** An agricultural equipment dealer providing machinery, parts, maintenance, and support services to farming operations. - **Representation:** Multi-person representation - **Overview:** Gooseneck Implement is associated with leadership interests in data, analytics, and technology direction. The company-level opportunity centers on how an agricultural equipment organization can organize information, improve decision support, and evaluate emerging technologies for operational and customer-facing relevance. - **Why it matters for partners:** Relevant discussions include analytics platforms, data governance, operational reporting, agricultural technology, automation, and practical frameworks for evaluating emerging tools in equipment-related environments. - **Areas represented:** Data, Analytics, and Automation, Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, AI, Data & Automation - **Responsibilities represented:** - Guide data and analytics priorities supporting clearer operational and business decision-making. - Develop organizational capability for consistent reporting, analysis, and information use. - Evaluate emerging agricultural technologies through a strategic and practical business lens. ### GoTo Foods - **Sector:** Food & Beverage - **Company description:** GoTo Foods is a restaurant franchising company whose portfolio includes Schlotzsky's, Carvel, Cinnabon, Moe's Southwest Grill, McAlister's Deli, Auntie Anne's, and Jamba. - **Representation:** Confirmed representation - **Overview:** GoTo Foods brings an enterprise technology leadership perspective focused on connecting business requirements with practical, economically grounded technology initiatives. The represented remit includes cross-functional delivery, solution evaluation, and guiding technology programs intended to improve organizational performance across a multi-brand food business. - **Why it matters for partners:** Relevant conversations include enterprise technology strategy, integration, modernization, cross-functional delivery, and methods for evaluating emerging solutions against operational and organizational requirements. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Translate business requirements into practical enterprise technology initiatives and solution options. - Lead cross-functional technology programs aligned with organizational performance and business value. - Evaluate emerging approaches for relevance across enterprise operations and support functions. ### Grady Health System - **Sector:** Healthcare & Life Sciences - **Company description:** A public healthcare system providing hospital, emergency, trauma, primary care, and specialty medical services. - **Representation:** Confirmed representation - **Overview:** Grady Health System’s representation connects healthcare simulation with immersive and three-dimensional technologies. The relevant focus is the practical use of XR, digital simulation, and visual models to support clinical education, laboratory activities, and more engaging learning experiences within a large public healthcare environment. - **Why it matters for partners:** Relevant conversations include healthcare simulation platforms, XR learning content, medical visualization, and tools that simplify immersive laboratory delivery and facilitation. - **Areas represented:** Digital Twins and Simulation, 3D Content and Visualization, XR and Spatial Computing - **Functions represented:** Academic & Research, XR & Immersive Technology, Leadership & Strategy - **Responsibilities represented:** - Coordinate healthcare simulation activities and technology-supported clinical learning experiences. - Evaluate immersive and three-dimensional tools for education, visualization, and laboratory use. - Support facilitators and learners using simulation-based instructional environments. ### GridRaster - **Sector:** Other - **Company description:** GridRaster is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** GridRaster's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Co-founder & COO - Program participation includes Dijam Panigrahi from GridRaster. - **Publicly confirmed speakers from this company:** - [Dijam Panigrahi](https://augmentedenterprisesummit.com/speakers/dijam-panigrahi/), Co-founder & COO — Panel ### Gulfstream Aerospace - **Sector:** Aerospace & Defense - **Company description:** An aerospace manufacturer that designs, produces, sells, and supports business jet aircraft. - **Representation:** Confirmed representation - **Overview:** Gulfstream Aerospace has practitioner-level representation focused broadly on XR and spatial computing. The perspective is likely grounded in evaluating or implementing immersive technology within an aerospace environment, where visualization and spatial interfaces can support complex technical work without implying any specific deployment or organizational mandate. - **Why it matters for partners:** Appropriate discussions include enterprise XR platforms, spatial interfaces, immersive visualization, device management, and integration approaches suited to complex engineering environments. - **Areas represented:** XR and Spatial Computing - **Functions represented:** XR & Immersive Technology - **Responsibilities represented:** - Evaluate spatial-computing capabilities for technically demanding aerospace environments. - Support practical exploration or implementation of XR tools and workflows. ### GXO Logistics - **Sector:** Transportation & Logistics - **Company description:** A contract logistics company providing warehousing, distribution, order fulfillment, and supply chain services. - **Representation:** Confirmed representation - **Overview:** GXO Logistics brings an operational workforce perspective centered on training, compliance, implementation support, and continuous improvement. The relevant priorities include creating consistent onboarding processes, maintaining quality standards, coordinating across operational groups, and using data to identify process gaps within distributed logistics environments. - **Why it matters for partners:** Relevant discussions include scalable frontline learning, workforce readiness platforms, compliance management, performance support, and analytics that connect training activity with implementation quality. - **Areas represented:** Learning and Development, Workforce Technology, Logistics and Supply Chain - **Functions represented:** Learning & Workforce Development, Engineering & Product, Innovation & Transformation - **Responsibilities represented:** - Develop consistent onboarding and compliance learning for operational teams entering new environments. - Coordinate workforce readiness across site leadership, support functions, and implementation stakeholders. - Use operational data to identify training gaps and improve process consistency. ### H-E-B - **Sector:** Retail & Consumer - **Company description:** H-E-B is a privately held supermarket retailer serving communities across Texas and Mexico. - **Representation:** Confirmed representation - **Overview:** H-E-B's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting learning and development initiatives. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development, Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Strategic Learning Advisor - Program participation includes Pablo Ortega from H-E-B. - **Publicly confirmed speakers from this company:** - [Pablo Ortega](https://augmentedenterprisesummit.com/speakers/pablo-ortega/), Strategic Learning Advisor — Panel ### Hall Booth Smith - **Sector:** Professional Services - **Company description:** A law firm providing litigation, regulatory, transactional, and risk-management services across multiple practice areas. - **Representation:** Confirmed representation - **Overview:** Hall Booth Smith is represented through a design and marketing perspective concerned with clarifying complex customer and operational experiences. Relevant themes include human-centered research, journey mapping, service design, experience strategy, and selective use of generative AI to support design work and cross-functional delivery. - **Why it matters for partners:** Relevant conversations include AI-assisted design workflows, research synthesis, journey visualization, collaborative prototyping, and tools supporting cross-functional experience transformation. - **Areas represented:** Innovation and Emerging Technology, Generative AI, Product Design and Engineering - **Functions represented:** Design, UX & Visualization, Innovation & Transformation, Engineering & Product - **Responsibilities represented:** - Translate customer and operational challenges into structured experience and service-design initiatives. - Conduct human-centered research, journey mapping, prototyping, and cross-functional workshop activities. - Apply generative AI selectively within design, analysis, and communication workflows. ### Hargrove Engineers & Constructors - **Sector:** Construction & Engineering - **Company description:** An engineering and construction firm providing project planning, design, procurement, construction management, and technical services. - **Representation:** Confirmed representation - **Overview:** Hargrove Engineers & Constructors contributes an engineering leadership perspective centered on piping disciplines. The supported opportunity is to discuss technologies that help engineering teams coordinate technical work, visualize complex systems, maintain design quality, and support consistent execution across industrial engineering and construction assignments. - **Why it matters for partners:** Relevant discussions include engineering design collaboration, complex-system visualization, technical review workflows, and tools that support consistent piping-engineering execution. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Coordinate piping engineering resources and discipline-level technical delivery. - Support consistent engineering practices, design quality, and team execution. - Align specialist capacity with industrial engineering and construction requirements. ### HD Hyundai - **Sector:** Manufacturing & Industrial - **Company description:** A diversified industrial group manufacturing ships, construction equipment, engines, electrical systems, and energy equipment. - **Representation:** Confirmed representation - **Overview:** HD Hyundai brings an industrial engineering perspective focused on connecting XR with product design and validation. Relevant applications include immersive design reviews, digital mock-up verification, maintainability analysis, usability assessment, and instructional content that can improve engineering collaboration while identifying design concerns earlier in development. - **Why it matters for partners:** Relevant solutions include collaborative XR review, engineering visualization, digital mock-up validation, maintainability simulation, and immersive instructional-content development for industrial products. - **Areas represented:** Product Design and Engineering, Learning and Development, XR and Spatial Computing - **Functions represented:** Design, UX & Visualization, Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Develop and plan XR capabilities for industrial design and engineering workflows. - Validate digital mock-ups, maintainability, usability, and product design decisions. - Create immersive review and instructional experiences for industrial environments. ### HD Supply - **Sector:** Retail & Consumer - **Company description:** A distributor of maintenance, repair, and operations products serving residential and commercial facilities. - **Representation:** Multi-person representation - **Overview:** HD Supply’s representation centers on architecture and engineering responsibilities associated with emerging technology. The company perspective is therefore most relevant to practical technical design, implementation feasibility, system integration, and the engineering considerations involved in introducing new capabilities within an established enterprise environment. - **Why it matters for partners:** Relevant discussions include enterprise architecture, emerging-technology integration, engineering toolchains, implementation services, interoperability, and approaches for moving technical concepts into maintainable systems. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Assess architectural fit and technical constraints for emerging enterprise capabilities. - Support engineering implementation, integration, and maintainability within established systems. ### Heineken - **Sector:** Food & Beverage - **Company description:** A beverage company that brews, markets, and distributes beer, cider, and other alcoholic beverages. - **Representation:** Confirmed representation - **Overview:** Heineken’s representation links digital product ownership with asset care, maintenance strategy, software, and data. Commercially useful themes include translating roadmaps into operational deliverables, coordinating technical integrations, improving maintenance practices, and supporting additive manufacturing or spare-parts workflows across multidisciplinary industrial teams. - **Why it matters for partners:** Relevant solutions include digital asset management, maintenance analytics, industrial integrations, additive-manufacturing workflows, and product platforms supporting reliable plant operations. - **Areas represented:** Manufacturing and OT, Facilities and Asset Management, Product Design and Engineering - **Functions represented:** Operations & Manufacturing, Engineering & Product - **Responsibilities represented:** - Translate digital asset-care roadmaps into prioritized technical deliverables. - Coordinate multidisciplinary teams across maintenance, software, data, and system integration. - Advance maintenance strategies, additive manufacturing, and spare-parts management practices. ### Hensel Phelps - **Sector:** Construction & Engineering - **Company description:** A construction company providing development, building, renovation, and facilities management services for complex projects. - **Representation:** Multi-person representation - **Overview:** Hensel Phelps has substantial representation from virtual design and construction leadership, program management, and engineering implementation. The group offers a focused view of how BIM and VDC capabilities are directed and executed within a major construction organization, from strategic coordination through day-to-day technical delivery. - **Why it matters for partners:** Relevant conversations include BIM and VDC platforms, model coordination, construction visualization, field-to-model workflows, interoperability, and scalable standards for project delivery. - **Areas represented:** BIM/VDC and Construction - **Functions represented:** BIM, VDC & Construction, Engineering & Product, Design, UX & Visualization, Leadership & Strategy - **Responsibilities represented:** - Set direction for virtual design and construction practices across complex building programs. - Coordinate BIM and VDC delivery, standards, workflows, and multidisciplinary project requirements. - Execute technical modeling and construction-engineering activities within established VDC programs. ### HF Sinclair - **Sector:** Energy & Utilities - **Company description:** An energy company that refines petroleum and produces transportation fuels, lubricants, specialty products, and renewable diesel. - **Representation:** Confirmed representation - **Overview:** HF Sinclair’s represented interest sits at the intersection of manufacturing practices and innovation. The commercially relevant focus is improving industrial operations through emerging technology, with attention to practical manufacturing needs and the translation of innovation concepts into operationally appropriate approaches. - **Why it matters for partners:** Appropriate conversations cover industrial innovation, manufacturing technology integration, operational workflow improvement, and approaches designed for complex production environments. - **Areas represented:** Innovation and Emerging Technology, Manufacturing and OT - **Functions represented:** Innovation & Transformation, Operations & Manufacturing - **Responsibilities represented:** - Guide manufacturing practices and operationally focused innovation priorities. - Connect emerging technology considerations with industrial operating requirements. - Assess practical approaches for improving manufacturing processes and capabilities. ### HNTB - **Sector:** Construction & Engineering - **Company description:** An infrastructure firm providing architecture, engineering, planning, and construction management services for transportation projects. - **Representation:** Confirmed representation - **Overview:** HNTB’s representation centers on advanced visualization within an architecture, engineering, and infrastructure context. This creates a practical opening for discussions about communicating complex designs, producing clear three-dimensional experiences, and improving how project concepts are understood by technical teams, clients, and other stakeholders. - **Why it matters for partners:** Relevant solution discussions include 3D visualization workflows, content-production efficiency, design communication, and tools that help technical concepts become clearer and more engaging. - **Areas represented:** 3D Content and Visualization - **Functions represented:** Design, UX & Visualization - **Responsibilities represented:** - Create polished three-dimensional visual materials that communicate complex infrastructure and design concepts. - Support design teams by translating technical information into clear, stakeholder-ready visual experiences. ### Huntington Ingalls Industries - **Sector:** Other - **Company description:** Huntington Ingalls Industries is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Multi-person representation - **Overview:** Huntington Ingalls Industries's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting learning and development, enterprise ai initiatives. - **Areas represented:** Learning and Development, Enterprise AI - **Functions represented:** Learning & Workforce Development, AI, Data & Automation, Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Director, Maritime Training Center of Excellence - Public speaker role: Virtual Welding Lab Project Manager - **Publicly confirmed speakers from this company:** - [Anna Bourdais](https://augmentedenterprisesummit.com/speakers/anna-bourdais/), Director, Maritime Training Center of Excellence — Panel - [Preston Bosarge](https://augmentedenterprisesummit.com/speakers/preston-bosarge/), Virtual Welding Lab Project Manager — Panel ### Hyundai MOBIS - **Sector:** Automotive & Mobility - **Company description:** Hyundai MOBIS develops and supplies automotive components and systems, including vehicle modules, electronics, and safety technologies. - **Representation:** Multi-person representation - **Overview:** Hyundai MOBIS combines workforce training and maintenance perspectives within an automotive manufacturing context. The representation connects employee capability development with the upkeep of operational assets, making practical approaches to learning delivery, maintenance support, and reliable facility operations especially pertinent. - **Why it matters for partners:** Relevant conversations include learning platforms, immersive training, digital work instructions, maintenance support, asset information, and tools that connect workforce readiness with operational reliability. - **Areas represented:** Learning and Development, Facilities and Asset Management - **Functions represented:** Learning & Workforce Development, Operations & Manufacturing - **Responsibilities represented:** - Support workforce learning through practical training development and delivery. - Maintain operational assets and contribute to dependable facility performance. ### IDC - **Sector:** Other - **Company description:** IDC is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** IDC's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Research Manager, Enterprise Mobility - Program participation includes Bryan Bassett from IDC. - **Publicly confirmed speakers from this company:** - [Bryan Bassett](https://augmentedenterprisesummit.com/speakers/bryan-bassett/), Research Manager, Enterprise Mobility — Panel ### IDEXX - **Sector:** Healthcare & Life Sciences - **Company description:** A healthcare company developing veterinary diagnostics, laboratory services, practice software, and water microbiology testing products. - **Representation:** Confirmed representation - **Overview:** IDEXX brings a technical automation perspective spanning SCADA, mechatronics, industrial data, and engineered systems. Relevant engagement centers on dependable operational automation, connecting control environments with useful data, and supporting the design and maintenance of technology used in production-oriented settings. - **Why it matters for partners:** Relevant solutions include SCADA modernization, industrial data integration, automation engineering, operational visualization, and tools supporting reliable manufacturing control environments. - **Areas represented:** Data, Analytics, and Automation, Manufacturing and OT, Product Design and Engineering - **Functions represented:** Engineering & Product, AI, Data & Automation - **Responsibilities represented:** - Engineer and support SCADA-based automation for operational environments. - Connect control systems, equipment, and data within manufacturing workflows. - Apply mechatronics expertise to automation design and technical problem-solving. - **Publicly confirmed speakers from this company:** - [Dustin Sleight](https://augmentedenterprisesummit.com/speakers/dustin-sleight/), Sr. Engineering Manager — Panel ### Infor - **Sector:** Technology & Telecommunications - **Company description:** A technology company providing industry-specific enterprise software for operations, finance, supply chains, workforce management, and analytics. - **Representation:** Confirmed representation - **Overview:** Infor is represented through enterprise workforce enablement and leadership development. The pertinent focus is building scalable supervisor capabilities, aligning learning with business priorities, using analytics to guide program improvement, and strengthening workforce readiness through structured development and culture-change initiatives. - **Why it matters for partners:** Relevant conversations include workforce platforms, learning analytics, scalable leadership development, personalized enablement, program governance, and technology supporting distributed supervisor populations. - **Areas represented:** Learning and Development, Data, Analytics, and Automation, Workforce Technology - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, AI, Data & Automation - **Responsibilities represented:** - Design scalable supervisor and leadership-development programs aligned with business priorities. - Use learning analytics and governance to improve workforce-development initiatives. - Partner across leadership groups on culture, capability, and organizational readiness. ### Inline Lighting & Electric Supply Co. - **Sector:** Retail & Consumer - **Company description:** An electrical supply company providing lighting, electrical products, and related services. - **Representation:** Confirmed representation - **Overview:** Inline Lighting & Electric Supply Co. has operational interest in maintaining safe, functional facilities across its business footprint. The relevant perspective centers on workplace safety, facility conditions, and consistent operational practices, making practical tools for inspections, asset visibility, and facility coordination appropriate topics for discussion. - **Why it matters for partners:** Relevant solution conversations include facility inspection tools, asset-management workflows, safety documentation, and workforce technology that supports consistent operational oversight. - **Areas represented:** Facilities and Asset Management - **Functions represented:** Safety, EHS & Ergonomics - **Responsibilities represented:** - Coordinate facility operations and asset-related needs across an assigned business area. - Support workplace safety practices, inspections, and consistent operating conditions. ### Inspire Brands - **Sector:** Retail & Consumer - **Company description:** A restaurant company that owns and operates a portfolio of quick-service and casual dining brands. - **Representation:** Confirmed representation - **Overview:** Inspire Brands is represented through product work connected to the restaurant front-of-house experience. The relevant perspective is practical and implementation-oriented, centering on how emerging technology can support customer-facing restaurant products, operational usability, and the continued development of digital experiences within a multi-brand hospitality environment. - **Why it matters for partners:** Relevant conversations include restaurant product platforms, customer-experience technology, workflow-aware product design, prototyping tools, and emerging capabilities suited to front-of-house environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Support product development for customer-facing restaurant experiences and operational contexts. - Evaluate emerging technology through practical product requirements and implementation needs. ### Intuitive Surgical - **Sector:** Healthcare & Life Sciences - **Company description:** A medical technology company developing robotic-assisted surgical systems, instruments, and related services for minimally invasive procedures. - **Representation:** Confirmed representation - **Overview:** Intuitive Surgical’s represented interest combines learning architecture, commercial enablement, virtual and mixed reality, and workflow-oriented AI. The practical focus is creating scalable learner experiences, improving instructional development and delivery, and using immersive formats where they strengthen employee performance and engagement. - **Why it matters for partners:** Relevant solutions include immersive training platforms, learning-content workflows, AI-assisted instructional development, performance support, and scalable delivery of virtual learning experiences. - **Areas represented:** Learning and Development, XR and Spatial Computing - **Functions represented:** Learning & Workforce Development, Engineering & Product, Design, UX & Visualization - **Responsibilities represented:** - Design scalable learning experiences that support employee development and commercial enablement. - Create and refine virtual and mixed-reality instructional experiences. - Apply AI to improve learning-development and delivery workflows. ### Iowa Department of Transportation - **Sector:** Government & Public Sector - **Company description:** A state government agency responsible for transportation planning, infrastructure, licensing, vehicle services, and multimodal mobility in Iowa. - **Representation:** Confirmed representation - **Overview:** Iowa Department of Transportation offers a strategic public-sector perspective on emerging transportation technologies. Key themes include automated transportation, technology policy, interagency and university collaboration, data governance, program integration, and the responsible introduction of new capabilities across a statewide transportation network. - **Why it matters for partners:** Relevant conversations include transportation simulation, digital visualization, automated-system planning, technology governance, data management, and collaboration platforms for public infrastructure programs. - **Areas represented:** Innovation and Emerging Technology, 3D Content and Visualization, Digital Twins and Simulation - **Functions represented:** Leadership & Strategy, BIM, VDC & Construction, Innovation & Transformation - **Responsibilities represented:** - Develop transportation technology strategies, policies, and cross-department implementation plans. - Coordinate automated transportation initiatives with public, academic, and national partners. - Guide data, grants, compliance, and stakeholder communication for emerging technologies. ### J&K Cabinetry - **Sector:** Manufacturing & Industrial - **Company description:** A manufacturer and distributor of kitchen and bathroom cabinetry for residential building and renovation projects. - **Representation:** Confirmed representation - **Overview:** J&K Cabinetry brings a supply-chain leadership perspective with an interest in how technology can improve operations and the human experience. Appropriate discussion areas include planning, coordination, visibility, and practical digital tools that help supply-chain teams manage product movement and operational complexity. - **Why it matters for partners:** Relevant solutions include supply-chain visibility, planning and coordination platforms, logistics workflow tools, and technology designed for practical operational usability. - **Areas represented:** Logistics and Supply Chain - **Functions represented:** Logistics & Supply Chain, Leadership & Strategy - **Responsibilities represented:** - Guide supply-chain priorities and coordination across operational workflows. - Explore technology applications that improve supply-chain execution and user experience. - Support planning and visibility across product and logistics activities. ### J.M. Smucker Company - **Sector:** Food & Beverage - **Company description:** A food and beverage company producing packaged coffee, spreads, frozen snacks, pet food, and related consumer products. - **Representation:** Confirmed representation - **Overview:** J.M. Smucker Company is represented through an education and training function. The supported focus is coordinating workforce learning activities, organizing instructional delivery, and helping employees access consistent training within a food-and-beverage enterprise environment. - **Why it matters for partners:** Relevant discussions include learning-management tools, content delivery, training coordination, learner communication, and practical workforce-development platforms for enterprise settings. