by Emily Friedman | Apr 4, 2023 | By Technology
We’re still trying to define the metaverse, and with some companies seemingly halting their metaverse efforts, enterprises want to know if the metaverse is or is not the next big thing. It is, but we need to adjust our expectations and timeline—the metaverse is...
by Emily Friedman | Mar 23, 2023 | By Industry
Automotive companies have been on the cutting edge of XR adoption for nearly a decade now. As an industry, automotive is a perfect example of how AR/VR/MR (XR) can transform an entire sector. Here are the many ways car brands are using immersive technologies...
by Emily Friedman | Mar 17, 2023 | By Technology
It’s difficult to quantify the impact of Google Glass on the entire enterprise AR market. Glass really took one for the team, and I genuinely do not believe the space would be as mature or use cases as numerous as they are today had it not been for Glass. Glass...
by Emily Friedman | Mar 14, 2023 | By Technology
Despite the hype and confusion of the present, the world – firstly the business world – is moving towards the metaverse. But what is the metaverse? What is XR’s role in the metaverse, and what does 5G, edge computing, and AI have to do with it?Though the word has come...
by Emily Friedman | Feb 28, 2023 | By Application
Whenever I read about a future in which we meet as avatars in virtual conference rooms, my first thought is always “What will my avatar wear?” What is appropriate workplace attire in the metaverse, and will our work avatars be required to look like us?Surprisingly,...
