by Emily Friedman | Jul 30, 2025 | By Technology
We’re back with 5 more real-life examples of digital twins in enterprise. We’ve seen Petrobras and ENGIE employ digital twins for asset visualization, TotalEnergies for automation, SEACOMP for virtual tours, AB InBev for operational optimization, Toyota for robotic...
by Emily Friedman | Jun 30, 2025 | By Industry
With the airline industry facing a multitude of obstacles as of late, employee training and customer peace of mind are more important than ever. How are major airlines utilizing XR to meet today’s challenges?Envoy Training Pilots to Fly High Using Virtual...
by Emily Friedman | May 27, 2025 | By Technology
Most XR headsets today come with some form of tracking technology. There are sensors and cameras for eye tracking, hand tracking, head tracking, motion tracking, and spatial mapping…Eye tracking, in particular, is essential to most extended reality applications and...
by Emily Friedman | May 14, 2025 | By Application
The enterprise XR space has come pretty far in the last 5-10 years. In more and more cases, pilot programs turn into wider-scale rollouts rather than end in purgatory. Check out three examples of XR pilots that made it to the rollout phase: AMAZONIn 2024, Amazon...
by Emily Friedman | Apr 24, 2025 | By Technology
Two years ago, BMW Group’s Hams Hall plant began an effort to centralize its data gathering infrastructure. This particular plant produces approximately 1.4 million components and assembles around 400,000 engines per year for a range of vehicles, generating a vast...