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development - **Responsibilities represented:** - Coordinate employee education and training activities across supported teams. - Organize instructional materials, schedules, communication, and delivery logistics. - Help maintain consistent and accessible workforce learning processes. ### Jacobs - **Sector:** Construction & Engineering - **Company description:** A professional services firm providing engineering, consulting, design, program management, and infrastructure-related technical services. - **Representation:** Multi-person representation - **Overview:** Jacobs combines an engineering perspective rooted in structural and bridge work with strategic leadership in interactive media. This intersection creates useful context for emerging technology discussions involving technical communication, visualization, engineering workflows, and media experiences that help convey complex infrastructure or design information. - **Why it matters for partners:** Applicable conversations include engineering visualization, interactive technical communication, emerging media approaches, and tools that help multidisciplinary teams present or understand complex design information. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Apply engineering expertise to structural and bridge-related technical work - Guide strategic direction for interactive media activities and experiences - **Publicly confirmed speakers from this company:** - [Jim Kessler](https://augmentedenterprisesummit.com/speakers/jim-kessler/), Visual Media Group Director, Global Technology Leader for XR — Case Study ### JMT Technology Group - **Sector:** Professional Services - **Company description:** An organization operating in the Professional Services sector. - **Representation:** Multi-person representation - **Overview:** JMT Technology Group brings complementary perspectives from digital transformation leadership and interactive development. The representation suggests an interest in translating emerging-technology strategy into usable digital experiences, with relevance to organizations seeking practical links between transformation roadmaps, application development, and stakeholder-facing technology solutions. - **Why it matters for partners:** Relevant conversations include transformation planning, interactive development platforms, visualization technologies, rapid prototyping, and tools that connect emerging concepts with deployable experiences. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Innovation & Transformation, Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Guide digital transformation priorities and connect emerging technologies with organizational goals. - Develop interactive experiences that translate strategic concepts into practical digital solutions. - Bridge roadmap decisions with technical implementation and user-facing delivery. ### Johnson & Johnson - **Sector:** Healthcare & Life Sciences - **Company description:** Johnson & Johnson is a global healthcare company spanning medicines and medical technology. - **Representation:** Confirmed representation - **Overview:** Johnson & Johnson's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing, product design and engineering initiatives. - **Areas represented:** XR and Spatial Computing, Product Design and Engineering - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Public speaker role: Associate Product Manager, XR - Program participation includes Sean Peterson from Johnson & Johnson. - **Publicly confirmed speakers from this company:** - [Sean Peterson](https://augmentedenterprisesummit.com/speakers/sean-peterson/), Associate Product Manager, XR — Case Study ### Kaiser Permanente - **Sector:** Healthcare & Life Sciences - **Company description:** An integrated healthcare organization providing health insurance, hospitals, medical facilities, and coordinated clinical care services. - **Representation:** Confirmed representation - **Overview:** Kaiser Permanente is represented through enterprise architecture, cloud platform engineering, and data engineering leadership. The remit connects technology strategy with large-scale data capabilities, hybrid infrastructure, cloud migration, and cross-functional delivery, creating a strong context for discussions about governed modernization and scalable analytics foundations in healthcare. - **Why it matters for partners:** Relevant discussions include governed cloud modernization, enterprise data platforms, analytics architecture, AI-ready infrastructure, observability, migration tooling, and cross-functional adoption support. - **Areas represented:** Product Design and Engineering, Data, Analytics, and Automation, Innovation and Emerging Technology - **Functions represented:** Engineering & Product, AI, Data & Automation, Leadership & Strategy - **Responsibilities represented:** - Shapes enterprise data, analytics, cloud-platform, and architecture strategies across complex healthcare operations. - Coordinates modernization of legacy data environments into scalable cloud and hybrid capabilities. - Aligns engineering, infrastructure, product, and business stakeholders around multi-year technology roadmaps. ### Keenfolks - **Sector:** Professional Services - **Company description:** An organization operating in the Professional Services sector. - **Representation:** Confirmed representation - **Overview:** Keenfolks is represented through AI-led marketing transformation and growth strategy, with emphasis on moving generative and agentic systems beyond experimentation. The perspective blends commercialization, technical architecture, analytics, automation, and enterprise integration, making scalable marketing intelligence and operational AI particularly relevant conversation areas. - **Why it matters for partners:** Relevant conversations include agentic marketing systems, generative content operations, customer intelligence, analytics automation, AI governance, orchestration, and enterprise integration services. - **Areas represented:** Data, Analytics, and Automation, Generative AI, Agentic AI - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Engineering & Product - **Responsibilities represented:** - Connects AI transformation strategy with scalable marketing, analytics, and automation capabilities. - Designs generative and agentic workflows that integrate with enterprise technology environments. - Translates growth objectives into technically executable AI-enabled operating models and platforms. ### Kennesaw State University - **Sector:** Education & Research - **Company description:** A public university providing undergraduate and graduate education, research, professional development, and community engagement programs. - **Representation:** Multi-person representation - **Overview:** Kennesaw State University brings complementary perspectives from immersive-computing research and institution-wide digital transformation. Interests span human-centered XR, artificial intelligence, accessibility, learning, responsible AI, automation, and governance, creating a useful bridge between experimental technology, educational application, and operational controls for adoption. - **Why it matters for partners:** Relevant conversations include research platforms, XR development, immersive learning, accessibility, responsible-AI tooling, agent orchestration, model governance, and academic-industry collaboration. - **Areas represented:** XR and Spatial Computing, 3D Content and Visualization, Enterprise AI, Product Design and Engineering, Learning and Development - **Functions represented:** XR & Immersive Technology, Academic & Research, Design, UX & Visualization, Engineering & Product - **Responsibilities represented:** - Leads human-centered research connecting immersive computing, artificial intelligence, accessibility, safety, and healthcare applications. - Develops XR interaction methods, multimodal learning experiences, and user-centered immersive system designs. - Advances responsible-AI governance, digital transformation, automation, validation, and institutional compliance practices. ### Kenvue - **Sector:** Healthcare & Life Sciences - **Company description:** A consumer health company producing over-the-counter medicines, skin care, oral care, and other personal health products. - **Representation:** Confirmed representation - **Overview:** Kenvue’s representation points toward technology quality, digital validation, and compliance for healthcare-oriented systems. Appropriate discussion areas include governing data and AI capabilities, validating emerging technologies, and maintaining quality controls as digital tools become embedded in product, laboratory, manufacturing, and operational environments. - **Why it matters for partners:** Relevant conversations include AI validation, digital quality management, regulated data platforms, lifecycle governance, compliance automation, and controls for emerging healthcare technologies. - **Areas represented:** Data, Analytics, and Automation, 3D Content and Visualization, Enterprise AI - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Engineering & Product - **Responsibilities represented:** - Aligns digital systems and emerging technologies with quality, validation, and compliance requirements. - Guides risk-based controls for data platforms, healthcare applications, and operational technology environments. - Connects technology innovation with rigorous lifecycle governance across regulated business processes. ### Kiewit - **Sector:** Other - **Company description:** Kiewit is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Kiewit's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting product design and engineering initiatives. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Public speaker role: Principal Engineer - Program participation includes Zhengzheng Jenny Fu from Kiewit. - **Publicly confirmed speakers from this company:** - [Zhengzheng Jenny Fu](https://augmentedenterprisesummit.com/speakers/zhengzheng-jenny-fu/), Principal Engineer — Case Study ### Kimberly-Clark - **Sector:** Retail & Consumer - **Company description:** A consumer products company manufacturing personal care, tissue, hygiene, and workplace health products under various brands. - **Representation:** Confirmed representation - **Overview:** Kimberly-Clark’s representation centers on data science leadership within a global consumer-products environment. The supported focus is broad analytics and automation, making the company relevant to discussions about responsible enterprise data use, analytical workflows, and the operational foundations required to turn data capabilities into repeatable business support. - **Why it matters for partners:** Useful conversations include analytics platforms, governed automation, data-science workflows, model operations, and enterprise foundations for applying data capabilities consistently. - **Areas represented:** Data, Analytics, and Automation - **Functions represented:** AI, Data & Automation, Leadership & Strategy - **Responsibilities represented:** - Guide data-science work toward practical organizational and analytical needs. - Support scalable analytics and automation practices across relevant business workflows. ### Kinemeric - **Sector:** Other - **Company description:** Kinemeric is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Multi-person representation - **Overview:** Kinemeric's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Co-Founder & CEO - Public speaker role: Co-Founder & President - **Publicly confirmed speakers from this company:** - [Ashwin Gobindram](https://augmentedenterprisesummit.com/speakers/ashwin-gobindram/), Co-Founder & CEO — Case Study - [Lucky Lance Gobindram](https://augmentedenterprisesummit.com/speakers/lucky-lance-gobindram/), Co-Founder & President — Case Study ### Kirksey Architecture - **Sector:** Construction & Engineering - **Company description:** An architecture firm providing design, planning, interior design, and sustainability services for buildings and spaces. - **Representation:** Confirmed representation - **Overview:** Kirksey Architecture is represented through firm-level innovation focused on improving architectural delivery. The perspective connects process design, workflow automation, artificial intelligence, and custom tools with day-to-day project execution, making practical productivity and design-operations solutions more relevant than isolated technology demonstrations. - **Why it matters for partners:** Relevant discussions include architecture-focused AI, workflow automation, design collaboration, data integration, custom interfaces, and tools that improve project-delivery efficiency. - **Areas represented:** Innovation and Emerging Technology, Data, Analytics, and Automation, Product Design and Engineering - **Functions represented:** Innovation & Transformation, Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Shapes innovation strategy around architectural delivery, process improvement, automation, and practical AI adoption. - Builds custom tools and streamlined interfaces that reduce friction in project workflows. - Connects design-practice needs with scalable operational systems and emerging technology approaches. ### KLA - **Sector:** Manufacturing & Industrial - **Company description:** A technology manufacturer supplying process-control, inspection, metrology, and data-analysis systems for semiconductor and electronics production. - **Representation:** Confirmed representation - **Overview:** KLA brings a program-oriented perspective spanning extended reality, immersive learning, simulation, and three-dimensional visualization. The represented remit connects technical solution development with strategic planning and workforce enablement, making enterprise-scale XR adoption, reusable content, and operationally relevant training experiences appropriate discussion areas. - **Why it matters for partners:** Relevant conversations include enterprise XR platforms, immersive training, simulation authoring, three-dimensional content pipelines, device management, and methods for scaling reusable experiences. - **Areas represented:** XR and Spatial Computing, Learning and Development, 3D Content and Visualization - **Functions represented:** XR & Immersive Technology, Leadership & Strategy, Learning & Workforce Development - **Responsibilities represented:** - Guides extended-reality and immersive-solution programs across technical, learning, and organizational requirements. - Develops scalable simulation and visualization approaches for procedural learning and operational use cases. - Coordinates program strategy, delivery quality, stakeholder needs, and adoption across distributed initiatives. - **Publicly confirmed speakers from this company:** - [Sam Liu](https://augmentedenterprisesummit.com/speakers/sam-liu/), Sr. Mixed Reality Development and Operations Engineer — Panel ### Kloeckner Metals - **Sector:** Manufacturing & Industrial - **Company description:** A metals distributor and service provider supplying processed steel, aluminum, and other metal products to industrial customers. - **Representation:** Confirmed representation - **Overview:** Kloeckner Metals brings a cross-functional digital transformation perspective spanning enterprise AI, industrial operations, supply chain, procurement, commercial processes, and information technology. The represented remit includes platform delivery, agentic automation, governance, enablement, and multi-site coordination, supporting substantive conversations about scaling AI within an industrial enterprise. - **Why it matters for partners:** Relevant conversations include enterprise AI platforms, agent orchestration, industrial data integration, responsible-AI governance, manufacturing analytics, workflow automation, and multi-site deployment support. - **Areas represented:** Enterprise AI, Manufacturing and OT, Innovation and Emerging Technology - **Functions represented:** Enterprise IT & Architecture, Operations & Manufacturing, AI, Data & Automation - **Responsibilities represented:** - Directs enterprise data and AI programs across industrial, commercial, and supply-chain workstreams. - Develops agentic automation patterns for knowledge management, coordination, reporting, and operational workflows. - Coordinates cross-functional governance, security, enablement, and technology delivery across multiple sites. ### Koch - **Sector:** Manufacturing & Industrial - **Company description:** A diversified company operating businesses in manufacturing, energy, chemicals, agriculture, electronics, software, and related industrial sectors. - **Representation:** Confirmed representation - **Overview:** Koch is represented through transformation leadership connected to an engineered-solutions context. The supported focus is organizational change and emerging technology strategy, making broad conversations about transformation frameworks, adoption, and translating innovation into operational practice appropriate without assuming responsibility for specific platforms or programs. - **Why it matters for partners:** Relevant discussions include transformation operating models, change enablement, innovation governance, technology adoption frameworks, and approaches for connecting strategy with industrial execution. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Guides transformation priorities within an engineered-solutions and industrial business context. - Connects emerging technology considerations with organizational change and strategic execution. ### Kohler - **Sector:** Manufacturing & Industrial - **Company description:** Kohler manufactures plumbing fixtures, cabinetry, furniture, and related kitchen and bathroom products. - **Representation:** Multi-person representation - **Overview:** Kohler brings complementary perspectives from advanced manufacturing engineering and XR design and development. The representation supports practical discussion around immersive tools for industrial settings, particularly where spatial experiences may assist process understanding, visualization, workforce interaction, or the communication of manufacturing concepts. - **Why it matters for partners:** Relevant solution discussions include industrial XR authoring, manufacturing visualization, spatial workflow support, and tools connecting immersive design with process and materials expertise. - **Areas represented:** XR and Spatial Computing, Manufacturing and OT - **Functions represented:** XR & Immersive Technology, Engineering & Product, Operations & Manufacturing, Design, UX & Visualization - **Responsibilities represented:** - Support advanced manufacturing processes and materials within large-scale kitchen and bath operations. - Design and develop XR experiences suited to visualization and interaction in industrial contexts. - Bridge manufacturing requirements with spatial design considerations for practical workforce-facing applications. ### Komatsu - **Sector:** Manufacturing & Industrial - **Company description:** Komatsu manufactures construction, mining, forestry, and industrial equipment and machinery. - **Representation:** Multi-person representation - **Overview:** Komatsu is represented by workforce-development leadership focused on operator and technical training. The combined perspective covers training strategy, program management, workforce capability, and learning quality, creating a clear context for technologies that improve industrial instruction, skills development, knowledge transfer, and consistent learning delivery. - **Why it matters for partners:** Relevant conversations include immersive training, workforce platforms, technical-content delivery, skills assessment, simulation-based instruction, and scalable knowledge transfer for industrial teams. - **Areas represented:** Learning and Development, Workforce Technology - **Functions represented:** Learning & Workforce Development, Leadership & Strategy - **Responsibilities represented:** - Sets direction for operator, technical, and workforce-development programs supporting industrial capabilities. - Manages training delivery, learning quality, and development of high-performing technical workforces. - Coordinates practical instruction that supports people, equipment knowledge, and consistent operating standards. ### Lennox International - **Sector:** Manufacturing & Industrial - **Company description:** Lennox International manufactures heating, ventilation, air conditioning, and refrigeration systems. - **Representation:** Confirmed representation - **Overview:** Lennox International brings a global product-design perspective centered on human-centered solutions, design quality, research, and cross-functional collaboration. The represented remit spans strategy through execution, creating relevant discussion space for visualization, product-development tools, emerging design technologies, and methods that make complex systems easier to understand and use. - **Why it matters for partners:** Relevant conversations include product visualization, collaborative design platforms, research tooling, three-dimensional content, prototyping, design systems, and emerging technologies supporting product development. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology, 3D Content and Visualization - **Functions represented:** Design, UX & Visualization, Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Defines human-centered product and experience design strategies aligned with user and business needs. - Integrates research, data insights, and stakeholder feedback throughout the product-development lifecycle. - Coordinates design, product, development, and strategy teams around coherent experiences and measurable goals. ### Lockheed Martin - **Sector:** Aerospace & Defense - **Company description:** Lockheed Martin develops aerospace, defense, security, and advanced technology systems. - **Representation:** Multi-person representation - **Overview:** Lockheed Martin presents broad technical depth across engineering, enterprise XR, AI enablement, digital transformation, advanced visualization, virtual prototyping, intelligent manufacturing, and ergonomics. The representation connects strategic leadership with hands-on implementation, supporting substantive conversations about scaling emerging technologies across complex aerospace design, production, and sustainment environments. - **Why it matters for partners:** Relevant solution conversations include enterprise AI, XR platforms, digital twins, real-time 3D, simulation, cloud architecture, industrial data, smart-factory integration, engineering collaboration, and scalable enablement. