by Emily Friedman | Jan 26, 2023 | Editorial
Although extended reality (XR) technologies have been around for decades, only in the last few years has it matured enough for widespread enterprise adoption. Innovators love the adage “Think big, start small, scale fast,” but when it comes to XR, organizations...
by Emily Friedman | Jan 17, 2023 | Editorial
Someone has to say it: The metaverse today is what we in the enterprise technology space have been calling virtual reality for the last several years. If you’re having FOMO about NFTs or dystopian nightmares of a virtual world ruled by Mark Zuckerberg, you’re not...
by Emily Friedman | Jan 4, 2023 | Editorial
We don’t know the full extent to which the metaverse will change our lives. We don’t know what today’s collection of virtual worlds and immersive experiences will ultimately become. But we do know that AR/VR/MR (XR), the technologies underpinning those metaverses,...
by Emily Friedman | Jan 3, 2023 | By Application
Today, we’re launching the BrainXchange Directory of Enterprise XR Use Cases, a living, breathing list of companies who have or are currently testing and using immersive technologies for applications such as remote support, training, design, marketing, and more....
by Emily Friedman | Dec 22, 2022 | By Technology
Last year, to summarize the 2021 XR market in three bullet points, I wrote, “1) Apple glasses rumors, 2) Mark Zuckerberg’s philosophical musings about the future of work, and 3) The Metaverse.” Well, not much has changed: Journalists are still analyzing patents and...
