January 5, 2026
The “best” use cases for XR in enterprise today are arguably remote support, training, and design; but I’m more interested in the concept of a virtual office. Employees today may…
May 14, 2025
The enterprise XR space has come pretty far in the last 5-10 years. In more and more cases, pilot programs turn into wider-scale rollouts rather than end in purgatory . Check out…
April 7, 2025
January 6, 2025
A look back at 2024 enterprise XR use cases in retail, healthcare and government, with training, digital twins and quantifiable ROI among the key trends.
November 12, 2024
Back in 2019, I wrote an article posing the question, “When is the time to talk about consumer-facing AR apps in enterprise?” With Apple now reportedly working on smart glasses…
July 26, 2024
In December 2023, it was announced that Halliburton would be developing a digital twin system for Petrobras’ giant pre-salt field offshore Brazil in order to help “reduce expenditure, accelerate production, and improve c
June 5, 2024
A review of enterprise use cases of AR/VR/MR (XR) for marketing and sales from approximately 2017 to today, parsing out eight specific applications of extended reality with exemplary use cases.
May 20, 2024
While using XR for training, remote support, and design has become standard practice in many organizations across industries, one lesser-known application could blossom as consumer…
May 9, 2024
Some lesser-known XR applications are beginning to make headlines. Discover three up-and-coming use cases for extended reality or spatial computing in business and industry…
March 5, 2024
As the labor market grows more and more competitive and workplaces become increasingly mobile and decentralized, HR departments across industries have been looking to extended…
February 1, 2024
As the labor market grows more and more competitive and workplaces become increasingly mobile and decentralized, HR departments are looking to emerging technologies to shake up the…
January 2, 2024
In 2023, organizations continued to explore, deploy, and even expand use of augmented, virtual, and mixed reality (AR/VR/MR or XR). Popular applications included remote support and…
September 15, 2023
AR/VR/MR (XR) is aiding in the transition to a low-carbon economy in a number of ways, for instance by reducing business travel and reducing waste early in the design process.…
August 28, 2023
How can immersive technologies help manufacturers and other industrial companies meet ESG (environment, social, and governance) goals? Alarming orange skies over NYC, devastating…
July 17, 2023
Built-in eye tracking is standard in next-gen Virtual/Mixed Reality headsets (ex. Vive Pro Eye, Varjo XR-3, Meta Quest Pro, Apple Vision Pro), opening up a number of compelling…
June 27, 2023
Though Apple Vision Pro is slated for release sometime early next year, companies haven’t been biding their time when it comes to extended reality or spatial computing. For several…
April 20, 2023
February 28, 2023
Whenever I read about a future in which we meet as avatars in virtual conference rooms, my first thought is always “What will my avatar wear?” What is appropriate workplace attire in the metaverse, and will our work avat
January 3, 2023
December 19, 2022
In 2020 and 2021, augmented reality remote support went mainstream and virtual reality training use cases exploded. Though training and remote support remained the top two AR/VR/MR…
October 3, 2022
In a 2018 Capgemini report, 82% of companies who were then implementing augmented and virtual reality (AR/VR/MR or XR) technologies said the benefits exceeded their expectations.
February 16, 2022
Farmers Insurance and Talespin collaborate on new virtual human VR innovation.
February 10, 2022
Enterprises struggling to deliver critical employee training across platforms and geographies have been turning to extended reality. PwC predicts that 23.5 million jobs could be…
February 2, 2022
We’ve previously written about the use of XR in HR for soft skills training, as well as anti-harassment and diversity and inclusion training. Since the pandemic began, AR/VR/MR…
December 16, 2021
Tired of the word ‘metaverse’ yet? In 2020, augmented reality remote support went mainstream, and people began to seriously discuss the virtual workplace of the future. In 2021…
September 21, 2021
Startup concept with icon business and network connection on modern 3d illustration metaverse Virtual World
August 2, 2021
COVID-19 has added a new dimension to worker safety, but wearables are poised to help. Wearable technology can augment a range of workplace safety efforts , from body-worn sensors…
July 20, 2021
The benefits of immersive technologies for design and asset visualization are numerous, including reduced costs (no need to build expensive physical prototypes, less rework, etc.)…
June 24, 2021
From building the right internal team to pulling the right files for conversion, what does it actually take to adopt XR remote collaboration in a business? In this case study…
June 16, 2021
Immersive training, including AR-enabled over-the-shoulder coaching and virtual simulations, was one of the top enterprise XR use cases before COVID. When the pandemic put a halt to travel and in-person classroom learnin
June 2, 2021
When you think of immersive technologies in Sales and Marketing, what do you picture? Using your smartphone camera to place pieces of virtual IKEA furniture in your home? When it…
June 24, 2020
Over the last several months the coronavirus pandemic has reshaped how companies in all industries think about remote work. For one, COVID-19 forced businesses everywhere to…
June 10, 2020