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering, Data, Analytics, and Automation, XR and Spatial Computing, Manufacturing and OT, Learning and Development - **Functions represented:** Engineering & Product, Leadership & Strategy, AI, Data & Automation, Design, UX & Visualization, Enterprise IT & Architecture - **Responsibilities represented:** - Set technical direction for enterprise AI, XR, visualization, and emerging-technology programs. - Build software, systems, simulations, and digital tools for complex engineering workflows. - Advance intelligent manufacturing, operational transformation, ergonomics, and cross-functional technology adoption. - **Publicly confirmed speakers from this company:** - [Isaac Jones](https://augmentedenterprisesummit.com/speakers/isaac-jones/), Full Stack Engineer — Panel - [Brennan White](https://augmentedenterprisesummit.com/speakers/brennan-white/), Virtual Prototyping Manager — Panel - [Brian Nevinsky](https://augmentedenterprisesummit.com/speakers/brian-nevinsky/), Technical Fellow — Panel - [Darin Bolthouse](https://augmentedenterprisesummit.com/speakers/darin-bolthouse/), Collaborative Human Immersive Lab (CHIL) Manager — Panel ### Lowe's - **Sector:** Retail & Consumer - **Company description:** Lowe's operates retail stores and online services for home improvement products and materials. - **Representation:** Confirmed representation - **Overview:** Lowe's brings enterprise-level interest in experimentation, analytics, and automation across digital products. Its representation connects data science, product management, engineering, and strategic leadership, with an emphasis on scaling structured testing, improving decision quality, and embedding data-driven practices across cross-functional programs. - **Why it matters for partners:** Relevant conversations include experimentation platforms, AI-assisted analytics, causal measurement, personalization infrastructure, and enterprise tools that help teams operationalize testing across digital experiences. - **Areas represented:** Data, Analytics, and Automation - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Engineering & Product - **Responsibilities represented:** - Scale structured experimentation and analytics across cross-functional digital product and engineering teams. - Apply AI and automation to improve decision quality, testing efficiency, and organizational adoption. - Shape roadmaps for personalization, measurement platforms, and data-driven customer experience optimization. ### Macy's - **Sector:** Other - **Company description:** Macy's is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Macy's's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting product design and engineering initiatives. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Senior Director Enterprise Omnichannel Product, CX & Experience Design - Program participation includes Santosh Subramanyam from Macy's. - **Publicly confirmed speakers from this company:** - [Santosh Subramanyam](https://augmentedenterprisesummit.com/speakers/santosh-subramanyam/), Senior Director Enterprise Omnichannel Product, CX & Experience Design — Case Study ### Macy’s - **Sector:** Other - **Company description:** Macy’s is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Macy’s's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting product design and engineering initiatives. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Public speaker role: Technology Engineering Manager - Program participation includes Tejas Gajjar from Macy’s. - **Publicly confirmed speakers from this company:** - [Tejas Gajjar](https://augmentedenterprisesummit.com/speakers/tejas-gajjar/), Technology Engineering Manager — Panel ### Magna - **Sector:** Automotive & Mobility - **Company description:** Magna develops and manufactures automotive systems, components, and complete vehicles for the mobility industry. - **Representation:** Confirmed representation - **Overview:** Magna’s participation reflects a broad engineering interest in digital transformation within an automotive manufacturing context. The focus is positioned around implementation and emerging technology, supporting conversations about how new capabilities can be assessed, integrated, and translated into practical engineering or operational improvements without implying a specific program or mandate. - **Why it matters for partners:** Relevant solution discussions include transformation platforms, engineering workflow tools, industrial integration, and emerging technologies that can support practical modernization across automotive operations. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Innovation & Transformation - **Responsibilities represented:** - Support practical implementation of digital transformation initiatives in engineering environments. - Assess emerging technologies for alignment with operational and engineering needs. ### Marathon Petroleum - **Sector:** Energy & Utilities - **Company description:** Marathon Petroleum refines, transports, and markets petroleum products and transportation fuels. - **Representation:** Confirmed representation - **Overview:** Marathon Petroleum is represented through a workforce training perspective with an interest in virtual and extended reality. The focus centers on developing modern learning media and applying immersive formats to employee instruction, creating a practical connection between training operations, content production, and emerging visualization technologies. - **Why it matters for partners:** Relevant discussions include immersive training content, XR authoring and delivery tools, instructional media production, and approaches for integrating virtual experiences into workforce learning. - **Areas represented:** Learning and Development, XR and Spatial Computing - **Functions represented:** Learning & Workforce Development, XR & Immersive Technology - **Responsibilities represented:** - Develop and deliver workforce training using contemporary video and interactive media formats. - Explore practical XR applications that can strengthen instruction, engagement, and knowledge retention. ### Markem-Imaje - **Sector:** Manufacturing & Industrial - **Company description:** Markem-Imaje manufactures industrial product identification, coding, marking, and traceability systems. - **Representation:** Confirmed representation - **Overview:** Markem-Imaje connects technical workforce enablement with industrial coding technologies, digital learning tools, and visual content. Its representation supports training for complex manufacturing products and associated software, while developing documentation, video, animation, and mobile resources that help technical teams understand and communicate product capabilities. - **Why it matters for partners:** Relevant conversations include industrial training platforms, interactive technical documentation, three-dimensional visualization, mobile learning tools, and scalable content workflows for complex manufacturing products. - **Areas represented:** Learning and Development, Manufacturing and OT, 3D Content and Visualization - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Engineering & Product - **Responsibilities represented:** - Develop technical learning programs for industrial equipment, software, databases, and connected systems. - Create visual documentation, video, animation, and mobile tools that improve technical comprehension. - Support consistent product knowledge across distributed technical and customer-facing teams. ### Mars - **Sector:** Food & Beverage - **Company description:** Mars manufactures confectionery, food, and pet care products. - **Representation:** Multi-person representation - **Overview:** Mars shows a concentrated interest in workforce learning, curriculum development, and training coordination. The represented team combines program delivery with instructional design, facilitation, assessment, and interactive content development, supporting learning experiences that align professional development with organizational priorities and diverse employee needs. - **Why it matters for partners:** Relevant discussions include learning platforms, curriculum authoring, interactive content, assessment tools, facilitator support, and scalable approaches to consistent workforce development. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization - **Responsibilities represented:** - Coordinate learning activities and maintain consistent delivery across workforce development programs. - Design customized curricula and interactive materials for diverse adult learning needs. - Assess training effectiveness and align professional development with organizational performance priorities. - **Publicly confirmed speakers from this company:** - [Shashank Kadetotad](https://augmentedenterprisesummit.com/speakers/shashank-kadetotad/), Global Senior Director, Enterprise Data Science and AI — Panel ### MavinClub - **Sector:** Other - **Company description:** An organization operating within the broadly defined Other sector. - **Representation:** Confirmed representation - **Overview:** MavinClub is represented at executive level with a broad connection to product direction and emerging technology. The perspective is most relevant to strategic discussions about how new capabilities may shape offerings, user value, and organizational priorities, without indicating a specific deployment domain or technical program. - **Why it matters for partners:** Relevant conversations include emerging product capabilities, innovation strategy, and practical frameworks for assessing new technologies without presuming a specific implementation agenda. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Set broad company and product direction around future opportunities and organizational priorities. - Evaluate emerging technologies through a strategic product and business lens. ### Mayo Clinic - **Sector:** Healthcare & Life Sciences - **Company description:** Mayo Clinic is a nonprofit medical organization providing clinical care, education, and medical research. - **Representation:** Confirmed representation - **Overview:** Mayo Clinic’s representation indicates technical engagement with immersive and spatial technologies in a healthcare setting. The emphasis is on engineering and implementation rather than organizational strategy, making practical discussions around XR application design, technical integration, usability, and responsible deployment in complex healthcare environments relevant at a broad level. - **Why it matters for partners:** Relevant conversations include XR development platforms, spatial interfaces, immersive application tooling, systems integration, and technologies supporting reliable deployment within healthcare technology environments. - **Areas represented:** XR and Spatial Computing - **Functions represented:** Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Engineer XR capabilities for use within complex healthcare technology environments. - Translate immersive-technology needs into practical technical designs and implementations. ### McCarthy Building Companies - **Sector:** Construction & Engineering - **Company description:** McCarthy Building Companies provides construction, general contracting, design-build, and project management services. - **Representation:** Multi-person representation - **Overview:** McCarthy Building Companies brings a focused construction-technology perspective spanning VDC delivery and advanced visualization. The representation links project-level engineering with management of digital construction workflows, creating a practical basis for discussing model coordination, visual communication, and scalable use of 3D information across project teams. - **Why it matters for partners:** Relevant conversations include BIM coordination, VDC platforms, real-time 3D visualization, model review, field collaboration, and tools that improve communication between construction stakeholders. - **Areas represented:** BIM/VDC and Construction, 3D Content and Visualization - **Functions represented:** BIM, VDC & Construction, Engineering & Product, Design, UX & Visualization - **Responsibilities represented:** - Lead VDC workflows and coordinate model-based delivery across construction projects. - Produce and manage 3D visualization that clarifies complex project information. - Connect digital construction methods with engineering execution and team collaboration. ### McKesson - **Sector:** Healthcare & Life Sciences - **Company description:** McKesson distributes pharmaceuticals, medical supplies, and healthcare technology solutions to pharmacies, hospitals, and other care providers. - **Representation:** Confirmed representation - **Overview:** McKesson’s audience perspective is rooted in instructional design and workforce learning. Within a large healthcare organization, that responsibility is relevant to creating understandable, structured learning experiences and supporting employee capability through well-designed content, delivery methods, and learning resources. - **Why it matters for partners:** Relevant conversations include learning-content platforms, instructional design tools, immersive learning formats, and technologies that improve the creation and delivery of workforce education. - **Areas represented:** Learning and Development - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development - **Responsibilities represented:** - Designs structured learning experiences and instructional materials for employee development. - Applies design principles to improve the clarity and usability of workforce learning. ### Mead & Hunt - **Sector:** Construction & Engineering - **Company description:** Mead & Hunt provides architecture, engineering, planning, and construction services. - **Representation:** Confirmed representation - **Overview:** Mead & Hunt brings an architecture and engineering perspective on immersive visualization. Its representation focuses on using XR and compelling visual experiences to improve understanding of complex projects, while working across technical disciplines and markets to identify needs and advance practical applications of emerging visualization technology. - **Why it matters for partners:** Relevant conversations include XR platforms, real-time visualization, collaborative three-dimensional workflows, engineering communication, and tools that improve stakeholder understanding of complex built-environment projects. - **Areas represented:** 3D Content and Visualization, Product Design and Engineering, Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization, Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Translate architecture and engineering concepts into visual and immersive project experiences. - Engage multidisciplinary technical teams to identify visualization needs across offices and markets. - Evaluate emerging XR technologies and industry relationships for practical project communication applications. ### Medtronic - **Sector:** Healthcare & Life Sciences - **Company description:** Medtronic develops and manufactures medical devices and healthcare technologies. - **Representation:** Multi-person representation - **Overview:** Medtronic’s representation connects optimization leadership with innovation program execution, indicating interest in improving how emerging technologies are assessed and translated into coordinated initiatives. Relevant discussions should focus on practical innovation governance, operational improvement, roadmap alignment, and scalable approaches that help healthcare technology teams move promising concepts toward disciplined implementation. - **Why it matters for partners:** Relevant solution conversations include innovation portfolio management, workflow optimization, technology evaluation, and scalable program governance for moving emerging capabilities into healthcare technology operations. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Innovation & Transformation - **Responsibilities represented:** - Align optimization priorities with broader innovation roadmaps and organizational improvement goals. - Coordinate emerging-technology programs through structured implementation, prioritization, and stakeholder alignment. ### Mercedes-Benz USA - **Sector:** Other - **Company description:** Mercedes-Benz USA is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Mercedes-Benz USA's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Manager - Innovation & Emerging Technology - Program participation includes Kaushik Datta from Mercedes-Benz USA. - **Publicly confirmed speakers from this company:** - [Kaushik Datta](https://augmentedenterprisesummit.com/speakers/kaushik-datta/), Manager - Innovation & Emerging Technology — Case Study ### Merck - **Sector:** Healthcare & Life Sciences - **Company description:** Merck develops and manufactures medicines, vaccines, and other healthcare products. - **Representation:** Confirmed representation - **Overview:** Merck combines clinical trial technology leadership with solution architecture and business process improvement. Its representation connects life sciences operations, enterprise systems, cloud migration, data management, product lifecycle practices, and integration work, creating a strategic perspective on simplifying complex processes through coordinated people, technology, and operating models. - **Why it matters for partners:** Relevant discussions include clinical technology architecture, cloud and systems integration, master data, process automation, and innovation platforms designed for complex life sciences environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Shape technology solutions supporting clinical trial processes and broader life sciences operations. - Architect integrations across cloud, commercial software, master data, and product lifecycle environments. - Simplify complex business processes through coordinated changes to people, systems, and workflows. ### Merrick - **Sector:** Construction & Engineering - **Company description:** An organization operating in the Construction & Engineering sector. - **Representation:** Multi-person representation - **Overview:** Merrick brings hands-on mechanical engineering expertise from technically demanding nuclear and pharmaceutical applications. The representation is grounded in equipment design, containment systems, analysis, computer-aided design, materials selection, fabrication documentation, and installation requirements, offering a practitioner view of engineering workflows and emerging technical capabilities. - **Why it matters for partners:** Relevant conversations include engineering design platforms, simulation, visualization, technical documentation, and emerging tools that improve accuracy and collaboration in complex equipment development. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Design, UX & Visualization - **Responsibilities represented:** - Design specialized mechanical equipment and containment systems for technically demanding applications. - Produce analyses, calculations, drawings, specifications, and system documentation for fabrication and installation. - Assess emerging tools that can strengthen mechanical engineering and product development workflows. ### Michigan State University - **Sector:** Education & Research - **Company description:** Michigan State University provides higher education and conducts research across academic disciplines. - **Representation:** Confirmed representation - **Overview:** Michigan State University contributes an academic research perspective on interactive media and mediated self-representation. The represented work examines how avatars, virtual environments, games, and related technologies shape user psychology, learning, health behavior, identity, and social outcomes, including disparities affecting participation in meaningful educational and technical contexts. - **Why it matters for partners:** Relevant conversations include human-centered evaluation, responsible immersive design, academic research partnerships, behavioral measurement, and tools for studying learning and social outcomes. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Academic & Research - **Responsibilities represented:** - Study psychological responses to avatars, virtual environments, games, and other interactive media. - Evaluate how mediated experiences influence learning, behavior, identity, and social attitudes. - Examine disparities and inclusion issues arising from technology use in educational contexts. ### MillerKnoll - **Sector:** Other - **Company description:** MillerKnoll is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** MillerKnoll's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: 3D Visualization Strategy Lead - Program participation includes Lorna Jean Marcuzzo from MillerKnoll. - **Publicly confirmed speakers from this company:** - [Lorna Jean Marcuzzo](https://augmentedenterprisesummit.com/speakers/lorna-jean-marcuzzo/), 3D Visualization Strategy Lead — Panel ### Mississippi State University - **Sector:** Education & Research - **Company description:** Mississippi State University is a public university providing undergraduate and graduate education, research, and outreach programs. - **Representation:** Confirmed representation - **Overview:** Mississippi State University contributes an academic transportation-research perspective with responsibility for guiding research activity and institutional direction. The representation is best suited to broad discussion of emerging technologies, applied research methods, and collaboration models that can advance transportation knowledge and practical outcomes. - **Why it matters for partners:** Relevant conversations include research partnerships, simulation and visualization methods, emerging-technology evaluation, and tools that support transportation research, education, and applied experimentation. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Academic & Research, Leadership & Strategy - **Responsibilities represented:** - Guide transportation-focused academic research and related strategic priorities. - Evaluate emerging technologies through an applied research and education lens. ### Mohawk Industries - **Sector:** Manufacturing & Industrial - **Company description:** Mohawk Industries manufactures flooring products, including carpet, tile, laminate, and resilient flooring. - **Representation:** Multi-person representation - **Overview:** Mohawk Industries combines substantial B2B digital commerce operations with data-platform leadership and design-technology direction. Its priorities span commerce modernization, analytics quality, customer ordering experiences, supply-chain coordination, and creative technology, creating a cross-functional setting for enterprise platforms that connect commercial, operational, and design workflows. - **Why it matters for partners:** Relevant conversations include commerce-platform modernization, enterprise data quality, workflow automation, supply-chain integration, digital experience design, and emerging tools for coordinating complex cross-functional delivery. - **Areas represented:** Data, Analytics, and Automation, Logistics and Supply Chain, Innovation and Emerging Technology - **Functions represented:** Enterprise IT & Architecture, Design, UX & Visualization, Leadership & Strategy, AI, Data & Automation - **Responsibilities represented:** - Guide digital commerce strategy, platform modernization, and phased delivery across customer ordering experiences. - Advance data-platform capabilities and analytics that support reliable cross-functional decision-making. - Connect design technology and creative priorities with broader innovation and business strategy. ### Mondelēz International - **Sector:** Other - **Company description:** Mondelēz International is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Mondelēz International's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Rapid Technologies Lead - Program participation includes Matt Tomlinson from Mondelēz International. - **Publicly confirmed speakers from this company:** - [Matt Tomlinson](https://augmentedenterprisesummit.com/speakers/matt-tomlinson/), Rapid Technologies Lead — Case Study ### Moor Insights & Strategy - **Sector:** Other - **Company description:** Moor Insights & Strategy is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Moor Insights & Strategy's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Principal Analyst - Program participation includes Anshel Sag from Moor Insights & Strategy. - **Publicly confirmed speakers from this company:** - [Anshel Sag](https://augmentedenterprisesummit.com/speakers/anshel-sag/), Principal Analyst ### Morehouse College - **Sector:** Education & Research - **Company description:** Morehouse College provides undergraduate liberal arts education and related academic programs. - **Representation:** Multi-person representation - **Overview:** Morehouse College is advancing immersive technology within teaching, learning, research, and institutional programming. Its representation connects strategic direction for XR-enabled education with broader academic leadership, creating relevance for solutions that help faculty and students design experiences, develop curricula, support interdisciplinary participation, and sustain emerging-technology initiatives. - **Why it matters for partners:** Relevant conversations include immersive learning platforms, XR content creation, faculty enablement, curriculum integration, spatial computing infrastructure, and tools supporting interdisciplinary academic programs. - **Areas represented:** Innovation and Emerging Technology, XR and Spatial Computing, Learning and Development, Product Design and Engineering - **Functions represented:** Academic & Research, XR & Immersive Technology, Leadership & Strategy, Learning & Workforce Development - **Responsibilities represented:** - Shape immersive technology strategy across teaching, research, and institutional initiatives. - Enable faculty collaboration and curriculum development using VR, AR, and XR. - Connect academic priorities with interdisciplinary innovation and external partnerships. ### MTA Metro-North Railroad - **Sector:** Other - **Company description:** MTA Metro-North Railroad is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Multi-person representation - **Overview:** MTA Metro-North Railroad's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting learning and development, enterprise ai initiatives. - **Areas represented:** Learning and Development, Enterprise AI - **Functions represented:** Learning & Workforce Development, AI, Data & Automation, Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Deputy Director, Strategy and Innovation, Operations Training - Public speaker role: Assistant Director of Operations Training, Strategy & Innovation - **Publicly confirmed speakers from this company:** - [Lorne Lieb](https://augmentedenterprisesummit.com/speakers/lorne-lieb/), Deputy Director, Strategy and Innovation, Operations Training — Case Study - [Luca Spensieri](https://augmentedenterprisesummit.com/speakers/luca-spensieri/), Assistant Director of Operations Training, Strategy & Innovation — Case Study ### NALCO Water | An Ecolab Company - **Sector:** Other - **Company description:** NALCO Water | An Ecolab Company is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** NALCO Water | An Ecolab Company's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Digital Program Manager - Program participation includes Lauren Dodge from NALCO Water | An Ecolab Company. - **Publicly confirmed speakers from this company:** - [Lauren Dodge](https://augmentedenterprisesummit.com/speakers/lauren-dodge/), Digital Program Manager — Panel ### NAPA Auto Parts - **Sector:** Other - **Company description:** NAPA Auto Parts is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** NAPA Auto Parts's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Director - Business Development - Program participation includes Matt Crumpton from NAPA Auto Parts. - **Publicly confirmed speakers from this company:** - [Matt Crumpton](https://augmentedenterprisesummit.com/speakers/matt-crumpton/), Director - Business Development — Case Study ### NASA - **Sector:** Government & Public Sector - **Company description:** NASA conducts civilian space exploration, aeronautics research, and scientific missions. - **Representation:** Confirmed representation - **Overview:** NASA is represented through applied XR engineering for human health, performance, simulation, and training. The work connects immersive software, physiological research, instructional development, data analysis, and technical support, providing a practitioner perspective on using virtual and augmented environments in demanding aerospace contexts. - **Why it matters for partners:** Relevant conversations include high-fidelity XR simulation, human-performance measurement, immersive training, physiological sensing, three-dimensional development, and dependable hardware-software integration for demanding environments. - **Areas represented:** XR and Spatial Computing, Product Design and Engineering, Learning and Development - **Functions represented:** Engineering & Product, XR & Immersive Technology, Design, UX & Visualization - **Responsibilities represented:** - Develop XR software and simulations supporting human performance research and aerospace training. - Create procedures and instructional materials for technically demanding operational environments. - Support physiological data collection, analysis, sensor testing, and immersive system troubleshooting. ### NASCAR - **Sector:** Media & Entertainment - **Company description:** A motorsports organization that sanctions stock car racing series and produces related entertainment. - **Representation:** Confirmed representation - **Overview:** NASCAR’s representation centers on strategic technology leadership, combining enterprise IT perspective with influence over emerging capabilities. The clearest opportunity is to discuss how new platforms can be assessed, integrated, and governed within a media and entertainment organization where digital initiatives require coordinated architectural and leadership direction. - **Why it matters for partners:** Relevant conversations include digital-platform architecture, emerging-technology evaluation, integration and governance tooling, and scalable experience platforms suited to media and entertainment operations. