Santosh Subramanyam

Designing Human-Centric Growth for Iconic Brands

Santosh Subramanyam is a Product and Customer Experience Design leader who transforms complex, multibillion-dollar ecosystems into intuitive experiences that strengthen customer loyalty, employee effectiveness, and business performance. At Macy’s, he leads enterprise design strategy across customer and colleague experiences, store technology, digital platforms, supply chain, marketplace, media, and AI-enabled tools. Over more than 15 years, Santosh has led global teams across retail, hospitality, automotive, higher education, and technology, connecting strategy, design, research, and data to deliver measurable impact at scale. He is known for building high-performing design organizations, accelerating innovation, and bringing clarity to high-stakes enterprise transformations. His work focuses on applying emerging technologies responsibly to improve real human experiences rather than pursuing technology for its own sake. A keynote speaker, educator, TAG CX Society board member, and lifelong mentor, Santosh is passionate about advancing design leadership, developing the next generation of practitioners, and creating human-centered growth for iconic brands.