Not all remote support solutions are created equal. This is becoming abundantly clear as organizations seek to improve upon their improvised remote work arrangements in the time of…
March 18, 2020
There are many challenges of quarantine but one that augmented and virtual reality might solve is the challenge of remaining productive while working from home in isolation from…
March 3, 2020
Engineer operator crane trying VR headset and exploring another world Around beautiful sunset
August 27, 2019
Many people fear the day when drones, robots and self-driving cars will replace human workers. This is understandable and it’s not only delivery drivers who have reason to fear—…
July 11, 2019
I got to sit down and talk with Ron Bellows , Risk Strategist at AIG. What resulted is a fascinating- but long (it’s worth it) – read and a wealth of information. Ron will be…
May 23, 2019
A report released last year by the Equal Employment Opportunity Commission (EEOC) contained some shocking findings: 45% of harassment claims made to the EEOC are sex-based. At…
May 3, 2019
Emerging technologies are taking root across industries. Learn how a wide variety of enterprises are applying new technologies in this summary of the most recent use cases of AR/VR…
April 18, 2018
JRCS, a Japanese supplier of maritime systems, is the latest company to partner with Microsoft to test the HoloLens Mixed Reality headset for training purposes. Volkswagen recently…
April 3, 2018
4 Recent Use Cases of Wearable Tech in Enterprise When a worker in a robotic suit is better than a robot – Boeing Industrial enterprises have been experimenting with robotics to…
January 25, 2018
The big automobile manufacturers have been using Augmented and Virtual Reality to both design cars and sell them in dealerships; but there is a step in between design and sales…
January 17, 2018
Just as there is a disconnect in designing three-dimensional structures and spaces on two-dimensional screens – and in executing and arranging 2D designs in real space – there is a…
August 15, 2017
Ever heard of a little company named Coca-Cola or stayed in a Marriott hotel? Are you a Citibank or Wells Fargo customer? Read how some of the world’s largest and best-known…
July 24, 2017
Read how enterprises are creating innovative customer service initiatives with wearable technologies: Audi Audi is keen on Virtual Reality to improve the car buying experience…
July 10, 2017
Heads-up, Hands-free Information Easy access to information from an ERP system (using touch, gesture or voice commands; a heads-up or glanceable display) Step-by step instructions…
July 5, 2017
There’s no question “job creation” is a hot topic in America today. Certain industries have been slowing down (ex. manufacturing, oil) or even dying out (ex. coal,) while new ones…
March 21, 2017
According to the most recent data from the International Labor Organization, every 15 seconds a worker dies from a work-related accident or disease. On top of 2.3 million deaths…
May 24, 2016
What are the main features of smart glasses that make them so attractive to enterprises? Real enterprise organizations – both large and small – are seeing real benefits and…
April 28, 2016
Google Glass was no hit with consumers: We know this, and we’ve made our peace with it. But what Google Glass did accomplish was to introduce professionals – from surgeons to first responders to construction contractors
January 6, 2016
Lee Company technicians use smart glasses to provide remote support
December 16, 2015
See how enterprises can use Essert's remote support system with Vuzix's M100 Smart Glasses
October 13, 2015
Google Glass™ became the surgeon’s eyes “teleported to Japan.” The device enabled him to film the operation himself while it was underway and talk to his colleagues, describing the…
October 12, 2015
Use of Smart Glasses and Ubimax worker guidance application xMake at WS Kunststoff-Service GmbH
September 23, 2015
As on-the-job injuries cost around $200 billion each year, it is no wonder that wearables are being tested to improve safety in a variety of workplaces, including oil fields…
September 18, 2015
From a Canadian hotel resort to a British musical instrument retailer and now the U.S. Department of Defense; wearable technology is rapidly evolving to meet business needs around…
September 1, 2015
It seems as if new examples of wearable technology in the enterprise come to light every week now. In this post, we will take a look at three use cases, one each from the retail…
August 18, 2015
Written by Special Guest Blogger Aditya Kaul, Research Director, Tractica On August 11, Salesforce showcased 20 new applications for the Apple Watch specifically targeted at the…
July 24, 2015
As you know, smart glasses can do a lot in the enterprise: They can allow employees to access information via a visual scan or voice command; they can enable easy, hands-free recording or documentation of work environmen
July 23, 2015
Included in the HP Predictive Press Care service portfolio, HP Visual Remote Guidance for HP Inkjet Web Presses allows press operators to increase up-time and resolve press issues…
July 8, 2015
HP Visual Remote Guidance is a set of technologies that enable live collaboration between customers and HP remote service engineers via HP MyRoom, enabling real-time voice, video…
June 25, 2015
NASA Testing Project Sidekick
May 18, 2015
As you’ve probably read in numerous articles, blog posts and reports, it seems as though the enterprise, and not consumers, is best poised to embrace and mainstream wearable…
May 18, 2015
You don’t need to overhaul your business – your operations or on the IT front – or rollout hundreds of devices with heavily customized software to begin taking advantage of what…