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Enterprise IT & Architecture, Leadership & Strategy - **Responsibilities represented:** - Guide digital platform direction in alignment with enterprise technology and organizational strategy. - Evaluate emerging capabilities, integration implications, and governance needs across digital initiatives. ### NCR Corporation - **Sector:** Technology & Telecommunications - **Company description:** A technology company providing software and services for banking, retail, hospitality, and digital commerce operations. - **Representation:** Confirmed representation - **Overview:** NCR Corporation is represented through user-experience design, with a broad interest in innovation and emerging technology. The clearest focus is shaping usable digital experiences and evaluating how new capabilities can improve interaction design within NCR’s technology products and services, without implying a particular initiative or platform. - **Why it matters for partners:** Relevant discussions include user-centered product design, visualization, prototyping, and emerging interfaces that can improve the usability of enterprise technology experiences. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization - **Responsibilities represented:** - Design clear, usable experiences for digital products and technology-enabled workflows. - Explore how emerging capabilities can inform interaction patterns and future experience design. ### Nestlé - **Sector:** Food & Beverage - **Company description:** Nestlé manufactures and markets food, beverages, nutrition products, and pet care products. - **Representation:** Confirmed representation - **Overview:** Nestlé’s digital product work includes global stewardship of immersive experiences and mobile platforms. The remit connects product strategy, roadmap development, adoption, governance, and operational sustainability across international initiatives. It offers a grounded view of how a large consumer enterprise evaluates, scales, and maintains emerging experience technologies across varied business contexts. - **Why it matters for partners:** Relevant discussions include enterprise XR platforms, immersive content ecosystems, product analytics, governance, adoption services, and scalable delivery models for global organizations. - **Areas represented:** XR and Spatial Computing, Innovation and Emerging Technology - **Functions represented:** XR & Immersive Technology, Engineering & Product, Enterprise IT & Architecture - **Responsibilities represented:** - Shape global strategy and roadmaps for immersive experiences and supporting digital platforms. - Coordinate cross-functional delivery, governance, adoption, and continuous product improvement. - Prioritize demand while balancing innovation, business value, quality, and operational sustainability. ### New Jersey Institute of Technology - **Sector:** Education & Research - **Company description:** New Jersey Institute of Technology provides higher education and conducts technology-focused research. - **Representation:** Confirmed representation - **Overview:** New Jersey Institute of Technology is advancing practical adoption of AI and spatial computing across teaching, research, and administration. Its emerging-technology work connects institutional enablement, governed infrastructure, learning programs, change management, and faculty support. This perspective is especially relevant to organizations translating fast-moving technologies into sustainable skills and everyday workflows. - **Why it matters for partners:** Relevant conversations include AI enablement platforms, XR learning environments, adoption services, governance tooling, analytics, and scalable professional-development programs for higher education. - **Areas represented:** Learning and Development, XR and Spatial Computing, Data, Analytics, and Automation - **Functions represented:** Learning & Workforce Development, Leadership & Strategy, XR & Immersive Technology - **Responsibilities represented:** - Support institution-wide adoption of AI and emerging technologies through structured enablement programs. - Develop XR-enabled learning services and practical technology capabilities for academic communities. - Partner with technology and governance stakeholders on sustainable, responsible implementation. ### New Mexico State University - **Sector:** Education & Research - **Company description:** New Mexico State University is a public university providing undergraduate and graduate education, research, and community outreach. - **Representation:** Multi-person representation - **Overview:** New Mexico State University is represented through instructional media and multimedia delivery. The focus connects learning services with the production and management of digital content, creating practical interest in tools that improve educational media workflows, content quality, accessibility, and learner engagement across university settings. - **Why it matters for partners:** Relevant conversations include learning-content platforms, multimedia authoring, immersive educational media, accessibility workflows, production collaboration, and analytics for improving digital learning experiences. - **Areas represented:** Learning and Development, Innovation and Emerging Technology - **Functions represented:** Learning & Workforce Development, Engineering & Product - **Responsibilities represented:** - Manage instructional media services that support effective learning delivery. - Create and maintain multimedia content for educational and institutional use. - Coordinate production workflows, quality standards, and learner-facing media experiences. ### Newcomb & Boyd - **Sector:** Professional Services - **Company description:** Newcomb & Boyd provides engineering consulting and building systems design services. - **Representation:** Confirmed representation - **Overview:** Newcomb & Boyd’s representation reflects a technical architecture perspective on artificial intelligence within an engineering-services context. The supported interest lies in connecting AI technology with workable system designs, making interoperability, technical governance, integration patterns, and the practical evaluation of emerging capabilities natural areas for discussion. - **Why it matters for partners:** Relevant solution discussions include enterprise AI architecture, interoperability, governance, integration frameworks, and tools for evaluating emerging capabilities in engineering workflows. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Assess AI technologies through an engineering and systems-architecture lens. - Translate emerging capabilities into coherent technical approaches and integration patterns. ### Newell Brands - **Sector:** Retail & Consumer - **Company description:** Newell Brands manufactures and markets consumer goods for home, writing, outdoor, and commercial uses. - **Representation:** Multi-person representation - **Overview:** Newell Brands shows a cross-functional concentration in product innovation, AI-enabled design, analytics, and creative technology. The representation connects strategic methodology with program execution, offering a commercially relevant view of how consumer-brand organizations can coordinate design practices, enterprise AI, and analytical capabilities around product and business priorities. - **Why it matters for partners:** Relevant conversations include AI-assisted design, enterprise analytics, creative workflow platforms, generative AI governance, product innovation methods, and scalable cross-functional adoption. - **Areas represented:** Data, Analytics, and Automation, Enterprise AI, Innovation and Emerging Technology - **Functions represented:** AI, Data & Automation, Design, UX & Visualization, Leadership & Strategy, Innovation & Transformation, BIM, VDC & Construction - **Responsibilities represented:** - Shape innovation methods connecting product design, creative technology, and emerging AI capabilities. - Develop enterprise approaches for applying AI within design and creative workflows. - Lead analytical programs that support repeatable, data-informed business decisions. ### NextEra Energy - **Sector:** Energy & Utilities - **Company description:** NextEra Energy generates and distributes electricity through regulated utilities and energy infrastructure businesses. - **Representation:** Confirmed representation - **Overview:** NextEra Energy’s power-generation perspective connects operational excellence with emerging technology and workforce strategy. Areas of interest include robotics, physical AI, generative AI, machine learning, process quality, and organizational change. The focus is practical: aligning innovation with field operations, employee experience, governance, and sustained performance improvement. - **Why it matters for partners:** Relevant conversations include industrial AI, robotics, workforce technology, operational analytics, change enablement, and governed innovation designed for field-intensive energy operations. - **Areas represented:** Innovation and Emerging Technology, Workforce Technology, Data, Analytics, and Automation - **Functions represented:** Leadership & Strategy, Innovation & Transformation, AI, Data & Automation - **Responsibilities represented:** - Advance operational excellence and workforce strategy within power-generation environments. - Evaluate emerging technologies, including robotics, physical AI, and generative AI. - Coordinate innovation, governance, change management, and process-quality priorities. ### Niantic Spatial - **Sector:** Other - **Company description:** Niantic Spatial is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Multi-person representation - **Overview:** Niantic Spatial's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: President and Chief Operating Officer - Public speaker role: Head of Go-To-Market - **Publicly confirmed speakers from this company:** - [Thomas Gewecke](https://augmentedenterprisesummit.com/speakers/thomas-gewecke/), President and Chief Operating Officer — Keynote - [Hugh Hayden](https://augmentedenterprisesummit.com/speakers/hugh-hayden/), Head of Go-To-Market ### Nissan Motor Company - **Sector:** Automotive & Mobility - **Company description:** Nissan Motor Company designs, manufactures, and sells automobiles, electric vehicles, and related mobility products and services. - **Representation:** Multi-person representation - **Overview:** Nissan Motor Company’s representation centers on service operations, aftersales support, dealer enablement, and related technology. This creates an operational and strategic lens on tools that can improve service delivery, support distributed dealer environments, and advance practical technology adoption across aftersales workflows. - **Why it matters for partners:** Relevant conversations include dealer enablement, remote assistance, service workflow technology, operational knowledge tools, immersive support, and emerging platforms for distributed aftersales environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Operations & Manufacturing, Leadership & Strategy - **Responsibilities represented:** - Guide service operations and improve consistency across aftersales workflows. - Shape dealer-support technology direction and practical implementation priorities. - Evaluate emerging tools that strengthen service delivery and operational coordination. ### Nordson - **Sector:** Manufacturing & Industrial - **Company description:** Nordson manufactures equipment for dispensing, applying, and controlling adhesives, coatings, polymers, and other materials. - **Representation:** Multi-person representation - **Overview:** Nordson combines user-centered product design with electrical and software engineering leadership. Its represented scope covers requirements, software quality, UX strategy, system architecture, design systems, and cross-functional product delivery. This creates a strong industrial perspective on building complex digital products that remain usable, scalable, technically sound, and aligned with business needs. - **Why it matters for partners:** Relevant discussions include engineering collaboration platforms, AI-assisted design tools, requirements management, software quality, design systems, and product-development workflows for industrial equipment. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product, Enterprise IT & Architecture, Design, UX & Visualization - **Responsibilities represented:** - Translate complex user needs into scalable, intuitive digital product experiences. - Coordinate requirements, software quality, UX strategy, and cross-functional product delivery. - Guide electrical, software, test-engineering, and system-architecture decisions. ### Northrop Grumman - **Sector:** Aerospace & Defense - **Company description:** Northrop Grumman develops aerospace, defense, cybersecurity, and space systems for government and military applications. - **Representation:** Multi-person representation - **Overview:** Northrop Grumman brings a concentrated aerospace engineering perspective across generative AI, enterprise XR, digital manufacturing, remote assistance, and mechanical engineering. The representation combines solution ownership, technical implementation, and manufacturing leadership, with clear relevance to shop-floor adoption and integration across complex operational environments. - **Why it matters for partners:** Relevant discussions include secure generative AI, knowledge retrieval, AR work instructions, remote assistance, smart glasses, manufacturing systems, deployment governance, and engineering integration across aerospace operations. - **Areas represented:** Manufacturing and OT, Product Design and Engineering, XR and Spatial Computing, Innovation and Emerging Technology, Generative AI - **Functions represented:** Engineering & Product, XR & Immersive Technology, Operations & Manufacturing, Enterprise IT & Architecture, AI, Data & Automation - **Responsibilities represented:** - Develop contextual generative-AI workflows and supporting enterprise data integrations. - Lead XR work instructions and remote-assistance capabilities for shop-floor use. - Integrate digital manufacturing tools across engineering processes, facilities, and operational teams. - **Publicly confirmed speakers from this company:** - [Austin Wilson](https://augmentedenterprisesummit.com/speakers/austin-wilson/), Digital Mfg. Engineering Manager — Case Study - [Alex Niakoulov](https://augmentedenterprisesummit.com/speakers/alex-niakoulov/), Shop Floor Augmented Reality Solution Owner — Case Study - [Roshan George](https://augmentedenterprisesummit.com/speakers/roshan-george/), Manager Digital Solutions Integration — Case Study, Panel - [Kenney Crooks](https://augmentedenterprisesummit.com/speakers/kenney-crooks-2/), NG Fellow — Panel ### Northside Hospital - **Sector:** Healthcare & Life Sciences - **Company description:** Northside Hospital operates a healthcare system providing hospital, outpatient, diagnostic, surgical, maternity, and specialty medical services. - **Representation:** Confirmed representation - **Overview:** Northside Hospital’s learning function develops digital and instructor-led content for organizational training. The work includes eLearning production, orientation support, learning templates, evaluation methods, promotional media, gamification, and learning-platform implementation. This offers a practical healthcare perspective on improving training consistency, usability, engagement, and access across varied employee audiences. - **Why it matters for partners:** Relevant discussions include healthcare eLearning platforms, content-authoring tools, gamification, learning analytics, instructional design services, and systems supporting consistent workforce onboarding. - **Areas represented:** Learning and Development - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development, Engineering & Product - **Responsibilities represented:** - Design and update digital learning content for organizational training initiatives. - Improve course templates, evaluations, visual materials, and learner engagement methods. - Support orientation delivery and implementation of enterprise learning platforms. ### Novartis - **Sector:** Healthcare & Life Sciences - **Company description:** Novartis researches, develops, manufactures, and markets prescription medicines for a range of diseases and medical conditions. - **Representation:** Confirmed representation - **Overview:** Novartis is represented through enterprise product design and user-experience leadership. The relevant focus is broadly on aligning complex digital products with user needs, business goals, and coherent experience strategy. This creates a useful life-sciences perspective for discussions about human-centered design, product usability, and consistent digital experiences across large organizations. - **Why it matters for partners:** Relevant discussions include enterprise UX platforms, design systems, research tooling, product analytics, accessibility, and collaboration technologies supporting regulated digital-product environments. - **Areas represented:** Product Design and Engineering - **Functions represented:** Design, UX & Visualization, Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Shape user-experience strategy for complex enterprise digital products. - Align human-centered design practices with product and organizational priorities. - Guide coherent interaction and visual-design approaches across digital experiences. - **Publicly confirmed speakers from this company:** - [Xavier Hansen](https://augmentedenterprisesummit.com/speakers/xavier-hansen/), US Innovation Lab, Director - MAVA Lead — Case Study ### Novelis - **Sector:** Manufacturing & Industrial - **Company description:** Novelis manufactures rolled aluminum products and recycles aluminum for packaging, automotive, aerospace, and other industrial applications. - **Representation:** Multi-person representation - **Overview:** Novelis is represented by leadership perspectives spanning enterprise decision intelligence and global collaboration capabilities. This combination points to interest in emerging technologies that strengthen informed decision-making, connected work, and scalable collaboration across a global industrial organization. Conversations should emphasize governance, usability, interoperability, and enterprise-wide applicability. - **Why it matters for partners:** Relevant conversations include decision-support capabilities, global collaboration platforms, responsible emerging-technology adoption, enterprise integration, and scalable tools for connected industrial work. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Shape strategic approaches for improving enterprise decision-making through intelligence capabilities. - Guide global collaboration solutions that support connected work across distributed teams. - Assess emerging technologies for governance, usability, interoperability, and organization-wide relevance. ### NRG Energy - **Sector:** Energy & Utilities - **Company description:** NRG Energy supplies electricity and provides energy products and services. - **Representation:** Multi-person representation - **Overview:** NRG Energy combines power-generation operational leadership with workforce training expertise. Relevant interests span asset management, process improvement, technology implementation, operational risk, and technical capability development. This creates a practical perspective on modernizing plant operations while preparing employees to work safely and effectively within changing processes and systems. - **Why it matters for partners:** Relevant conversations include asset-performance platforms, operational analytics, workforce training technology, change enablement, and engineering tools suited to power-generation environments. - **Areas represented:** Facilities and Asset Management, Learning and Development, Product Design and Engineering - **Functions represented:** Leadership & Strategy, Operations & Manufacturing, Enterprise IT & Architecture, Learning & Workforce Development - **Responsibilities represented:** - Guide operational improvement, asset-management practices, and technology-enabled change across power-generation environments. - Develop technical training that supports workforce readiness, risk awareness, and consistent plant operations. - Coordinate stakeholders across operations, technology, engineering, and learning programs. ### NVIDIA - **Sector:** Other - **Company description:** NVIDIA is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** NVIDIA's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting product design and engineering initiatives. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Director, Product Management - Program participation includes Christina Tong from NVIDIA. - **Publicly confirmed speakers from this company:** - [Christina Tong](https://augmentedenterprisesummit.com/speakers/christina-tong/), Director, Product Management — Panel ### Oxy - **Sector:** Energy & Utilities - **Company description:** Oxy explores for and produces oil and gas while developing chemicals and carbon management technologies. - **Representation:** Confirmed representation - **Overview:** Oxy’s representation reflects managerial responsibility for emerging technology within an energy enterprise. The focus is suited to strategic conversations about evaluating new capabilities, aligning technology with organizational needs, and navigating the path from promising innovation to practical enterprise relevance. - **Why it matters for partners:** Relevant conversations include emerging-technology assessment, enterprise integration, governance, architecture considerations, and practical pathways for introducing new capabilities into complex energy environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Evaluates emerging technologies for alignment with enterprise needs and strategic priorities. - Helps guide technology direction across exploratory and implementation-oriented discussions. - Connects developing capabilities with practical considerations in an energy organization. ### PACCAR - **Sector:** Automotive & Mobility - **Company description:** PACCAR designs and manufactures commercial trucks, diesel engines, and related transportation equipment and services. - **Representation:** Confirmed representation - **Overview:** PACCAR’s perspective connects technical sales, workforce development, dealer-network support, and manufacturing training. The represented background spans plant environments, quality systems, leadership development, facilitation, and technical capability building across business units. This supports practical discussions about preparing employees and channel partners to understand, adopt, and apply complex vehicle technologies. - **Why it matters for partners:** Relevant conversations include technical training platforms, dealer enablement, digital learning content, manufacturing skills development, and workforce tools supporting complex vehicle technologies. - **Areas represented:** Learning and Development, Manufacturing and OT - **Functions represented:** Learning & Workforce Development, Academic & Research, Leadership & Strategy - **Responsibilities represented:** - Support technical capability development across employees, operational teams, and dealer networks. - Connect manufacturing knowledge with customer-facing education and technology adoption. - Apply facilitation, quality, and leadership-development practices to workforce programs. ### Penske - **Sector:** Transportation & Logistics - **Company description:** Penske provides truck leasing, transportation logistics, vehicle maintenance, and automotive retail services through affiliated businesses. - **Representation:** Multi-person representation - **Overview:** Penske’s representation connects technical training leadership with hands-on technical development. The company perspective is relevant to building workforce capability for a large transportation and fleet-services environment, while also monitoring emerging technologies that may affect technical work. Supported priorities center on practical learning, skills development, and implementation-oriented technical improvement. - **Why it matters for partners:** Relevant conversations include technician training platforms, immersive learning, performance support, skills tracking, and emerging technologies that improve technical workforce readiness. - **Areas represented:** Learning and Development, Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, Engineering & Product - **Responsibilities represented:** - Guide technical training priorities and workforce capability development. - Support practical technical development and implementation of emerging approaches. - Connect learning programs with the needs of transportation-service operations. ### PepsiCo - **Sector:** Food & Beverage - **Company description:** PepsiCo manufactures and sells beverages, snacks, and packaged food products through a portfolio of consumer brands. - **Representation:** Multi-person representation - **Overview:** PepsiCo’s representation spans digital transformation, immersive workplace technology, operations, supply chain, enterprise IT, and experience design. The combined focus suggests practical interest in applying emerging technology to workplace performance, operational efficiency, learning experiences, and cross-functional programs across a large consumer-goods environment. - **Why it matters for partners:** Relevant conversations include enterprise XR platforms, immersive learning content, workplace technology, supply-chain transformation, wearable solutions, and tools for scaling cross-functional innovation programs. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering, XR and Spatial Computing, Learning and Development, Logistics and Supply Chain - **Functions represented:** XR & Immersive Technology, Operations & Manufacturing, Academic & Research, Innovation & Transformation, Enterprise IT & Architecture - **Responsibilities represented:** - Advance immersive and digital workplace initiatives that improve employee experiences and operational performance. - Coordinate cross-functional technology programs supporting supply-chain efficiency, workplace services, and enterprise operations. - Develop and demonstrate emerging-technology solutions through design, software, infrastructure, and immersive content. - **Publicly confirmed speakers from this company:** - [Bibhor Regmi](https://augmentedenterprisesummit.com/speakers/bibhor-regmi/), Immersive Technologies & Digital Transformation Specialist — Panel ### Perkins and Will - **Sector:** Construction & Engineering - **Company description:** Perkins and Will is an architecture and design firm providing planning, interior design, and urban design services. - **Representation:** Confirmed representation - **Overview:** Perkins and Will brings a digital-practice management perspective from the architecture and design sector. The representation supports broad discussion of how emerging technologies can be evaluated, coordinated, and incorporated into professional practice without implying a specific platform, project, or deployment agenda. - **Why it matters for partners:** Relevant conversations center on digital-practice enablement, emerging-technology evaluation, implementation support, professional workflows, and tools that help coordinate organizational change. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Coordinate digital-practice priorities and emerging-technology initiatives within an architecture and design environment. - Translate practice needs into manageable digital programs and cross-team direction. ### Peterbilt Motors - **Sector:** Other - **Company description:** Peterbilt Motors is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Peterbilt Motors's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting product design and engineering initiatives. - **Areas represented:** Product Design and Engineering - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Public speaker role: ARTech Product Manager - Program participation includes David Yin from Peterbilt Motors. - **Publicly confirmed speakers from this company:** - [David Yin](https://augmentedenterprisesummit.com/speakers/david-yin/), ARTech Product Manager — Panel ### Pfizer - **Sector:** Healthcare & Life Sciences - **Company description:** Pfizer researches, develops, manufactures, and markets medicines and vaccines for numerous diseases and health conditions. - **Representation:** Confirmed representation - **Overview:** Pfizer’s represented interests center on responsible enterprise AI adoption within scientific and pharmaceutical work. Relevant priorities include AI strategy, governance, scalable operating models, intelligent automation, foundational data, generative AI, and workforce enablement across regulated and non-regulated research environments. - **Why it matters for partners:** Relevant solution discussions include governed enterprise AI, generative and agentic workflows, scientific knowledge systems, intelligent automation, data foundations, and adoption enablement for regulated environments. - **Areas represented:** Enterprise AI, Generative AI, Data, Analytics, and Automation - **Functions represented:** AI, Data & Automation, Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Shape responsible AI strategy, governance, and operating models for scientific and enterprise adoption. - Guide scalable use of generative AI, analytics, automation, and foundational data capabilities. - Support workforce adoption and cross-functional transformation of research-oriented workflows. ### Philip Morris International - **Sector:** Retail & Consumer - **Company description:** Philip Morris International manufactures and sells tobacco and nicotine products, including cigarettes and smoke-free alternatives. - **Representation:** Confirmed representation - **Overview:** Philip Morris International is represented through a broad science-and-innovation perspective focused on external research collaboration and emerging technologies. The responsibility points toward evaluating new technical possibilities, connecting external innovation ecosystems, and informing product or research directions without indicating a specific deployment program. - **Why it matters for partners:** Appropriate conversations include emerging-technology scouting, external research collaboration, innovation ecosystem platforms, product-engineering tools, and methods for evaluating novel technical capabilities. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering - **Functions represented:** Engineering & Product, Innovation & Transformation, Leadership & Strategy - **Responsibilities represented:** - Assess emerging technologies and external research opportunities relevant to science and innovation. - Connect innovation ecosystems with broader product, engineering, and strategic priorities. ### Pima Community College - **Sector:** Education & Research - **Company description:** Pima Community College provides associate degrees, certificates, workforce training, and continuing education across numerous academic fields. - **Representation:** Confirmed representation - **Overview:** Pima Community College’s representation reflects practical information-technology analysis within a higher-education environment. The supported focus is broad technical evaluation and implementation work, making discussions around maintainable institutional technology, integration, and responsible adoption of emerging tools more appropriate than highly specialized use cases. - **Why it matters for partners:** Relevant discussions include enterprise IT integration, manageable emerging-technology adoption, technical evaluation tools, and solutions suited to higher-education operating environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Analyze institutional technology needs and support practical implementation of IT solutions. - Evaluate emerging tools for compatibility with established technical requirements and operating environments. ### Pond & Company - **Sector:** Construction & Engineering - **Company description:** Pond & Company provides architecture, engineering, planning, construction management, and environmental consulting services. - **Representation:** Confirmed representation - **Overview:** Pond & Company’s representation connects enterprise solution architecture with virtual reality, three-dimensional modeling, geospatial capabilities, and workflow automation. The focus is on translating business requirements into integrated technical approaches spanning software, hardware, infrastructure, and enterprise systems for engineering-oriented operational challenges. - **Why it matters for partners:** Relevant solutions include enterprise XR, digital-twin platforms, three-dimensional visualization, geospatial integration, workflow automation, and architecture tools connecting specialized applications with existing systems. - **Areas represented:** 3D Content and Visualization, Digital Twins and Simulation, XR and Spatial Computing - **Functions represented:** Engineering & Product, Enterprise IT & Architecture, Design, UX & Visualization - **Responsibilities represented:** - Translate complex business requirements into integrated technical architectures and actionable implementation plans. - Design interoperable solutions spanning enterprise systems, infrastructure, software, hardware, and immersive capabilities. - Apply visualization and simulation technologies to improve engineering workflows and operational efficiency. ### Porsche - **Sector:** Automotive & Mobility - **Company description:** Porsche designs, manufactures, and sells performance-oriented passenger vehicles, including sports cars, sedans, and sport utility vehicles. - **Representation:** Multi-person representation - **Overview:** Porsche’s representation combines dealer workshop operations, immersive training, remote support, advanced diagnostics, artificial intelligence, technical curriculum, and three-dimensional media. This creates a commercially meaningful view of how emerging technology can support service readiness, technician learning, equipment workflows, and distributed dealership operations. - **Why it matters for partners:** Strong discussion areas include XR training, remote assistance, AI-supported diagnostics, technical content platforms, three-dimensional visualization, workforce tools, and scalable support for distributed service networks. - **Areas represented:** XR and Spatial Computing, Learning and Development, Workforce Technology, 3D Content and Visualization, Digital Twins and Simulation - **Functions represented:** XR & Immersive Technology, Learning & Workforce Development, Design, UX & Visualization, Operations & Manufacturing - **Responsibilities represented:** - Modernize distributed workshop support through advanced diagnostics, immersive guidance, and remote technical assistance. - Develop multimedia and three-dimensional training that improves technician readiness and procedural understanding. - Evaluate technology suppliers and coordinate tools, equipment, and service-readiness programs across dealer operations. ### Porsche Cars North America - **Sector:** Other - **Company description:** Porsche Cars North America is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Porsche Cars North America's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting learning and development, product design and engineering, enterprise ai initiatives. - **Areas represented:** Learning and Development, Product Design and Engineering, Enterprise AI - **Functions represented:** Learning & Workforce Development, Engineering & Product, AI, Data & Automation - **Responsibilities represented:** - Public speaker role: Manager, Aftersales Technical Training - Program participation includes Randy Burnsworth from Porsche Cars North America. - **Publicly confirmed speakers from this company:** - [Randy Burnsworth](https://augmentedenterprisesummit.com/speakers/randy-burnsworth/), Manager, Aftersales Technical Training — Panel ### POWERX - **Sector:** Other - **Company description:** An organization operating in the broadly defined Other sector category. - **Representation:** Confirmed representation - **Overview:** POWERX brings an executive workforce-development perspective connected to operations, technical capability, and power-systems expertise. The supported focus is on aligning business needs, operational performance, talent development, human performance, and quality programs. This makes the company relevant to discussions about building dependable skills for technically demanding work environments. - **Why it matters for partners:** Relevant conversations include workforce planning, technical training systems, skills management, performance support, and learning solutions for power-oriented operational teams. - **Areas represented:** Workforce Technology, Learning and Development - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, Engineering & Product - **Responsibilities represented:** - Shape workforce-development strategy for technically demanding operational environments. - Connect business priorities, technical skills, human performance, and quality programs. - Advocate for dependable talent pipelines and sustained workforce capability. ### Prisma Health - **Sector:** Healthcare & Life Sciences - **Company description:** Prisma Health operates hospitals, physician practices, and outpatient facilities providing general and specialized healthcare services. - **Representation:** Multi-person representation - **Overview:** Prisma Health brings a cohesive learning-experience perspective focused on instructional design, learning technology, and workforce development. The representation is positioned to examine how healthcare learning content can be designed, produced, delivered, and improved through effective authoring methods, platform capabilities, and collaboration with subject specialists. - **Why it matters for partners:** Relevant conversations include learning-experience platforms, healthcare training content, authoring tools, immersive learning, workflow collaboration, accessibility, and analytics for evaluating educational effectiveness. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Academic & Research - **Responsibilities represented:** - Design effective workforce learning experiences aligned with defined objectives and outcomes. - Apply learning technologies and authoring tools to develop engaging educational content. - Collaborate with subject specialists and project teams to maintain instructional quality. ### Raytheon | An RTX Business - **Sector:** Aerospace & Defense - **Company description:** Raytheon develops defense technologies including missile systems, radar, sensors, command systems, and air defense capabilities. - **Representation:** Multi-person representation - **Overview:** Raytheon’s representation combines a general engineering perspective with management responsibility for XR services. This creates relevance around the practical delivery of spatial technology in complex aerospace and defense environments, including how immersive capabilities can be supported as technical services alongside established engineering workflows. - **Why it matters for partners:** Pertinent discussions include secure enterprise XR, engineering visualization, service management, systems integration, device administration, and support models for complex technical organizations. - **Areas represented:** XR and Spatial Computing, Innovation and Emerging Technology - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Coordinate XR services within a technically rigorous engineering environment. - Connect spatial-computing capabilities with broader engineering needs and implementation realities. - Support dependable delivery and ongoing operation of immersive technology services. - **Publicly confirmed speakers from this company:** - [James Cooper](https://augmentedenterprisesummit.com/speakers/james-cooper/), Technical Fellow - Advanced Visualization — Case Study ### Relay - **Sector:** Other - **Company description:** An organization operating in the broadly defined other sector. - **Representation:** Confirmed representation - **Overview:** Relay’s audience perspective is centered broadly on business development leadership. The remit supports strategic conversations about emerging technology offerings, market alignment, and partnership opportunities, while the available company context does not support narrowing the interest to a particular operational domain or technical deployment. - **Why it matters for partners:** Suitable conversations concern strategic partnerships, emerging-technology market alignment, and ecosystem development, with further qualification needed before focusing on any specific enterprise solution category. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Guide business development strategy and external growth relationships - Evaluate emerging opportunities for alignment with broader commercial priorities ### Rheem Manufacturing - **Sector:** Manufacturing & Industrial - **Company description:** Rheem Manufacturing produces heating, cooling, water heating, refrigeration, and related indoor air quality equipment. - **Representation:** Confirmed representation - **Overview:** Rheem Manufacturing’s representation links enterprise transformation with generative AI, data systems, cloud platforms, and digital applications supporting air and water products. The remit emphasizes cross-functional roadmaps and delivery, providing a practical bridge between advanced technical capabilities and business-aligned product or operational outcomes. - **Why it matters for partners:** Relevant solutions include generative AI platforms, retrieval-based applications, cloud architecture, infrastructure automation, enterprise development tools, and governance for cross-functional digital transformation. - **Areas represented:** Generative AI, Data, Analytics, and Automation, Innovation and Emerging Technology - **Functions represented:** AI, Data & Automation, Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Lead cross-functional delivery of enterprise digital applications, AI capabilities, and cloud-based solutions. - Translate business priorities into strategic technology roadmaps and executable technical programs. - Coordinate scalable architecture, automation, and generative AI implementation across product-related environments. ### Robins & Morton - **Sector:** Construction & Engineering - **Company description:** Robins & Morton provides construction and general contracting services, with substantial work in healthcare facilities. - **Representation:** Confirmed representation - **Overview:** Robins & Morton’s representation focuses on developing and promoting innovation for construction work. The supported remit spans experimentation, software, digital hardware, physical tools, external collaboration, and company-wide engagement, creating relevance for solutions that can be tested and translated into practical construction applications. - **Why it matters for partners:** Relevant conversations include construction innovation platforms, field-ready digital tools, prototyping environments, technology evaluation, and collaborative development models for emerging construction applications. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Innovation & Transformation, BIM, VDC & Construction - **Responsibilities represented:** - Develop digital and physical tools that address practical construction-industry challenges. - Coordinate innovation projects with internal stakeholders, specialists, universities, trade partners, and technology vendors. - Build company-wide engagement around experimentation and adoption of emerging construction solutions. ### Roche - **Sector:** Healthcare & Life Sciences - **Company description:** Roche develops pharmaceuticals and diagnostic technologies used to detect, monitor, prevent, and treat diseases. - **Representation:** Confirmed representation - **Overview:** Roche’s representation brings together laboratory design, visualization, diagnostics consulting, operational transformation, and connected customer experiences. The remit supports standardized solution design and future-ready service connectivity, with an emphasis on improving workflows, technology adoption, and engagement across healthcare and laboratory environments. - **Why it matters for partners:** Relevant solutions include laboratory visualization, connected design workflows, service-platform integration, operational analytics, and scalable tools for standardizing healthcare solution planning and customer experiences. - **Areas represented:** 3D Content and Visualization, Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization, Enterprise IT & Architecture, Innovation & Transformation - **Responsibilities represented:** - Guide standardized laboratory solution design and visualization across customer-facing planning workflows. - Connect operational transformation with service tools, platforms, and future-ready technical connectivity. - Coordinate cross-functional improvements in diagnostics workflows, technology adoption, and customer experience. ### Rycon Construction - **Sector:** Construction & Engineering - **Company description:** Rycon Construction provides general contracting, construction management, and design-build services for commercial building projects. - **Representation:** Confirmed representation - **Overview:** Rycon Construction is represented through construction project delivery leadership with program-level influence and an interest in emerging technology. Relevant discussion should remain centered on practical project coordination, execution visibility, and carefully scoped innovation rather than assuming responsibility for enterprise-wide technology strategy. - **Why it matters for partners:** Relevant conversations include practical construction technology, project coordination tools, and emerging solutions that can support delivery workflows without requiring enterprise-wide transformation assumptions. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Coordinate construction project execution across schedules, requirements, stakeholders, and delivery constraints. - Assess emerging technologies for practical relevance within established project-delivery workflows. ### Ryder - **Sector:** Transportation & Logistics - **Company description:** Ryder provides commercial vehicle leasing, fleet maintenance, transportation management, and supply chain logistics services. - **Representation:** Multi-person representation - **Overview:** Ryder’s representation spans maintenance workforce development, supply-chain excellence, engineering, solutions design, analytics, and continuous improvement. The combined perspective connects employee capability with practical logistics optimization, implementation planning, asset-related operations, and data-informed design across complex transportation and supply-chain environments. - **Why it matters for partners:** Relevant solutions include maintenance training platforms, workforce technology, supply-chain analytics, simulation, engineering tools, asset-management support, and operational systems that enable continuous improvement. - **Areas represented:** Logistics and Supply Chain, Product Design and Engineering, Learning and Development, Facilities and Asset Management, Data, Analytics, and Automation - **Functions represented:** Logistics & Supply Chain, Operations & Manufacturing, Design, UX & Visualization, Leadership & Strategy - **Responsibilities represented:** - Develop maintenance learning programs that strengthen workforce performance and asset-support capabilities. - Design and implement supply-chain solutions using engineering, analytics, quality, and continuous-improvement methods. - Optimize logistics, materials, inventory, and production-planning processes across varied operating environments. ### SAIC - **Sector:** Aerospace & Defense - **Company description:** SAIC provides technology integration, engineering, digital, and mission support services primarily to government agencies. - **Representation:** Confirmed representation - **Overview:** SAIC’s representation is associated with program and technical leadership for software-intensive simulation and outreach platforms. The supported responsibilities include schedules, requirements, technical design, contractor coordination, infrastructure, and product vision, grounded in long-term experience with real-time and virtual simulation engineering. - **Why it matters for partners:** Relevant discussions include real-time simulation, digital-twin infrastructure, software engineering platforms, requirements management, visualization, and technical collaboration tools for complex defense programs. - **Areas represented:** Digital Twins and Simulation, Product Design and Engineering, Facilities and Asset Management - **Functions represented:** Engineering & Product, Design, UX & Visualization, Enterprise IT & Architecture - **Responsibilities represented:** - Coordinate program schedules, technical requirements, deliverables, and multidisciplinary software-development work. - Provide technical direction for simulation platforms, infrastructure, interfaces, testing, and implementation quality. - Align contractor execution and engineering decisions with defined product and program objectives. ### Scale XR - **Sector:** Technology & Telecommunications - **Company description:** An organization operating in the Technology & Telecommunications sector. - **Representation:** Confirmed representation - **Overview:** Scale XR is represented by company-level product and technology leadership with a broad orientation toward innovation. The supported focus is the development and direction of emerging technology offerings, while specific XR applications, customer sectors, deployment models, and technical capabilities should not be assumed from the available company representation. - **Why it matters for partners:** Relevant conversations include emerging technology product development, innovation strategy, technical partnerships, and practical pathways for shaping enterprise-oriented immersive offerings. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Guide broad product and technology direction for an emerging technology company. - Explore innovation opportunities while balancing product development and company priorities. ### Siemens - **Sector:** Manufacturing & Industrial - **Company description:** Siemens develops industrial automation, electrification, transportation, building technology, and digital infrastructure products and services. - **Representation:** Confirmed representation - **Overview:** Siemens’ representation connects workforce training with artificial intelligence, data engineering, analytics, visualization, and industrial process improvement. The supported work includes building data pipelines, creating decision-support dashboards, and contributing to AI applications for operational issues within rail and broader transformation environments. - **Why it matters for partners:** Relevant solutions include industrial analytics, AI-assisted quality workflows, data engineering platforms, visualization tools, workforce learning systems, and automation supporting rail or manufacturing operations. - **Areas represented:** Data, Analytics, and Automation, Learning and Development, Product Design and Engineering - **Functions represented:** Learning & Workforce Development, AI, Data & Automation, Engineering & Product - **Responsibilities represented:** - Build data pipelines and analytics environments supporting timely operational and business insight. - Apply artificial intelligence and machine learning to practical industrial process challenges. - Create visualization and learning resources that help teams understand data and technical workflows. ### Skanska - **Sector:** Construction & Engineering - **Company description:** Skanska provides construction, development, and infrastructure services for commercial, institutional, residential, and civil engineering projects. - **Representation:** Multi-person representation - **Overview:** Skanska’s representation connects construction technology leadership with quality engineering in complex, mission-critical delivery environments. Relevant interests include VDC integration, emerging construction technologies, technical coordination, and quality practices that help multidisciplinary teams translate digital methods into reliable project execution. - **Why it matters for partners:** Relevant conversations include VDC platforms, construction coordination, field visualization, quality workflows, and implementation support for technology used on complex projects. - **Areas represented:** Innovation and Emerging Technology, BIM/VDC and Construction - **Functions represented:** BIM, VDC & Construction, Innovation & Transformation, Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Guide VDC technology integration and change across complex construction programs. - Support quality assurance and technical coordination within mission-critical project delivery. - Connect emerging construction methods with practical site execution requirements. ### SLB - **Sector:** Energy & Utilities - **Company description:** SLB provides technology, equipment, and services supporting energy exploration, production, processing, and industrial decarbonization. - **Representation:** Confirmed representation - **Overview:** SLB contributes a product-focused perspective from the energy technology sector. The representation is positioned close to implementation and can speak broadly to shaping product direction, translating operational or stakeholder needs, and assessing emerging technologies without establishing responsibility for a particular technical domain or enterprise program. - **Why it matters for partners:** Relevant discussions include product planning tools, implementation support, workflow integration, stakeholder collaboration, and broadly applicable emerging technologies for engineering organizations. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Guide product priorities and translate stakeholder needs into actionable development direction. - Support implementation of emerging technology within a product-focused engineering context. ### Smurfit Westrock - **Sector:** Manufacturing & Industrial - **Company description:** A manufacturing company producing paper-based packaging, containers, displays, and related materials. - **Representation:** Multi-person representation - **Overview:** Smurfit Westrock is represented by senior technical leadership focused on engineering, product-oriented technology, and emerging capabilities. For a packaging manufacturer, this creates a grounded opening for conversations about how new technologies are evaluated, translated into technical direction, and connected to industrial engineering priorities without assuming a specific deployment. - **Why it matters for partners:** This representation supports discussions around emerging industrial platforms, engineering enablement, technology evaluation frameworks, integration approaches, and product-development tools relevant to packaging manufacturing. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Provide senior technical judgment on emerging platforms and their engineering implications. - Guide technology exploration across product-oriented and industrial engineering priorities. - **Publicly confirmed speakers from this company:** - [Scott Burkey](https://augmentedenterprisesummit.com/speakers/scott-burkey/), Technology Fellow, XR — Case Study ### Solenis - **Sector:** Manufacturing & Industrial - **Company description:** Solenis manufactures specialty chemicals and provides water treatment solutions for industrial and consumer applications. - **Representation:** Multi-person representation - **Overview:** Solenis brings complementary interests in operations learning, chemical process engineering, manufacturing technology, and data-driven optimization. Its representation is relevant to solutions that strengthen technical capability, improve early-stage engineering decisions, standardize process design, and connect workforce development with manufacturing performance. - **Why it matters for partners:** Relevant solutions include industrial learning platforms, process simulation, engineering analytics, digital twins, workflow standardization, and manufacturing technology that supports consistent execution. - **Areas represented:** Manufacturing and OT, Product Design and Engineering, Learning and Development, Digital Twins and Simulation - **Functions represented:** Operations & Manufacturing, Engineering & Product, Learning & Workforce Development, AI, Data & Automation - **Responsibilities represented:** - Develop scalable learning programs that strengthen operational capability across manufacturing teams. - Lead early-stage process design, feasibility evaluation, and technical definition for capital projects. - Align engineering, operations, safety, maintenance, and controls around practical process solutions. ### Solventum - **Sector:** Healthcare & Life Sciences - **Company description:** Solventum develops healthcare products and technologies for medical, dental, filtration, purification, and health information applications. - **Representation:** Confirmed representation - **Overview:** Solventum’s representation centers on enterprise architecture for secure, scalable healthcare applications and AI-enabled workflows. The focus encompasses platform boundaries, integration patterns, data models, workflow orchestration, privacy, security, and operational stability across clinician, performance-management, and revenue-cycle environments. - **Why it matters for partners:** Relevant conversations include healthcare AI architecture, agent orchestration, secure integration, platform modernization, data governance, and dependable deployment within regulated clinical workflows. - **Areas represented:** Agentic AI, Generative AI, Product Design and Engineering - **Functions represented:** Enterprise IT & Architecture, Engineering & Product, Leadership & Strategy - **Responsibilities represented:** - Define scalable application, integration, data, and security architecture for regulated healthcare platforms. - Enable generative and agentic workflows while preserving privacy, reliability, and operational stability. - Guide modernization and reusable platform patterns across healthcare software teams. ### Southern Company - **Sector:** Energy & Utilities - **Company description:** Southern Company supplies electricity and natural gas through regulated utilities and energy infrastructure businesses. - **Representation:** Multi-person representation - **Overview:** Southern Company is represented by a cross-functional group covering innovation programs, data science, automation, enterprise development, and technology services. Their interests connect emerging-technology exploration with grid analytics, machine learning, generative and agentic systems, digital twins, process automation, operational data, and practical delivery across utility environments. - **Why it matters for partners:** Relevant discussions include utility AI architecture, agentic automation, grid analytics, digital twins, rapid prototyping, low-code development, MLOps, and operational technology integration. - **Areas represented:** Innovation and Emerging Technology, Data, Analytics, and Automation, Enterprise AI, Generative AI, Digital Twins and Simulation - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Innovation & Transformation, Engineering & Product, Design, UX & Visualization - **Responsibilities represented:** - Identify emerging technologies and translate business challenges into experiments, prototypes, and actionable innovation programs. - Develop analytics, machine-learning, and AI systems supporting grid operations and operational decision-making. - Lead process automation and enterprise application delivery across varied utility business workflows. - **Publicly confirmed speakers from this company:** - [Darryl Wright](https://augmentedenterprisesummit.com/speakers/darryl-wright/), Instructional Designer — Panel ### Southwest Airlines - **Sector:** Transportation & Logistics - **Company description:** Southwest Airlines provides scheduled passenger air transportation and related travel services. - **Representation:** Confirmed representation - **Overview:** Southwest Airlines is associated here with a broad enterprise AI strategy perspective. The commercially relevant focus is how a large transportation organization can frame AI priorities, connect potential applications to business needs, and evaluate responsible pathways for enterprise adoption without implying a specific deployment program. - **Why it matters for partners:** Relevant conversations include enterprise AI strategy, use-case prioritization, adoption frameworks, governance, and translating emerging capabilities into practical organizational roadmaps. - **Areas represented:** Enterprise AI - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Shape broad enterprise AI priorities and connect potential applications with organizational needs. - Support strategic evaluation of adoption pathways, governance considerations, and roadmap choices. - **Publicly confirmed speakers from this company:** - [Nicola Smith](https://augmentedenterprisesummit.com/speakers/nicola-smith/), Senior AI Advisor — Panel ### Southwire Company - **Sector:** Manufacturing & Industrial - **Company description:** Southwire Company manufactures electrical wire, cable, tools, components, and related products for electrical infrastructure. - **Representation:** Multi-person representation - **Overview:** Southwire Company brings together AI leadership, engineering, continuous improvement, learning operations, and product-training perspectives. Its representation links emerging technology strategy with workforce capability, immersive and AI-assisted learning, operational improvement, project delivery, and engineering priorities in a large industrial manufacturing environment. - **Why it matters for partners:** Relevant conversations include enterprise AI governance, immersive training, learning platforms, workforce adoption, engineering tools, change management, and analytics for industrial capability improvement. - **Areas represented:** Learning and Development, Innovation and Emerging Technology, Agentic AI, Generative AI, Immersive Training - **Functions represented:** Learning & Workforce Development, Leadership & Strategy, Engineering & Product, XR & Immersive Technology, Operations & Manufacturing - **Responsibilities represented:** - Guide enterprise AI direction and connect emerging capabilities with broader organizational priorities. - Design and operate scalable learning programs using accessible, immersive, and AI-supported methods. - Coordinate engineering, continuous improvement, and project delivery across industrial initiatives. ### Spartanburg Regional Healthcare System - **Sector:** Healthcare & Life Sciences - **Company description:** Spartanburg Regional Healthcare System provides hospital, outpatient, emergency, rehabilitation, and other healthcare services. - **Representation:** Multi-person representation - **Overview:** Spartanburg Regional Healthcare System is represented through injury prevention, ergonomics, return-to-work coordination, rehabilitation, and clinical ergonomics practice. The group’s interests are relevant to workforce safety technologies that support assessment, prevention, recovery, and practical improvements to physical work environments. - **Why it matters for partners:** Relevant conversations include ergonomic assessment, injury-prevention analytics, wearable safety technology, rehabilitation support, workforce risk visualization, and tools for documenting workplace interventions. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Safety, EHS & Ergonomics, Leadership & Strategy, Engineering & Product - **Responsibilities represented:** - Direct injury-prevention and ergonomics programs supporting safer healthcare work environments. - Coordinate return-to-work activities and practical interventions for workforce recovery. - Apply clinical and ergonomic expertise to assess physical work demands. ### Spelman College - **Sector:** Education & Research - **Company description:** Spelman College is a private liberal arts college providing undergraduate education for women. - **Representation:** Confirmed representation - **Overview:** Spelman College’s representation connects instructional technology, digital learning, AI strategy, emerging-technology evaluation, and XR exploration. The focus includes faculty enablement, learning-content design, classroom systems, analytics, and translating academic needs into practical technical solutions that improve teaching and student experiences. - **Why it matters for partners:** Relevant solutions include educational AI, XR learning environments, instructional design platforms, faculty enablement, classroom technology, learning analytics, and accessible digital-content workflows. - **Areas represented:** Learning and Development, Innovation and Emerging Technology, XR and Spatial Computing - **Functions represented:** Learning & Workforce Development, Innovation & Transformation, Design, UX & Visualization - **Responsibilities represented:** - Advance digital teaching through instructional design, faculty enablement, and learning technology support. - Evaluate AI, XR, and emerging platforms against academic and institutional priorities. - Use learning analytics to improve services, training activities, and resource alignment. ### Spexi - **Sector:** Other - **Company description:** Spexi is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Spexi's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: CEO - Program participation includes Bill Lakeland from Spexi. - **Publicly confirmed speakers from this company:** - [Bill Lakeland](https://augmentedenterprisesummit.com/speakers/bill-lakeland/), CEO — Case Study ### Squint - **Sector:** Other - **Company description:** Squint is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Squint's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Founder & CEO - Program participation includes Devin Bhushan from Squint. - **Publicly confirmed speakers from this company:** - [Devin Bhushan](https://augmentedenterprisesummit.com/speakers/devin-bhushan/), Founder & CEO — Case Study ### State Farm - **Sector:** Financial Services & Insurance - **Company description:** State Farm provides auto, home, life, and other insurance products alongside financial services. - **Representation:** Multi-person representation - **Overview:** State Farm combines digital product strategy, human-centered design, and software engineering perspectives. The representation can engage with how emerging technologies become usable customer and employee experiences, balancing product direction, experience quality, technical architecture, and implementation within a large insurance environment. - **Why it matters for partners:** Relevant conversations include product-design platforms, experience prototyping, enterprise software architecture, AI-enabled interfaces, developer tools, and methods for translating emerging technology into usable services. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Design, UX & Visualization, Enterprise IT & Architecture, Leadership & Strategy - **Responsibilities represented:** - Shape human-centered digital product strategy and experience direction. - Lead software engineering execution for reliable enterprise products and services. - Connect product intent, design quality, and technical architecture during delivery. ### Stellantis - **Sector:** Automotive & Mobility - **Company description:** Stellantis designs, manufactures, and sells automobiles, commercial vehicles, mobility products, and related services. - **Representation:** Confirmed representation - **Overview:** Stellantis brings an advanced automotive design perspective focused on future vehicle concepts and evolving digital workflows. Relevant interests include applying AI and AR or VR tools to design processes, coordinating technology exploration across teams, and preparing promising innovations for consideration in future production programs. - **Why it matters for partners:** Relevant conversations include automotive visualization, collaborative XR design, AI-assisted ideation, virtual prototyping, design workflow integration, and supplier-supported innovation evaluation. - **Areas represented:** Innovation and Emerging Technology, Manufacturing and OT, XR and Spatial Computing - **Functions represented:** Design, UX & Visualization, Innovation & Transformation, Operations & Manufacturing - **Responsibilities represented:** - Guide concept development and design workflows for future automotive product proposals. - Pilot AI and immersive tools that improve automotive design exploration. - Coordinate cross-functional technology evaluation for potential future production integration. ### Stevens Institute of Technology - **Sector:** Education & Research - **Company description:** Stevens Institute of Technology is a private research university offering education in engineering, science, technology, business, and humanities. - **Representation:** Confirmed representation - **Overview:** Stevens Institute of Technology’s representation combines instructional design with campus-wide immersive learning support. The focus includes helping faculty integrate learning technologies, developing content for multiple course formats, and enabling academic exploration of virtual, mixed, and augmented reality through a shared XR environment. - **Why it matters for partners:** Relevant solutions include campus XR platforms, immersive content tools, device management, instructional design services, faculty enablement, and scalable support for mixed learning environments. - **Areas represented:** Learning and Development, Immersive Training, XR and Spatial Computing - **Functions represented:** Learning & Workforce Development, XR & Immersive Technology, Design, UX & Visualization - **Responsibilities represented:** - Support faculty adoption of learning technologies across classroom, hybrid, and online courses. - Manage shared XR capabilities for instructional use and campus exploration. - Develop immersive and digital content aligned with effective learning design. ### Stryker - **Sector:** Healthcare & Life Sciences - **Company description:** Stryker develops and manufactures medical technologies, including surgical equipment, orthopedic implants, and neurotechnology products. - **Representation:** Multi-person representation - **Overview:** Stryker’s representation highlights applied XR development and 3D visualization for medical space-planning tools. The focus connects immersive technology with practical healthcare design workflows, including development across established spatial-computing hardware and real-time 3D platforms, while also involving enterprise architecture considerations needed to support usable technical solutions. - **Why it matters for partners:** Relevant conversations include XR development platforms, real-time 3D pipelines, spatial-computing hardware integration, medical visualization, and tools that support collaborative space planning. - **Areas represented:** XR and Spatial Computing, 3D Content and Visualization, Enterprise AI - **Functions represented:** XR & Immersive Technology, Design, UX & Visualization, Enterprise IT & Architecture, AI, Data & Automation - **Responsibilities represented:** - Develop immersive applications and 3D visualization tools for medical space-planning workflows. - Connect spatial-computing platforms with design needs and enterprise technology constraints. ### Subsea Solutions - **Sector:** Other - **Company description:** An organization operating in the Other sector and serving related business or institutional needs. - **Representation:** Confirmed representation - **Overview:** Subsea Solutions’ representation focuses on simulation, motion graphics, and 3D animation for technical workforce training. The work translates complex subsea equipment concepts into immersive educational material for engineers and technicians, using game-engine and visualization capabilities to improve understanding of specialized systems. - **Why it matters for partners:** Relevant solutions include simulation authoring, real-time 3D engines, technical animation, immersive training delivery, digital equipment models, and visualization workflow tools. - **Areas represented:** 3D Content and Visualization, Digital Twins and Simulation, Learning and Development - **Functions represented:** Design, UX & Visualization, Learning & Workforce Development, Engineering & Product - **Responsibilities represented:** - Develop simulations and animations that explain complex subsea equipment concepts. - Create immersive technical training materials for engineers and technicians. - Translate specialized system knowledge into clear visual learning experiences. ### Sure Steel - **Sector:** Construction & Engineering - **Company description:** Sure Steel provides structural steel fabrication and construction services. - **Representation:** Confirmed representation - **Overview:** Sure Steel is represented through immersive learning and visualization work supporting steel construction processes. Relevant capabilities include interactive 3D assembly instruction, web-based augmented reality, animated installation sequences, and user-centered training interfaces designed to connect construction knowledge with practical pre-installation learning and quality support. - **Why it matters for partners:** Relevant conversations include immersive authoring, optimized 3D content, browser-based AR, construction training simulations, and scalable delivery of visual work instructions. - **Areas represented:** Learning and Development, 3D Content and Visualization, XR and Spatial Computing - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, XR & Immersive Technology - **Responsibilities represented:** - Develop interactive 3D learning experiences for steel assembly and construction preparation. - Translate field processes into animations, interfaces, and web-based augmented reality instruction. - Collaborate with project stakeholders to align immersive content with practical workflows. ### TechnipFMC - **Sector:** Energy & Utilities - **Company description:** TechnipFMC provides engineering, technology, equipment, and project services for offshore and onshore energy production. - **Representation:** Multi-person representation - **Overview:** TechnipFMC is represented across workforce learning and engineering simulation. This combination suggests practical interest in developing technical capabilities while using simulation to examine engineering systems, making the company pertinent to conversations linking digital engineering environments with structured employee learning. - **Why it matters for partners:** Relevant discussions include simulation platforms, engineering visualization, technical learning content, and approaches that translate simulated systems into scalable workforce development experiences. - **Areas represented:** Learning and Development, Digital Twins and Simulation - **Functions represented:** Learning & Workforce Development, Engineering & Product - **Responsibilities represented:** - Shape learning solutions that support workforce capability and structured technical development. - Lead simulation activities serving engineering analysis and digitally supported problem solving. ### TEL - **Sector:** Manufacturing & Industrial - **Company description:** An organization operating in the Manufacturing & Industrial sector. - **Representation:** Multi-person representation - **Overview:** TEL’s representation links technical program management with workforce enablement for semiconductor equipment support. Its interests encompass structured technical training, 3D instructional media, remote learning, field-service performance, equipment maintenance guidance, and mixed-reality exploration, providing a grounded view of technology adoption in complex industrial support environments. - **Why it matters for partners:** Relevant solutions include immersive training, remote assistance, 3D equipment visualization, learning platforms, field-service enablement, and content-development tools for industrial workforces. - **Areas represented:** Learning and Development, Manufacturing and OT, Remote Assistance, 3D Content and Visualization - **Functions represented:** Engineering & Product, Learning & Workforce Development, Design, UX & Visualization, Operations & Manufacturing - **Responsibilities represented:** - Coordinate technical programs involving complex products, stakeholders, and implementation requirements. - Design workforce learning for equipment operation, maintenance, troubleshooting, safety, and compliance. - Create 3D and mixed-reality content supporting remote and hands-on technical instruction. ### Tesla - **Sector:** Automotive & Mobility - **Company description:** Tesla designs and manufactures electric vehicles, energy storage systems, charging equipment, and solar energy products. - **Representation:** Multi-person representation - **Overview:** Tesla's representation brings together BIM automation, virtual design and construction, facility-oriented CAD workflows, data analysis, and LiDAR surveying. The combined perspective is relevant to digitally coordinated design and construction for factories, data centers, and commercial facilities, including reality capture and scripted process improvement. - **Why it matters for partners:** Pertinent conversations include BIM automation, reality capture, scan-to-model workflows, construction data integration, digital twins, and visualization for factory and facility engineering. - **Areas represented:** Product Design and Engineering, BIM/VDC and Construction, Data, Analytics, and Automation, Innovation and Emerging Technology - **Functions represented:** Engineering & Product, BIM, VDC & Construction, AI, Data & Automation, Design, UX & Visualization - **Responsibilities represented:** - Automate BIM and VDC workflows for complex facility design and construction coordination. - Apply scripting and data analysis to accelerate engineering and project delivery processes. - Capture spatial conditions through LiDAR surveying for engineering and construction applications. ### Texas Instruments - **Sector:** Manufacturing & Industrial - **Company description:** A semiconductor company that designs and manufactures analog and embedded processing chips. - **Representation:** Confirmed representation - **Overview:** Texas Instruments is represented through a workforce learning perspective. The relevant responsibility is supporting employee training and development, creating a practical connection to learning delivery, capability building, and technologies that help industrial organizations provide consistent and effective workforce education. - **Why it matters for partners:** Relevant discussions include learning platforms, training-content tools, workforce enablement, learner support, and methods for delivering consistent development within an industrial organization. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development - **Responsibilities represented:** - Support employee learning and development through broadly applicable training practices. - Help deliver workforce education and strengthen organizational capability over time. ### The Hershey Company - **Sector:** Other - **Company description:** The Hershey Company is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** The Hershey Company's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Applied Digital Innovation - Program participation includes Andy Hunt from The Hershey Company. - **Publicly confirmed speakers from this company:** - [Andy Hunt](https://augmentedenterprisesummit.com/speakers/andy-hunt/), Applied Digital Innovation — Panel ### The University of Georgia - **Sector:** Education & Research - **Company description:** The University of Georgia is a public research university providing undergraduate, graduate, professional, and continuing education. - **Representation:** Confirmed representation - **Overview:** The University of Georgia is represented through support for an academic VR and AR environment. The focus is broadly relevant to operating immersive technology resources, enabling users, and maintaining the technical foundation required for teaching, experimentation, or research involving spatial computing. - **Why it matters for partners:** Relevant conversations include XR lab infrastructure, device management, immersive software access, technical support, and tools that simplify academic experimentation and instruction. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Academic & Research - **Responsibilities represented:** - Support the operation and accessibility of university virtual and augmented reality resources. - Provide technical assistance for immersive systems used in academic environments. ### The Walt Disney Company - **Sector:** Other - **Company description:** The Walt Disney Company is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** The Walt Disney Company's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing, product design and engineering initiatives. - **Areas represented:** XR and Spatial Computing, Product Design and Engineering - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Public speaker role: Lead Product Designer | XR - Program participation includes Vedang Kulkarni from The Walt Disney Company. - **Publicly confirmed speakers from this company:** - [Vedang Kulkarni](https://augmentedenterprisesummit.com/speakers/vedang-kulkarni/), Lead Product Designer | XR — Case Study ### The Weather Channel - **Sector:** Media & Entertainment - **Company description:** The Weather Channel produces weather forecasts, reporting, analysis, and related television and digital media content. - **Representation:** Confirmed representation - **Overview:** The Weather Channel's representation focuses on real-time immersive graphics that communicate severe weather impacts and safety precautions. The work combines broadcast design, 3D visualization, virtual production, augmented graphics, and spatial storytelling to make complex environmental conditions understandable to audiences. - **Why it matters for partners:** Relevant discussions include real-time rendering, virtual production, broadcast XR, immersive data visualization, and scalable 3D pipelines for safety-centered audience communication. - **Areas represented:** 3D Content and Visualization, Product Design and Engineering, XR and Spatial Computing - **Functions represented:** Design, UX & Visualization, XR & Immersive Technology, Safety, EHS & Ergonomics - **Responsibilities represented:** - Direct real-time immersive graphics that explain severe weather conditions and safety guidance. - Integrate 3D design and virtual-production techniques into broadcast storytelling workflows. - Translate complex environmental risks into clear, visually engaging audience experiences. ### The XR Beat - **Sector:** Media & Entertainment - **Company description:** An organization operating in the Media & Entertainment sector. - **Representation:** Confirmed representation - **Overview:** The XR Beat contributes a media and editorial viewpoint shaped by product-oriented work and attention to emerging technology. Conversations can focus on how new tools, platforms, and experiences are understood, evaluated, and communicated, without presuming operational deployment responsibilities or enterprise technology ownership. - **Why it matters for partners:** Relevant conversations include product storytelling, emerging-technology context, and how engineering developments are communicated to informed industry audiences rather than enterprise deployment planning. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Engineering & Product - **Responsibilities represented:** - Set editorial priorities around emerging technology developments and their implications for industry audiences. - Interpret product and engineering trends through clear, relevant narratives for professional readers. ### TK Elevator - **Sector:** Manufacturing & Industrial - **Company description:** TK Elevator manufactures, installs, modernizes, and services elevators, escalators, moving walks, and related mobility systems. - **Representation:** Multi-person representation - **Overview:** TK Elevator presents a cross-functional view spanning product lifecycle strategy, software and embedded engineering, manufacturing considerations, safety-oriented product development, and commercial leadership. The representation supports discussion of how digital engineering and emerging technologies can improve industrial products from design and software integration through lifecycle support and market delivery. - **Why it matters for partners:** Relevant discussions include product lifecycle platforms, embedded development, 3D engineering visualization, industrial data, connected products, safety workflows, and digital tools supporting installation and long-term service. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering, Manufacturing and OT, 3D Content and Visualization - **Functions represented:** Engineering & Product, Design, UX & Visualization, Leadership & Strategy, Operations & Manufacturing, Safety, EHS & Ergonomics - **Responsibilities represented:** - Guide product lifecycle strategy, requirements, and support across industrial product lines. - Develop software and embedded capabilities for connected elevator systems. - Align engineering innovation with manufacturing, safety, and new-installation priorities. ### Toyota - **Sector:** Automotive & Mobility - **Company description:** Toyota designs, manufactures, and sells passenger vehicles, commercial vehicles, and related mobility products and services. - **Representation:** Multi-person representation - **Overview:** Toyota brings engineering, manufacturing, and project leadership perspectives centered on digital strategy, production technology, and emerging capabilities. The represented responsibilities cover multidisciplinary project execution, operational efficiency, controls and electrical engineering, technical troubleshooting, and product or process design, making the company relevant to practical industrial transformation discussions. - **Why it matters for partners:** Relevant solution conversations include manufacturing technology, engineering design tools, industrial controls, digital project execution, simulation, and emerging capabilities that support safer, more efficient production environments. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology, Manufacturing and OT - **Functions represented:** Engineering & Product, Operations & Manufacturing, Leadership & Strategy, Academic & Research, Design, UX & Visualization - **Responsibilities represented:** - Lead digital and engineering initiatives across multifunctional groups to improve operational efficiency. - Design, troubleshoot, and implement production systems involving controls, electronics, and manufacturing technology. - Coordinate project portfolios and evaluate emerging approaches for engineering and operational applications. ### Trek Bicycle - **Sector:** Other - **Company description:** Trek Bicycle is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Multi-person representation - **Overview:** Trek Bicycle's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing, product design and engineering initiatives. - **Areas represented:** XR and Spatial Computing, Product Design and Engineering - **Functions represented:** XR & Immersive Technology, Engineering & Product - **Responsibilities represented:** - Public speaker role: 3D Pipeline Architect - Public speaker role: Studio Manager // Digital Product Visualization CGI, 3D, XR - **Publicly confirmed speakers from this company:** - [Clayton Krause](https://augmentedenterprisesummit.com/speakers/clayton-krause/), 3D Pipeline Architect — Case Study - [Michael Hammond](https://augmentedenterprisesummit.com/speakers/michael-hammond/), Studio Manager // Digital Product Visualization CGI, 3D, XR — Case Study ### TRICK 3D - **Sector:** Professional Services - **Company description:** A creative studio producing 3D visualization, animation, and immersive digital experiences for organizations. - **Representation:** Confirmed representation - **Overview:** TRICK 3D brings a communications leadership perspective to emerging-technology discussions. The represented responsibility is most relevant to how innovative capabilities are explained, positioned, and understood across audiences, rather than to assumptions about technical implementation, operational ownership, or a defined enterprise deployment. - **Why it matters for partners:** Relevant conversations include innovation storytelling, technology positioning, adoption communications, and ways to present complex immersive or digital capabilities clearly to business audiences. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Shape communications that make emerging technologies understandable and relevant to varied audiences. - Guide strategic messaging around innovation, organizational positioning, and audience engagement. ### Trifork - **Sector:** Other - **Company description:** Trifork is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Trifork's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting xr and spatial computing initiatives. - **Areas represented:** XR and Spatial Computing - **Functions represented:** XR & Immersive Technology, Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Global Head of Spatial Computing - Program participation includes Mark Chabot from Trifork. - **Publicly confirmed speakers from this company:** - [Mark Chabot](https://augmentedenterprisesummit.com/speakers/mark-chabot/), Global Head of Spatial Computing — Panel ### Turner - **Sector:** Construction & Engineering - **Company description:** Turner provides construction management and general contracting services for building projects. - **Representation:** Multi-person representation - **Overview:** Turner brings a deeply focused VDC and BIM perspective covering management, project coordination, and engineering execution. The representation is well aligned with practical discussion of model-based construction workflows, multidisciplinary coordination, digital project delivery, and tools that help field and office teams work from consistent information. - **Why it matters for partners:** Relevant conversations include BIM and VDC platforms, model coordination, field visualization, issue tracking, reality capture integration, and collaborative tools for digital construction delivery. - **Areas represented:** BIM/VDC and Construction - **Functions represented:** BIM, VDC & Construction, Engineering & Product - **Responsibilities represented:** - Manage VDC and BIM delivery across active construction projects. - Coordinate model-based workflows among engineering, project, and field stakeholders. - Execute digital construction tasks and support consistent project information. ### U.S. Bank - **Sector:** Financial Services & Insurance - **Company description:** The company provides consumer and commercial banking, payment, wealth management, and other financial services. - **Representation:** Multi-person representation - **Overview:** U.S. Bank combines enterprise AI strategy with experience design and digital transformation perspectives. Its representation connects strategic direction, human-centered product practices, enterprise platform considerations, and cross-functional delivery, supporting practical discussion of how AI-enabled and data-informed capabilities can improve scalable customer and employee experiences in regulated financial services. - **Why it matters for partners:** Relevant conversations include enterprise AI strategy, experience design platforms, data-informed personalization, design governance, accessible digital journeys, cross-functional collaboration, and scalable transformation practices. - **Areas represented:** Enterprise AI, Innovation and Emerging Technology, Product Design and Engineering, Logistics and Supply Chain - **Functions represented:** Leadership & Strategy, Design, UX & Visualization, Innovation & Transformation, Enterprise IT & Architecture - **Responsibilities represented:** - Set enterprise AI direction and connect strategy with responsible organizational adoption. - Embed human-centered design into product strategy, operating models, and digital transformation. - Coordinate product, design, engineering, and data teams around scalable customer experiences. ### Union Pacific Railroad - **Sector:** Transportation & Logistics - **Company description:** Union Pacific Railroad transports freight by rail across agricultural, automotive, industrial, and consumer goods markets. - **Representation:** Multi-person representation - **Overview:** Union Pacific Railroad's representation is concentrated in training design, technical instruction, and workforce resources for transportation operations. The group offers a useful perspective on how learning content, instructor-led delivery, and workforce technology can support consistent technical capability across a large rail organization. - **Why it matters for partners:** Relevant discussions include technical training platforms, immersive learning, workforce content development, instructor enablement, skills management, and technology supporting consistent operational instruction. - **Areas represented:** Learning and Development, Workforce Technology, Innovation and Emerging Technology - **Functions represented:** Learning & Workforce Development, Design, UX & Visualization, Engineering & Product - **Responsibilities represented:** - Design structured learning content for technical and transportation-oriented workforce development. - Deliver instruction supporting operational knowledge and consistent employee performance. - Coordinate technical training resources, methods, and workforce learning programs. ### United Airlines - **Sector:** Transportation & Logistics - **Company description:** United Airlines provides scheduled passenger and cargo air transportation and related travel services. - **Representation:** Confirmed representation - **Overview:** United Airlines is represented through innovation architecture and engagement work evaluating emerging technologies for aviation. Supported interests include AI, immersive technology, 3D printing, autonomous mobility concepts, laboratory operations, partner collaboration, proof-of-concept development, and technology initiatives aimed at customer experience and operational efficiency. - **Why it matters for partners:** Relevant conversations include aviation innovation platforms, enterprise XR, AI-enabled operations, 3D visualization, rapid prototyping, lab infrastructure, and pathways from demonstration to scalable implementation. - **Areas represented:** Innovation and Emerging Technology, 3D Content and Visualization, Learning and Development - **Functions represented:** Innovation & Transformation, Engineering & Product, Enterprise IT & Architecture - **Responsibilities represented:** - Evaluate emerging technologies for aviation customer experiences and operational use cases. - Architect and coordinate prototypes spanning AI, immersive systems, mobility, and digital fabrication. - Manage innovation-lab resources and collaboration with internal stakeholders and external partners. ### University of Florida - **Sector:** Education & Research - **Company description:** A public research university providing undergraduate, graduate, professional education, and academic research across many disciplines. - **Representation:** Confirmed representation - **Overview:** The University of Florida is represented through research software engineering for AI, XR, education, and healthcare applications. The work connects full-stack architecture, immersive development, high-performance computing, analytics, simulation, and multidisciplinary research delivery, providing a technically informed view of translating research concepts into scalable systems. - **Why it matters for partners:** Relevant discussions include research-grade AI and XR platforms, digital human simulation, immersive application development, HPC integration, analytics, and reusable infrastructure for multidisciplinary projects. - **Areas represented:** Product Design and Engineering, XR and Spatial Computing, Data, Analytics, and Automation - **Functions represented:** Engineering & Product, Enterprise IT & Architecture, Academic & Research - **Responsibilities represented:** - Architect AI and XR applications supporting multidisciplinary education and healthcare research. - Guide full-stack integration across immersive engines, web systems, APIs, and research computing. - Coordinate technical delivery from requirements and planning through quality assurance and dissemination. ### University of Michigan - **Sector:** Education & Research - **Company description:** A public research university providing undergraduate, graduate, professional education, and conducting research across diverse academic disciplines. - **Representation:** Confirmed representation - **Overview:** University of Michigan is represented through hands-on immersive environment creation supporting XR experiences in an academic setting. The relevant perspective centers on building and shaping spatial content, with practical interest in tools that improve 3D workflow quality, collaboration, iteration, and delivery for immersive applications. - **Why it matters for partners:** Relevant conversations include XR content-creation platforms, 3D environment workflows, real-time visualization tools, and solutions that simplify collaborative production of immersive academic experiences. - **Areas represented:** XR and Spatial Computing - **Functions represented:** XR & Immersive Technology - **Responsibilities represented:** - Creates and refines immersive environments for XR experiences in an academic context. - Applies spatial content skills to practical implementation and production workflows. ### University of North Texas - **Sector:** Education & Research - **Company description:** A public research university offering undergraduate and graduate education across arts, sciences, business, engineering, and other fields. - **Representation:** Confirmed representation - **Overview:** The university is represented through academic work in learning technologies and technology-supported instruction. The perspective centers on how digital tools can strengthen teaching, learning, and educational practice, creating a relevant connection to applied learning technology rather than broader enterprise deployment. - **Why it matters for partners:** Relevant conversations include learning platforms, instructional technology, educational content tools, and research partnerships supporting technology-enabled teaching and faculty practice. - **Areas represented:** Learning and Development - **Functions represented:** Academic & Research, Learning & Workforce Development - **Responsibilities represented:** - Research and teach practical applications of technology in learning environments. - Evaluate digitally supported instructional approaches and their educational value. ### University of South Carolina - **Sector:** Education & Research - **Company description:** A public research university providing undergraduate, graduate, and professional education while conducting research across diverse academic disciplines. - **Representation:** Confirmed representation - **Overview:** Academic representation from the university brings a research and teaching perspective to innovation and emerging technology. The supported remit is broad, making this audience most relevant for conversations about how new technologies can be explored, studied, and introduced within higher education. - **Why it matters for partners:** Suitable discussions include academic pilots, research collaboration, educational technology exploration, and tools that help universities evaluate emerging capabilities. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Academic & Research - **Responsibilities represented:** - Contribute to university teaching and academic research activities. - Explore emerging technology through an educational and scholarly lens. ### University of West Georgia - **Sector:** Education & Research - **Company description:** University of West Georgia provides undergraduate and graduate education while supporting academic research and community engagement. - **Representation:** Confirmed representation - **Overview:** The University of West Georgia contributes a higher-education perspective focused on technology and innovation. Its representation is relevant to institution-level exploration of emerging capabilities, modernization priorities, and the practical adoption of technologies that can support educational services and organizational transformation. - **Why it matters for partners:** Relevant conversations include emerging-technology evaluation, institutional transformation, adoption planning, and platforms that help educational organizations introduce and manage new digital capabilities. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Innovation & Transformation - **Responsibilities represented:** - Advances technology and innovation priorities within a higher-education environment. - Supports institutional exploration and practical adoption of emerging capabilities. - Connects administrative needs with technology-enabled improvement opportunities. ### Unum - **Sector:** Financial Services & Insurance - **Company description:** An insurance company providing workplace benefits, including disability, life, accident, critical illness, dental, and vision coverage. - **Representation:** Confirmed representation - **Overview:** Unum's representation connects enterprise AI strategy with product execution, responsible governance, and workforce adoption. The remit spans use-case prioritization, cross-functional delivery, data readiness, regulatory alignment, and communication of business outcomes, offering a grounded view of scaling AI inside a regulated insurance environment. - **Why it matters for partners:** Relevant solutions include enterprise AI platforms, governance and observability, product lifecycle tooling, data infrastructure, adoption support, and regulated-workflow integration. - **Areas represented:** Enterprise AI, Product Design and Engineering, Innovation and Emerging Technology - **Functions represented:** Engineering & Product, Operations & Manufacturing, Leadership & Strategy - **Responsibilities represented:** - Shape enterprise AI priorities and translate business opportunities into a sequenced product roadmap. - Coordinate multidisciplinary delivery from early prototypes through deployment, maintenance, and workforce adoption. - Embed responsible AI, compliance, security, and data-readiness requirements into product execution. ### UPS - **Sector:** Transportation & Logistics - **Company description:** UPS provides parcel delivery, freight transportation, supply chain management, and logistics services. - **Representation:** Multi-person representation - **Overview:** UPS brings together enterprise AI architecture, learning strategy, and telecommunications-oriented technical leadership. The representation supports conversations spanning scalable agentic systems, responsible AI governance, cloud and edge architecture, automation platforms, workforce learning, and the organizational standards needed to deploy emerging technology across complex logistics operations. - **Why it matters for partners:** Relevant conversations include agentic AI platforms, governance and risk tooling, multi-cloud architecture, automation frameworks, enterprise learning systems, and secure integration across distributed logistics environments. - **Areas represented:** Enterprise AI, Agentic AI, Data, Analytics, and Automation, Product Design and Engineering, Learning and Development - **Functions represented:** Leadership & Strategy, Engineering & Product, Enterprise IT & Architecture, AI, Data & Automation - **Responsibilities represented:** - Define scalable enterprise AI architecture, governance standards, security controls, and reusable platform services. - Develop workforce learning approaches that support capability building and technology adoption. - Connect emerging technology programs with enterprise infrastructure and cross-functional operational requirements. - **Publicly confirmed speakers from this company:** - [Darryl Forbes](https://augmentedenterprisesummit.com/speakers/darryl-forbes/), Vice President — Case Study - [Justin Ashtiani](https://augmentedenterprisesummit.com/speakers/justin-ashtiani/), Senior Manager — Case Study - [Po-Nien Lin](https://augmentedenterprisesummit.com/speakers/po-nien-lin/), Lead Research Scientist — Case Study - [Jon Gurney Bell](https://augmentedenterprisesummit.com/speakers/jon-gurney-bell/), Strategic Innovation at UPS’s Advanced Technology Group (ATG) — Case Study ### VanKirk Electric - **Sector:** Construction & Engineering - **Company description:** An electrical contractor providing installation and related services for construction projects. - **Representation:** Confirmed representation - **Overview:** VanKirk Electric has leadership-level interest in integrating technology within an electrical construction and engineering environment. The supported focus is broad technology coordination and emerging solutions, making interoperability, implementation planning, and the practical introduction of new tools into established business processes suitable areas for discussion. - **Why it matters for partners:** Relevant conversations include integration platforms, implementation frameworks, interoperability, and emerging technologies that can connect cleanly with existing construction and engineering workflows. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Coordinate technology integrations across established systems, workflows, and operational stakeholders. - Evaluate emerging capabilities for practical alignment with organizational technology priorities. ### Veolia - **Sector:** Other - **Company description:** Veolia is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Veolia's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: CIO North America Business Units - Program participation includes Balamurali Rengarajan from Veolia. - **Publicly confirmed speakers from this company:** - [Balamurali Rengarajan](https://augmentedenterprisesummit.com/speakers/balamurali-rengarajan/), CIO North America Business Units — Panel ### Vertiv - **Sector:** Manufacturing & Industrial - **Company description:** A manufacturer of power, cooling, and infrastructure systems used to support data centers and communications networks. - **Representation:** Multi-person representation - **Overview:** Vertiv’s representation links data-center thermal engineering with intelligent automation. Technical interests include cooling systems, mechanical and process design, instrumentation, testing, BIM collaboration, and data-driven automation. This combination creates a grounded view of how engineering accuracy, industrial workflows, and automation can support reliable digital-infrastructure products and facilities. - **Why it matters for partners:** Relevant conversations include engineering simulation, BIM coordination, industrial automation, laboratory digitization, thermal-system visualization, data analytics, and workflow tools for complex infrastructure design. - **Areas represented:** Product Design and Engineering, Innovation and Emerging Technology, Manufacturing and OT, BIM/VDC and Construction - **Functions represented:** AI, Data & Automation, Engineering & Product, Design, UX & Visualization, Innovation & Transformation - **Responsibilities represented:** - Develop reliable thermal and mechanical designs for data-center infrastructure and cooling systems. - Coordinate multidisciplinary design inputs across BIM, structural, electrical, architectural, and vendor teams. - Advance intelligent automation and data-driven process improvement within industrial workflows. ### Virgin Galactic - **Sector:** Aerospace & Defense - **Company description:** An aerospace company developing and operating commercial spaceflight systems for private individuals and scientific research missions. - **Representation:** Confirmed representation - **Overview:** Virgin Galactic is represented through leadership in technical training. The supported focus is workforce learning for a technically demanding aerospace environment, making the company relevant to discussions about instructional delivery, skills development, training consistency, and preparation for specialized operational work. - **Why it matters for partners:** Relevant discussions include technical learning platforms, training-content management, skills assessment, instructor support, and scalable delivery for specialized workforces. - **Areas represented:** Learning and Development - **Functions represented:** Learning & Workforce Development - **Responsibilities represented:** - Guide technical training programs for a specialized aerospace workforce. - Support consistent skills development and readiness across technical learning activities. ### Volkswagen - **Sector:** Automotive & Mobility - **Company description:** An automotive manufacturer that designs, produces, and sells passenger cars, commercial vehicles, and related mobility services. - **Representation:** Confirmed representation - **Overview:** Volkswagen's manufacturing representation bridges business requirements, IT integration, cloud delivery, and Industry 4.0 solutions. Supported interests include industrial computer vision, artificial intelligence, three-dimensional mapping, condition monitoring, digital twins, IoT, and edge computing within an automotive production environment. - **Why it matters for partners:** Relevant solutions include industrial AI, computer vision, digital twins, edge platforms, cloud integration, condition monitoring, and three-dimensional manufacturing visualization. - **Areas represented:** Manufacturing and OT, 3D Content and Visualization, Digital Twins and Simulation - **Functions represented:** Engineering & Product, Operations & Manufacturing, AI, Data & Automation - **Responsibilities represented:** - Translate manufacturing needs into cloud, AI, IoT, and edge-computing requirements. - Steer cross-functional technology projects through business, product, and enterprise IT processes. - Support industrial visualization, condition monitoring, and digital-twin applications in production. ### Volvo - **Sector:** Automotive & Mobility - **Company description:** A vehicle manufacturer producing cars, trucks, buses, construction equipment, engines, and related transportation technologies. - **Representation:** Confirmed representation - **Overview:** Volvo's representation sits at the intersection of software engineering and extended-reality development. The perspective is implementation-focused, with relevance to building and supporting spatial applications within an automotive technology environment rather than setting broader transformation or enterprise strategy. - **Why it matters for partners:** Relevant discussions include XR development platforms, spatial application tooling, enterprise integration, testing workflows, and software infrastructure for immersive experiences. - **Areas represented:** XR and Spatial Computing - **Functions represented:** Engineering & Product, Enterprise IT & Architecture, XR & Immersive Technology - **Responsibilities represented:** - Develop software capabilities associated with extended-reality experiences and applications. - Contribute technical implementation expertise within an automotive enterprise technology environment. ### Volvo Group University - **Sector:** Other - **Company description:** Volvo Group University is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** Volvo Group University's public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: XR Specialist GLT - Program participation includes Matthew Connors from Volvo Group University. - **Publicly confirmed speakers from this company:** - [Matthew Connors](https://augmentedenterprisesummit.com/speakers/matthew-connors/), XR Specialist GLT — Case Study ### Walmart - **Sector:** Retail & Consumer - **Company description:** A retailer operating physical and online stores that sell groceries, household goods, apparel, electronics, and other merchandise. - **Representation:** Multi-person representation - **Overview:** Walmart's representation spans global learning, continuous improvement, enterprise engineering, and immersive application infrastructure. The combined perspective connects workforce development and operational change with cloud-native AR/VR platforms, scalable backend systems, data-driven process improvement, and cross-functional program execution. - **Why it matters for partners:** Relevant solutions include immersive retail platforms, cloud architecture, workforce learning, process analytics, continuous-improvement tooling, and technology supporting operational and supply-chain change. - **Areas represented:** Learning and Development, Product Design and Engineering, XR and Spatial Computing, Data, Analytics, and Automation, Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, Learning & Workforce Development, Engineering & Product, XR & Immersive Technology - **Responsibilities represented:** - Develop workforce capability through facilitated learning, mentoring, and leadership development. - Architect scalable cloud and backend services supporting real-time immersive retail applications. - Lead cross-functional improvement programs across processes, governance, operations, and organizational change. - **Publicly confirmed speakers from this company:** - [Kyle Beam](https://augmentedenterprisesummit.com/speakers/kyle-beam/), Senior Manager, Business Strategy Upstream Facilities Services – Digital Enablement — Panel ### Warner Bros. Discovery - **Sector:** Media & Entertainment - **Company description:** A media and entertainment company producing and distributing films, television programs, news, sports, and streaming content. - **Representation:** Multi-person representation - **Overview:** Warner Bros. Discovery combines enterprise technology-program leadership with broadcast production direction. The represented interests encompass generative AI, intelligent automation, cloud and data systems, product engineering, cross-functional delivery, and emerging technology, alongside the operational coordination required to deliver live news programming. - **Why it matters for partners:** Relevant discussions include generative AI governance, intelligent platforms, workflow automation, cross-functional technology delivery, and emerging tools that support complex media-production and enterprise operations. - **Areas represented:** Innovation and Emerging Technology, Generative AI, Product Design and Engineering, Data, Analytics, and Automation - **Functions represented:** Leadership & Strategy, Engineering & Product, Enterprise IT & Architecture, Design, UX & Visualization - **Responsibilities represented:** - Coordinate AI, data, cloud, product, and engineering programs across global cross-functional teams. - Translate strategic roadmaps into governed delivery processes, platform improvements, and operational execution. - Direct time-sensitive broadcast production through coordinated technical and editorial workflows. ### Wayfair - **Sector:** Retail & Consumer - **Company description:** An online retailer selling furniture, home furnishings, décor, appliances, and other household products through e-commerce platforms. - **Representation:** Confirmed representation - **Overview:** Wayfair's representation combines creative production with generative AI, agentic workflows, analytics, and three-dimensional visualization. The work centers on scalable product imagery, quality standards, prompt-driven production, workflow automation, reporting, and consistent visual output for digital commerce and marketing. - **Why it matters for partners:** Relevant solutions include generative imagery, agent orchestration, creative workflow automation, visualization quality control, production analytics, and scalable three-dimensional content pipelines. - **Areas represented:** 3D Content and Visualization, Data, Analytics, and Automation, Agentic AI - **Functions represented:** Design, UX & Visualization, AI, Data & Automation, Engineering & Product - **Responsibilities represented:** - Define quality standards for three-dimensional and AI-generated product imagery. - Build prompt-driven visualization pipelines, reusable templates, and agentic automation workflows. - Analyze production performance and improve scalability, efficiency, and visual consistency. ### Wells Fargo - **Sector:** Financial Services & Insurance - **Company description:** A financial services company providing banking, lending, investment, and wealth management services to individuals and businesses. - **Representation:** Multi-person representation - **Overview:** Wells Fargo’s representation reflects senior leadership interest in emerging technology alongside cybersecurity oversight. The combination is relevant to strategic discussions about introducing new enterprise capabilities within a highly regulated financial-services environment, where innovation direction must remain aligned with security, governance, resilience, and organizational risk considerations. - **Why it matters for partners:** Relevant conversations concern secure emerging-technology adoption, governance frameworks, cyber-resilient enterprise platforms, and executive approaches to balancing innovation with financial-services risk requirements. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Provide senior direction for organizational priorities and emerging-technology considerations. - Align technology initiatives with cybersecurity, governance, resilience, and enterprise risk expectations. ### Wellstar Health System - **Sector:** Healthcare & Life Sciences - **Company description:** A nonprofit healthcare system providing hospital, outpatient, primary, specialty, emergency, and other medical services. - **Representation:** Confirmed representation - **Overview:** Wellstar's representation connects enterprise data strategy, omnichannel experience, healthcare interoperability, and production agentic AI. The remit spans patient, provider, and employee data surfaces, digital automation, platform integration, analytics, and cross-functional use cases across workforce, marketing, and contact-center operations. - **Why it matters for partners:** Relevant solutions include healthcare data platforms, interoperability, agentic AI, workflow automation, omnichannel orchestration, analytics, governance, and workforce-facing digital systems. - **Areas represented:** Data, Analytics, and Automation, Agentic AI, Workforce Technology - **Functions represented:** AI, Data & Automation, Enterprise IT & Architecture, Operations & Manufacturing - **Responsibilities represented:** - Shape enterprise data, AI, analytics, and omnichannel platform strategy. - Integrate clinical, workforce, service, and digital-experience systems into shared operating capabilities. - Deliver agentic automation across employee, marketing, and contact-center workflows. ### Western Governors University - **Sector:** Education & Research - **Company description:** A nonprofit online university offering competency-based undergraduate and graduate degree programs across several professional fields. - **Representation:** Confirmed representation - **Overview:** Western Governors University brings an enterprise AI product perspective focused on personalized learning, student success, data strategy, governance, and intelligent automation. The representation connects higher-education transformation with scaling AI and machine-learning products from experimentation toward measurable institutional outcomes. - **Why it matters for partners:** Relevant conversations include education-focused AI platforms, agentic systems, data products, responsible AI governance, personalized learning, analytics, and enterprise automation. - **Areas represented:** Data, Analytics, and Automation, Enterprise AI, Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy, AI, Data & Automation, Engineering & Product - **Responsibilities represented:** - Shape AI and data product strategy around personalized learning and student success. - Guide scalable AI, machine-learning, automation, and responsible-governance capabilities. - Translate institutional needs into product roadmaps and measurable transformation initiatives. ### White Cap - **Sector:** Construction & Engineering - **Company description:** A distributor of construction supplies, tools, safety products, and specialty materials for professional contractors and infrastructure projects. - **Representation:** Confirmed representation - **Overview:** White Cap's representation is grounded in BIM-enabled construction design and digital project delivery. The focus is on using Revit and related technologies to improve construction workflows, strengthen collaboration, and support more efficient, coordinated project outcomes. - **Why it matters for partners:** Relevant conversations include BIM authoring, model coordination, construction-data interoperability, digital project delivery, visualization, and workflow tools for design practitioners. - **Areas represented:** BIM/VDC and Construction, Innovation and Emerging Technology - **Functions represented:** BIM, VDC & Construction, Design, UX & Visualization, Engineering & Product - **Responsibilities represented:** - Develop and coordinate BIM models supporting construction design and project delivery. - Apply digital tools to streamline workflows and strengthen multidisciplinary collaboration. ### Whiting-Turner - **Sector:** Construction & Engineering - **Company description:** A construction management and general contracting company delivering building projects across commercial, institutional, industrial, and infrastructure sectors. - **Representation:** Multi-person representation - **Overview:** Whiting-Turner’s representation is firmly centered on virtual design and construction, combining implementation and management perspectives. The company is relevant to discussions about coordinating digital building information with project delivery, improving model-based collaboration, and supporting consistent VDC practices across construction teams and workflows. - **Why it matters for partners:** Relevant conversations include BIM coordination, construction visualization, field collaboration, model review, digital project delivery, and platforms connecting design information with execution. - **Areas represented:** BIM/VDC and Construction - **Functions represented:** BIM, VDC & Construction, Engineering & Product - **Responsibilities represented:** - Coordinate model-based construction workflows across project stakeholders and technical disciplines. - Guide VDC implementation practices, standards, and delivery priorities. - Apply engineering judgment to digital coordination within active construction processes. ### Williams-Sonoma - **Sector:** Retail & Consumer - **Company description:** A retailer selling kitchenware, furniture, home furnishings, and décor through stores, catalogs, and e-commerce brands. - **Representation:** Confirmed representation - **Overview:** Williams-Sonoma’s representation centers on visual merchandising, retail experience, and creative space planning. The role connects brand presentation with customer-facing environments and offers a practical perspective on how emerging tools may support visualization, design workflows, and consistent execution across physical retail settings. - **Why it matters for partners:** Relevant conversations include visualization platforms, spatial planning tools, and emerging technologies that can support efficient, consistent creative execution in retail environments. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Design, UX & Visualization - **Responsibilities represented:** - Guide visual merchandising and creative space-planning activities within customer-facing retail environments. - Coordinate design execution that supports coherent presentation and consistent retail experiences. ### XR Association (XRA) - **Sector:** Other - **Company description:** XR Association (XRA) is represented by publicly announced speakers working across enterprise technology and operations. - **Representation:** Confirmed representation - **Overview:** XR Association (XRA)'s public speaker participation adds a directly attributable enterprise perspective to the program. - **Why it matters for partners:** Relevant to partners supporting innovation and emerging technology initiatives. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Public speaker role: Sr Vice President, Research and Best Practices - Program participation includes Stephanie Montgomery from XR Association (XRA). - **Publicly confirmed speakers from this company:** - [Stephanie Montgomery](https://augmentedenterprisesummit.com/speakers/stephanie-montgomery/), Sr Vice President, Research and Best Practices — Panel ### Yale University - **Sector:** Education & Research - **Company description:** A private research university providing undergraduate, graduate, and professional education while conducting research across numerous disciplines. - **Representation:** Confirmed representation - **Overview:** Yale University’s representation offers a business-analysis perspective with program-level influence in an academic institution. The supported focus is broadly on translating organizational needs into structured requirements and improvement priorities, creating relevance for emerging technologies that depend on careful process understanding, stakeholder alignment, and practical implementation planning. - **Why it matters for partners:** Appropriate conversations include requirements discovery, workflow analysis, process automation, stakeholder collaboration, and evaluation frameworks for introducing emerging enterprise technologies. - **Areas represented:** Innovation and Emerging Technology - **Functions represented:** Leadership & Strategy - **Responsibilities represented:** - Translate organizational needs into clear requirements and structured improvement priorities. - Coordinate stakeholder perspectives across business processes and technology-related initiatives. ### Yamaha - **Sector:** Automotive & Mobility - **Company description:** A manufacturer producing motorcycles, marine products, engines, recreational vehicles, and other motorized mobility equipment. - **Representation:** Confirmed representation - **Overview:** Yamaha brings an enterprise digital transformation and architecture perspective spanning customer-facing websites, mobile applications, eCommerce, and marketing technology. Its representation connects strategic modernization with engineering execution, cross-functional alignment, scalable platform design, and coordination among business units, technology teams, global stakeholders, and external partners. - **Why it matters for partners:** Relevant discussions include enterprise architecture, digital modernization, product engineering, cloud-enabled platforms, and emerging technologies that integrate cleanly across complex customer-facing ecosystems. - **Areas represented:** Innovation and Emerging Technology, Product Design and Engineering - **Functions represented:** Engineering & Product, Innovation & Transformation, Leadership & Strategy - **Responsibilities represented:** - Shape scalable architecture for customer-facing web, mobile, commerce, and marketing platforms. - Connect modernization strategy with engineering execution across business and technology stakeholders. - Guide technical teams and external partners toward consistent, maintainable digital solutions. ### Y‑12 National Security Complex - **Sector:** Government & Public Sector - **Company description:** A government nuclear security facility supporting national defense, nuclear nonproliferation, and materials stewardship missions. - **Representation:** Confirmed representation - **Overview:** Y‑12 National Security Complex is represented through engineering work tied to manufacturing and operational technology. The practical focus is coordination and implementation within production environments, making discussions most relevant when they address reliable workflows, engineering visibility, and the connection between production planning and industrial operations. - **Why it matters for partners:** Relevant solution conversations include production workflow management, manufacturing visibility, OT integration, engineering coordination, and tools that strengthen controlled industrial execution. - **Areas represented:** Manufacturing and OT - **Functions represented:** Engineering & Product, Operations & Manufacturing - **Responsibilities represented:** - Coordinate manufacturing activities across engineering requirements and operational workflows. - Support reliable manufacturing execution through process visibility, planning discipline, and technical implementation. --- # AI Agent Prompt: Is the Augmented Enterprise Summit a Good Fit? Use the attached `augmented-enterprise-summit-audience-fit-ai.md` as your primary evidence. If I provide information about my company, offering, target buyers, current customers, or event goals, use that information as additional evidence. Do not invent facts that are not present. Evaluate whether the 2026 Augmented Enterprise Summit is a strong commercial and strategic fit for my organization. Return: 1. **Fit rating:** Strong, Moderate, Weak, or Insufficient evidence. 2. **Why:** The three to five strongest evidence-backed reasons. 3. **Buyer and partner alignment:** Which represented responsibilities, functions, sectors, priorities, and companies overlap with our target market. 4. **Speaker and program adjacency:** Any publicly confirmed speakers or represented companies that make the event more relevant. 5. **Best participation path:** Attend, sponsor, exhibit, propose a commercially aligned program conversation, or do not prioritize. Do not assume speaking access or guaranteed placement. 6. **Recommended objectives:** The specific meetings, proof points, market-learning goals, or partnership outcomes we should pursue. 7. **Risks and gaps:** What remains uncertain and what should be verified with the event team. 8. **Questions for the event team:** No more than five high-value questions. 9. **Bottom line:** A concise recommendation suitable for an executive. Prioritize audience quality, buyer relevance, responsibility alignment, and commercial fit over raw event volume. Treat company representation as evidence of market relevance, not a promise that any specific private attendee will meet with us.